Leadership and Management: Analysis of Service Industry Strategies

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Added on  2023/01/11

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This report delves into the crucial aspects of leadership and management within the service industry, examining how businesses adapt to changes and maintain operational efficiency. It specifically focuses on the Kensington Hotel as a case study, illustrating how leadership influences the workforce and implements innovative technologies. The report highlights the significance of change management, particularly the Lewin change model, in addressing market shifts and technological advancements. It also explores the importance of employee motivation and skill development in achieving organizational goals. Additionally, the report discusses the impact of various factors, both internal and external, on management structures and the use of different skills by leaders to gain competitive advantages and retain employees. The research includes several academic sources that discuss the significance of service-dominant logic, globalization, and corporate social responsibility within the aviation industry.
Document Page
Leadership and Management for Service Industries
Management within service industry plays an important role
in directing or controlling people or resources in a group as
per the values or principles that have been established.
Leadership meaning is service industry is the setting of
vision or new direction for a group that they follow, i.e.
leader within the spearhead for that new direction.
In service industry there are various operational activities
which help business organization in satisfying customers by
providing them better quality services to its customers.
Frequent change in market and customers taste a big change
for the company that negatively affect the overall
performance of the company at market place. Along with
this, technologies within the company is also changed as per
time that also affect the overall functional activities. In
addition of this, change management system is also play a
significant role in service industry that help business in
meeting all the needs and wants of the market and customers
as well. For managing change W14 Kensington hotel
implement Lewin change model to that help in reducing the
negative impact of changes within the company.
Lewin change management model: It is an effective
technique that can be beneficial in managing the changes
within the company as it includes three approaches such as
Unfreeze, change and freeze. In context to this, under the
unfreeze stage company focus on gathering information
towards the current situation of market and organizational
capacity as well. Along with this, company implement the
information on the basis of change to evaluate the same
which includes staff members wherein they motivate their
staff members to accept the change. Apart from this, freeze
stage employee uses the innovative ways that help them in
executing as well as completing the task activities.
INTRODUCTION
MAIN BODY
Changes affect management and leadership
In W14 Kensington hotel, various changes are
occurring that directly affect the operational activities on
management and leadership as well. In this company focus
on managing the talent with the aim of generating larger
profitability level. As, leader of the company also implement
new and innovative technology within the operational
activities that directly contributes in reducing the
possibilities of arising any kind of issues. Furthermore,
change in leadership style is also effective in which leader
motivate their employees to improve their skills and
knowledge towards the specified changes at working area.
With the help of this, leader of company can easily influence
and encourage their employees to take challenges and also
accept changes to attaining all the set goals and objectives in
a stipulated time frame.
CONCLUSION
Management and leadership styles also followed by
organization to do business operations successfully and attain
competitive benefits. Internal and external factors were
influenced on management structure as well as style. Along
with this, different number of soft as well as hard skills has
been used by manager and leader to gain competitive benefits
and retain employees for long time.
REFERENCES
Vargo, S.L. and Lusch, R.F., 2017. Service-dominant logic
2025. International Journal of Research in Marketing, 34(1),
pp.46-67.
Yu, Y., Byun, W. H. and Lee, T .J., 2014. Critical issues of
globalisation in the international hotel industry. Current
Issues in Tourism, 17(2), pp.114-118.
Stevenson, I. and Marintseva, K., 2019. A review of
Corporate Social Responsibility assessment and reporting
techniques in the aviation industry. Transportation Research
Procedia, 43, pp.93-103.
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