Leadership and Management of Corporate Organizations: Bangkok Bank

This report provides a comprehensive analysis of leadership and management practices within Bangkok Bank. It begins by defining leadership and its significance, specifically in the context of Bangkok Bank's extensive branch network. The report delves into strategic leadership, exploring its links to management and the impact of leadership decisions on organizational policies. It examines key leadership and management theories, including situational and transactional leadership, and their application in the banking sector. Furthermore, the report assesses the contribution of performance techniques, such as 360-degree appraisals and human asset accounting, in enhancing employee understanding and organizational efficiency. It emphasizes the need for adaptable leadership styles to address various organizational situations and discusses the essential skills required by leaders and managers to improve performance, including planning, research, decision-making, and teamwork. The report also explores motivational theories like Maslow's and Herzberg's, highlighting their influence on organizational success. It analyzes the impact of leadership and management theories on decision-making within Bangkok Bank and profiles Chartsiri Sophonpanich, a prominent leader, and his contributions to the bank's achievements. Finally, the report discusses team development, characteristics of high-performance teams, and their impact on organizational performance, concluding with an overview of the key findings.

LEADERSHIP AND
MANAGEMENT OF
CORPORATE
ORGANISATION

Table of Contents
INTRODUCTION ..........................................................................................................................3
TASK 1............................................................................................................................................3
Strategic leadership and the links to management in Bangkok bank..........................................3
Key leadership and management theories...................................................................................4
Contribution of performance techniques in banking sector .......................................................4
TASK 2...................................................................................................................................5
Leadership and management styles should change to meet the needs of different situations
found in organisations.................................................................................................................5
TASK 3 .........................................................................................................................................6
The skills which are needed by strategic leaders and managers to improve organisational
performance.................................................................................................................................6
Motivational theories and there influence organisational success..............................................6
Task 4...............................................................................................................................................7
Leadership and management theories and their impact on decision making of Bangkok Bank.7
The qualities and skills of a named leader in achieving organisational success.........................8
TASK 5............................................................................................................................................8
Development of teams.................................................................................................................8
The characteristics of high performance teams...........................................................................8
Impact of teams on organisational performance.........................................................................8
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9

INTRODUCTION
Leadership can be define as a process in which one person influence the group of people
to achieve certain task or objectives. The leader helps his followers to achieve their objectives.
Leaders in the company motivates the employees to work more productively and effectively.
Leaders are engage in making them achieve their career goals. It helps the individuals in growing
and setting their career path. Bangkok bank is among the largest commercial banks in Thailand.
Bangkok bank branch network includes more than 1165 branches in Thailand . The bank is also
having around 32 branches in 15 countries which includes fully owed subsidiaries in China and
Malaysia moreover the bank is also having branches in New York and London which is for
complementing their network of South-east Asia. This study is based on the leadership and
management theories, the strategic leadership linking with management in the Bangkok banks
and the contribution of performance techniques in organisational processes. This report will also
explain how leadership and management styles should be change to meet the need of various
situations. Furthermore the report will discuss about the skills of managers and leaders to
improve the performance of Bangkok bank. Lastly the report will discuss about impact that
theories of leadership and management on decision making of the firm and the report will
highlight the famous leader of Bangkok bank.
TASK 1
Strategic leadership and the links to management in Bangkok bank
Strategic leaderships have a direct link to the management of the company because the the leader
of the company decisions the strategies and the policies of the company and the work of
management teams is to make sure that every employees aware and are working within the
regulations and policies of the company. If the leaders of Bangkok bank is introduce a new
policy in the structure of the organisation or in anything then it is the job of management that the
employees are well aware about the new policies or structure applied in the bank as well as the
employees are provided proper training regarding the change in the Bangkok bank. The decision
and the policies have direct connection with the performance of management(Hallinger and
et.al., 2015).

Key leadership and management theories
Situational Leadership :
This leadership approach is used to achieve the goals of the company by the leaders of
the the company. When the leaders of the company adjust his style of management to influence
his/her follows. This also brings out the best of the followers of the leader. This approach is
generally used to overcome the situations faced by the company. Bangkok bank uses this
leadership approach to improve the work of the employees as well as motivating them to works
harder, this will ultimately increase the efficiency of the bank .
Transaction Leadership :
Transaction leadership is a type of leadership approach which is used by the manager to
increase the performance of their employee to for a short period. It is generally used to achieve
the short period goals of the company. Bangkok Bank provide banking services in Thailand. So
in this business there are short term goals and target for the employees of the bank. If the
employees are able to achieve these targets then company provide them some extra perk further
than salary it can be holidays trips, incentives, gifts and many more.
Contribution of performance techniques in banking sector
Performance techniques help the system of the Bangkok bank to enhance the
understanding of an employee, its roles in the company as well as his clarity about his/her
functions in the company. It gives the employer better understanding of the strength and
weakness of the employees that helps in decision making to expand the roles of the particular
employee and also helps to find the requirement of training needed by the employees. It also
helps to create a common ground between the manager and the employees and increase the
between them. The techniques also helps the employees to catch the opportunities for individual
goals setting an self reflection(Herman, 2016). These are the various techniques used by
Bangkok banks.
 360 degree appraisal : In this performance technique the performance of the employees
are reviewed with subordinates, managers, co-workers. All those other employees of
Bangkok bank rate the employee. This data is the incorporated into the review of person
performance

 Human asset accounting Method : This method is most used in Bangkok bank in this
method the appraisal is given on the bases of the amount of revenue generated by
employee as well as the happy customer ratio of the employees.
TASK 2
Leadership and management styles should change to meet the needs of different situations found
in organisations
The organisation should adopt new leadership style according to various situation faced
by the firm in the dynamic market. The adoption of new leadership style can increase the
effectiveness in the company as well as it can solve many problems of the companies. The
change of leadership style is generally needed when there is introduction of new structure in the
organisation or the company is facing some serious problems which are decreasing the
profitability of the company(McCaffery, 2018).
The leaders of Bangkok Bank follows autocratic leadership style in the organisation. The
opinion of employees doesn't count in decision-making and any other function. This increases
the employee turnover ratio of the Bank. To reduce the employee turnover ratio and increase the
retention rate of the company the company should apply democratic leadership style in their
bank in this style the employees are allow to bring up their opinion in front of the team. The
more opinions are more the change of innovative ideas, this will help the bank to achieve their
goals easily. When the employees of the banks are allow to take decision they will surely come
up with solution to problems that are faced by the company in market. The Bangkok bank are
providing banking services to the customers. The bank is facing huge competition in Thailand. If
the bank want to increase their market share and enhance the growth of the company then
company should allow the front faces of the company to take part in decision-making activities
because the front faces have proper knowledge about the customers need and services value, they
can easily come up with something which will help the company to satisfy the customers in a
better way then other competitors. This will increase the profitability as well as the market share
of the Bangkok Bank(Renz and Herman, 2016)
.

TASK 3
The skills which are needed by strategic leaders and managers to improve organisational
performance.
Both soft skills and hard skills of leaders plays an important role to increase the
performance of the organisation. Hard skills are those skills which can be taught whereas the soft
skill cannot be taught
Hard Skills :
 Planning Skills : This is the most important skill among all the hard skill to became a
good leader. Bangkok Bank are having leaders and manager who analysis the business
strategies accordingly to the market condition this help to increase the market share of the
company(Pardey, 2016).
 Research : To compete in a market the leader need to do regular research and develop
their strategies accordingly. The leaders of the bank do regular research about the market
and the customers need this helps the company to maintain the stability of cash flow in
the business
Soft Skills :
 Decision making : Making right decision at right time is a thing which can't be taught.
This is very essentials for the leaders of Bangkok bank to take right decision at right
place. This will enhance the market share of the company
 Team work : It is the role of the leader to work on every employees skills and help them
to utilize them to achieve the goals Bangkok bank.
Motivational theories and there influence organisational success.
Maslow Motivation theory :
 Physiological needs : These are the basic requirement of a living being that is food,
shelter, clothing and education
 Safety needs : it consider of all the safety measure taken by the company like insurance,
health benefits
 Social needs : In this the employee need sense of belongingness from the company
 Self-esteem : In this the employee need recognition in the company as well as the society
to be motivated.

 Self actualization : This refers to realization of the potential of the individual(Maslow
hierarchy of needs. 2016).
Herzberg Motivation theory : This include(Renz and Herman, 2016)
two factor which are
 Motivators : In this the employees are giving responsibilities of work and have change to
take part in decision-making activities. The company treat the employees as they are very
important part of the company
 Hygiene Factor : This factor consider job security, status, healthy and flexible work
environment.
These are the two motivation theories used by the Bangkok bank. It places and important
role in success of the company because these theories helps the company to keep the employees
motivated in every possible way from job security to belongingness for the company it covers all
factors(Donate and de Pablo, 2015).
Task 4
Leadership and management theories and their impact on decision making of Bangkok Bank
Situational Leadership :
In this leadership theory the leaders of the company adjust their style to influence the
follower and to bring out the best out of them it ultimately helps the company to achieve their
goals in dynamic environment. Bangkok Bank often uses this theory to overcome difficult
market situations such as if the employee turn over ratio of the Bank is high and the because of
the autocratic structure in the Bank, to increase the retention rate the leader will switch to
democratic structure of the organisation. This situation changes the decision of leaders
Transaction Leadership:
In transaction leadership the manager uses various methods to appraisal to motivate the
employee which will boost the performance of the employees. This leadership method is useful
in short period. Bangkok Bank generally uses this method to increase the sales of the employees.
This effects the decision making when the employees are unable to perform, the company
launches some incentives programs to motivate the employees to enhance their performance.
(Bush, Bell and Middlewood, 2019).

The qualities and skills of a named leader in achieving organizational success.
Chartsiri Sophonpanich : He is a famous banker of Thailand. Chartsiri Sophonpanich is
working as the president as well as the chairman of the largest bank of Thailand which is
Bangkok Bank. Mr Chartsiri has a master degree is chemical engineering. Under the leadership
of Chartsiri Sophonpanich the Bangkok bank expanded their business to 1100 branches and more
than 230 business centers more that 17 million deposit accounts. Mr Chartsiri is always ready to
adopt the changes as well as he comes with new and innovative plan to increase the market share
of the bank moreover he is visionary and have a strong will power to not quieting due to failure.
All these skills and quality of Mr Chartsiri played a major role in success of Bangkok banks.
TASK 5
Development of teams
Covered in PPT
The characteristics of high performance teams
Covered in PPT
Impact of teams on organisational performance.
Covered in PPT
CONCLUSION
The above study focuses on strategic leadership skills that relates to the management in the
organization. Leadership theories like situational and transaction theories are implemented in
Bangkok Bank, then contribution of performance techniques like 360 degree appraisal and
human assets accounting method is considered in Bangkok Bank. The study focuses on changing
leadership and management styles to meet the needs of various situations prevailing in the
organization. The leaders of company follows autocratic leadership style in the organization. The
hard and soft skills required by the leaders and managers to enhance the performance of
organization. In the report various motivational theories are used as Maslow hierarchy theory and
Herzberg two factor theory that can influence the organizations success. It focuses on leadership
theories(situational & transaction) and management theories influence the decision-making
power of Bangkok Bank. Chartsiri Sophonpanich, his qualities and leadership skills are
discussed to achieve the organizational success. Development of teams and the characteristics of
high performance teams and the impact of teams on organizational performance is discussed.

REFERENCES
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