An Analysis of MOTHERCARE CEO's Leadership, Management, and Influence

This report provides a comprehensive analysis of the leadership and management practices of Mr. Glyn Hughes, the CEO of MOTHERCARE. It examines his management style, focusing on principles such as goal setting, planning, employee empowerment, and performance assessment. The report further investigates the organizational structure implemented to enhance performance, along with the company culture and its impact on employees. It delves into the CEO's leadership style, highlighting both democratic and transformational approaches to improve organizational effectiveness. Moreover, the analysis explores the effects of power, influence, and conflict within the firm. Finally, the report discusses the various motivational techniques employed by MOTHERCARE to engage and encourage its employees, supported by corporate examples and relevant literature, and concludes with recommendations for further improvement.

Assessment

Table of Contents
Assessment.................................................................................................................................1
INTRODUCTION......................................................................................................................3
MAIN BODY.............................................................................................................................3
Task A........................................................................................................................................3
Examination of the management style and state the principle and functions of management
used by the CEO.....................................................................................................................3
Task B........................................................................................................................................5
Analyse the steps taken with regard to organisation structure in order to achieve high
performance and state the organisation culture at Mother care and its impact on the
employees...............................................................................................................................5
Task C........................................................................................................................................6
Describe the leadership style of the CEO of MOTHERCARE to enhance the organisational
effectiveness...........................................................................................................................6
Task D........................................................................................................................................7
Analyse the effects of power, influence and conflict at the chosen firm...............................7
Task E.........................................................................................................................................8
Discuss the various types of motivation used at MOTHERCARE........................................8
Corporate examples and Literature............................................................................................9
Suggestions/ Recommendations...............................................................................................10
REFERENCES.........................................................................................................................11
Books and journals...............................................................................................................11

INTRODUCTION
Competition is increasing day by day in today's world where there are a number of
competitors to have innovative ideas as well as productive technology which can help them in
increasing their profits and increase the market share. For this leadership is an important this
is because it guide every individual within the organisation toward the goals and objectives of
firm. Leadership that qualities of an individual where they can write motivate influence the
behaviour of individual by combining their efforts in group behaviour for achieving the goals
and objectives of organisation. It is important to identify the effective leadership within the
organisation for motivating the employees as well as achieving the goals and objective of the
organisation in and timely manner for this there are number of possibilities which can be
identified by individual for becoming an effective leader (Smith and Squires, 2016). Mr Glyn
Hughes is an also example of a great leader who is working in the organisation mother care
as a CEO. In this report there will be discussion on the management styles and principles
which are followed by Mr Glyn Hughes while working as a CEO of MOTHERCARE. It is a
British retailer which specialist in the product of expectant mothers and in general
merchandise for children up to 8 year age. Companies also listed in London stock exchange
where it operates 150 stores in UK. The beginning of the report will consist of how and what
the steps are taken by the CEO of mother care for increasing the performance of the
organisation as well as making the organisation culture proper for employees (Guetterman
and Mitchell, 2016). The middle of the report is consist of the leadership styles which are
followed by the CEO of mother care to enhance the organisation effectiveness and analysis of
effects of powers influence and conflicts that are used by mother care for increase the
performance within the organisation.in the end of the report there will be discussion upon the
various types of motivation which are used by mother care for motivating their employees
and increasing performance.
MAIN BODY
Task A
Examination of the management style and state the principle and functions of management
used by the CEO
There are number of management techniques and styles which can be used by other
leaders for guiding and managing the organisation in and effectively for achievement of
organisation goals and objective. Management style can be defined as a process which is used

by the leaders for guiding and motivating employees within the organisation. There are some
very styles and principles which are followed by the CEO of MOTHERCARE Mr Glyn
Hughes. These principles are mentioned below:
Set appropriate goals: according to Mr Glyn Hughes it is important to set the goals
as it helps a leader in setting the priorities within the activities and focus on efforts. For this
they use smart goals which are specific measurable action oriented real stick and time bound.
These goals are generally meaningful which can be easily achieved by a leader for increasing
motivation as well as reducing the chances of failure. For this also used theories which are
propounded by some authors like theories of scientific management given by Frederick
Taylor. this also help them in achieving targets within the time by identifying the efficiency
within their effort and mining different standard of work which will according to the working
of an individual (Johansen, M.L. and Cadmus, E., 2016).
A good plan to achieve these goals: Mr Glyn Hughes always thinks that of the
setting the poles the duty of an individual to develop a proper plan achievement of goals in an
effective manner. For this the CEO of MOTHERCARE use different type of planning tools
which help them in increasing the effectiveness of their plant. You always use principles like
division of work equity discipline initiative principle of authority and responsibility which
directly help in improving the planning of goals.
Empower the employee: he always focus on maximizing the probability of the
employees for achieving the goals and objectives for this Mr Glyn Hughes believe that there
must be a proper training and development program which has the employees in performing
unnecessary task within the organisation. For this use different motivation techniques as well
as cultural functions within the organisation for increasing the performance of employees’
direction to organisation goals (Way, K.A., Jimmieson, N.L. and Bordia, P., 2016).
Access the performance and make adjustments: you always believe on different
type of management techniques and styles where he used to access the performance of the
employees by using the performance management tools and techniques. You also use
different type of functions like principle of remuneration and stability of tenure which help
him in increasing the performance and identifying the factors related to performance of
employees within the organisation. It is difficult to manage the people but if there is use of
science and scientific principles that it is not difficult for accessing and managing the
performance as well as making some adjustment (Ramos, P., Mota, C. and Corrêa, L., 2016).

Task B
Analyse the steps taken with regard to organisation structure in order to achieve high
performance and state the organisation culture at Mother care and its impact on the
employees
There are some steps which are taken by Mr Glyn Hughes for increasing the cultural
intervention and increase the performance of individual employees as well as team for
achieving goals and objectives of the organisation and maintain competitive advantage in
market. For this use different steps which are defined below:
Evaluate the current culture and performance of organisation: for doing this Mr
Glyn Hughes identifies 1to 3 critical performance priorities which are growth profitability
and customer satisfaction within the organisation we also identify the behaviour of the
organisation and the behaviour weaknesses which stop the organisation from improvement
(Al Mamun, C.A. and Hasan, M.N., 2017)
.
Clarifying initial vision: for improvement Mr Glyn Hughes uses a proper vision
wear the results of the organisation can be achieved by increasing the performance priority
which are identified in step 1.
Clarify the values and expected behaviour: this is directly related to clarify the
strategies and priorities within the organisation where expected values and behaviour can be
maintained for increasing the competitiveness within the organisation and performance
priorities for growth.
Implement all this change management: Mr Glyn Hughes always use the strategy
of implementing all above measured factors on the management of the organisation where
they can manage and develop the culture within the organisation by increasing the
performance of individuals as well as groups within firm. Also motivate the employees to
increase performance and increase the profitability of organisation (Gittell, J.H., 2016).
All the strategies are impacted positively on the employees of MOTHERCARE as the
get motivation from this type of policies. This is because it has them in management of their
culture as well as increase the cultural diversity concept within the organisation. Effective
management of organisational culture there is less chance of conflicts between the employees

as well as managers (Caniëls, M.C. and Veld, M., 2019). Increase productivity of
organisation at the performance of firm. This also increase the motivation of the employees
as there is no conflict between their personal relations and maintain a good working
environment where each and every employee can fulfil its basic requirements as well as
personal needs. So it is positive approach for organisation like mother care.
Task C
Describe the leadership style of the CEO of MOTHERCARE to enhance the organisational
effectiveness
Leadership style: Leadership style can be defined as a technique which is used by a
leader for motivating influencing guiding and analysing the behaviours of individual within
the organisation direction of goals and objectives (Alonderiene and Majauskaite, 2016). They
also help individuals in their personal development can achieve their personal goals by
combining them with organisation goals. There are two major styles which are followed by
Mr Glyn Hughes while performing in their business of MOTHERCARE. Both of these styles
are mentioned below:
Democratic leadership style: according to this style there must be flow of leadership
in a democratic way where is every individual within the organisation have a full right to
make the suggestion to their leaders and top level management about project and directions.
CEO of MOTHERCARE, Mr Glyn Hughes always follow democratic leadership style where
did take the suggestions from each and every individual of the organisation regarding the
project direction and about some knowledge and experience which the individual employees
have regarding the project. The best example of this is that in the company board meeting Mr
Glyn Hughes always gives a few decision related action where they could then open
discussion about each option. After the discussion Mr Glyn Hughes always take the boat
throughout the feedback into consideration, Where they also open the discussion for voting
process where every individual can vote and provide the information regarding his her
opinion. It is an impacting leadership style which is used by Mr Glyn Hughes while leading
the organisation after becoming the CEO of MOTHERCARE (Popli and Rizvi, 2016).
Transformational leadership: Mister Glyn Hughes always believes in
transformations where we want to leave the organisation by transforming and improving
upon the company's conventions. For this he always believe that employees must be trained
where they can set the task and goals that they complete every week for the month and

increasing their efforts at by putting them from comfort zone to non-comfort zone.it is a
highly increasing leadership style which was followed by Mr Glyn Hughes for increasing the
performance of employees as well as bringing transformation within the working of the
organisation. He joined the MOTHERCARE for making some transformation with the
process of organisation. Where organisation can lead as a successful one and complete its
goals and objectives in a simple and fast manner (Popli and Rizvi, 2016). This leadership
style is also known as innovative leadership style because leader brings different innovative
methods for increasing the performance as well as profitability within the organisation. He is
also known for bringing transformations within different function of organisation which are
related to marketing sales and other department of MOTHERCARE.
Task D
Analyse the effects of power, influence and conflict at the chosen firm
Power: power can be defined as an ability of individual within the organisation where
it can execute the different functions as well as order the employees for doing the work
according to need. Leaders like Mr Glyn Hughes have number of hours within the
organisation which they can execute on their employees for increasing their performance as
well as doing some particular task according to time period. Mr Glyn Hughes full controls on
the power of mother care where they can execute them on management as well as employees
of the organisation. He always uses his powers in fulfilment of objectives of the organisation
and achieving the targets within the specific time limits. There are different powers of so
within an organisation which can directly impact on functions and decision making of
different department within the organisation should this must be analyse in proper way where
there is no misuse of these powers can be done (Falkner, 2017).
Influence: influence can be said as an ability of an individual to copy direct and
regulate the behaviour of other individual within the organisation. Mr Glyn Hughes has a
great influence on the management as well as employees of the organisation where they
provide different type of instruction which are directly followed by the employees and
management of the organisation without any hesitation. This is because mother is needed by
Mr Glyn Hughes who is a qualified person as well as an effective CEO of the organisation
think in favour of organisation every time.
Conflicts: conflicts are the major threats for every organisation as they directly
impact on the performance and profitability of the firm. Conflict can be defined as that was

agreement between two parties which lead in failure of contract as well as reducing the work
because of increased stress (Choi, Chowdhury and Kim, 2016). There are number of events
within mother care where some conflicts arise but because of the special abilities and
effective leadership skills of Mr Glyn Hughes are directly reduced by the help of direct
intervention or other means of solving the conflicts. These can also be sold within the
organisation by the use of effective culture policy where the discrimination because of caste
religion and many other things will be reduced.
Task E
Discuss the various types of motivation used at MOTHERCARE
Maslow need of Erica theory is propounded by the professor Alfred Maslow where
divided needs of an individual and five categories. According to him the fulfilment of this
wife needs will increase the motivation within the individual and help them in increasing
their performance (Wehr, 2019).
Basic needs: basic needs are those which are dependent on food safety cloth and basic
requirement of a human body for survival. Needs are fulfilled by MOTHERCARE providing
the employment to individuals who want to earn their livelihood buy employment.
Safety and security needs: after the complete payment of above mentioned needs
there is turn off safety and security needs. These needs are those which are directly related to
accomplishment of safety and security to employee of organisation. MOTHERCARE provide
permanent employment contract as well as different safety and security regulations to its
employee which helps them in fulfilling this basic need (Alizadeh, 2016).
Belongingness and love needs: these are those names which are related to
relationship and friendship within the organisation. These needs are fulfilled by
MOTHERCARE as they provide a proper environment to the employees where they can
from formal and informal groups which help them in establishing relationship and friendship.
Esteem needs: these are those which are related to prestige and feeling of
accomplishment within an individual life. These needs are fulfilled by the organisation by
providing different opportunities to an individual where they can work by satisfying their
needs.

Self-actualization needs: these needs are highest priority in Maslow hierarchy need theory
where they are related to individuals focus and need of specialisation in the plinth of their
life. These needs are fulfilled by the MOTHERCARE by the use of promotion and other
techniques which can increase the authority level of an individual (Alizadeh, 2016).
This is effective technique which is used by the organisation for fulfilling the
motivation needs of employees as well as arranging them according to their needs where they
can fulfil these needs as well as improve the working condition within the organisation for
increasing profitability productivity and coordination. These all will help organisation in
maximizing its share and improve from adverse conditions.
Corporate examples and Literature
There are number of corporate examples which can interbreed that leaders are the
only person who can bring the organisation from its bad time to good time. MOTHERCARE
is currently facing number of difficulty this is the reason that company adopted a new CEO in
firm of Mr Glyn Hughes want to bring changes within the organisation where it can see the
example of Tesco.it is also suffering from a bad time where company share are continuously
decreasing as well as it also have to set number of stores within the UK as sun as on global
level. For saving the interest of the organisation company uses the policy to change its board
of director as well as CEO (Bauer, Orvis, Ely and Surface, 2016). This is an effective
decision for company as its help company in increasing its performance as well as improving
the level of profitability within the organisation. This also help organisation in making with
some effective an important decision which are impossible to take at the heart time of the
organisation. This is because of the effective leadership done by the new CEO of the
organisation.
According to the consideration made by(Tomšik, 2016), it can also define that
leadership is the only thing which can bring the organisation from hard times. This is because
leadership direct the employees of the organisation in the direction of force and objectives
within the form where we can work effectively and reduce the workload by the proper
guidance and decrease in wastage of resources (Utvær and Haugan, 2016).

Suggestions/ Recommendations
After identification of the above mentioned report it can be concluded and
recommended to mother care organisation that they must use the strategies which are
developed by the new CEO Mr Glyn Hughes. This is because they have a large number of
experience as well as knowledge about different factors of market where the can contribute a
effective transformation within the organisation which can bring the MOTHERCARE out
from the difficult situations.it is also recommended to the organisation that they must follow
the instruction provided by the CEO Mr Glyn Hughes regarding the employee development
as well as cultural performance of the organisation for increasing the profitability and
productivity within the operation of different department (Popli and Rizvi, 2016). It is also
recommended to mother care that they must follow the more motivation strategy where they
can provide monetary and non-monetary benefits to the employees of the organisation for
increasing their motivation and bringing effective performance. This all will directly have the
organisation increasing the performance of the employees as well as well as bringing firm out
from the adverse situation. It is also recommended to the organisation that there isn't critical
need of an effective plan within the organisation which can increase the cultural of the
organisation as well as decrease the rate of corn flakes which also impact on high turnover
ratio within the organisation. This will also help in reducing the employee’s turnover ratio
and managing their performance with effective and talented workforce within the
organisation.

REFERENCES
Books and journals
Al Mamun, C.A. and Hasan, M.N., 2017. Factors affecting employee turnover and sound
retention strategies in business organization: a conceptual view. Problems and
Perspectives in Management, (15, Iss. 1), pp.63-71.
Alizadeh, M., 2016. The impact of motivation on English language learning. International
Journal of Research in English Education, 1(1), pp.11-15.
Alizadeh, M., 2016. The impact of motivation on English language learning. International
Journal of Research in English Education, 1(1), pp.11-15.
Alonderiene, R. and Majauskaite, M., 2016. Leadership style and job satisfaction in higher
education institutions. International Journal of Educational Management.
Bauer, K.N., Orvis, K.A., Ely, K. and Surface, E.A., 2016. Re-examination of motivation in
learning contexts: Meta-analytically investigating the role type of motivation plays
in the prediction of key training outcomes. Journal of Business and
Psychology, 31(1), pp.33-50.
Caniëls, M.C. and Veld, M., 2019. Employee ambidexterity, high performance work systems
and innovative work behaviour: How much balance do we need?. The international
journal of human resource management, 30(4), pp.565-585.
Choi, J.P., Chowdhury, S.M. and Kim, J., 2016. Group contests with internal conflict and
power asymmetry. The Scandinavian Journal of Economics, 118(4), pp.816-840.
Falkner, R., 2017. Business power and conflict in international environmental politics.
Springer.
Gittell, J.H., 2016. Transforming relationships for high performance: The power of relational
coordination. Stanford University Press.
Guetterman, T.C. and Mitchell, N., 2016. The role of leadership and culture in creating
meaningful assessment: A mixed methods case study. Innovative Higher
Education, 41(1), pp.43-57.

Johansen, M.L. and Cadmus, E., 2016. Conflict management style, supportive work
environments and the experience of work stress in emergency nurses. Journal of
Nursing Management, 24(2), pp.211-218.
Popli, S. and Rizvi, I.A., 2016. Drivers of employee engagement: The role of leadership
style. Global Business Review, 17(4), pp.965-979.
Popli, S. and Rizvi, I.A., 2016. Drivers of employee engagement: The role of leadership
style. Global Business Review, 17(4), pp.965-979.
Popli, S. and Rizvi, I.A., 2016. Drivers of employee engagement: The role of leadership
style. Global Business Review, 17(4), pp.965-979.
Ramos, P., Mota, C. and Corrêa, L., 2016. Exploring the management style of Brazilians
project managers. International Journal of Project Management, 34(6), pp.902-913.
Smith, B.S. and Squires, V., 2016. The role of leadership style in creating a great
school. SELU Research Review Journal, 1(1), pp.65-78.
Tomšik, R., 2016. Choosing teaching as a career: Importance of the type of motivation in
career choices. Tem Journal, 5(3), pp.396-400.
Utvær, B.K.S. and Haugan, G., 2016. The academic motivation scale: dimensionality,
reliability, and construct validity among vocational students. Nordic Journal of
Vocational Education and Training, 6(2), pp.17-45.
Way, K.A., Jimmieson, N.L. and Bordia, P., 2016. Shared perceptions of supervisor conflict
management style. International Journal of conflict management.
Wehr, P., 2019. Conflict regulation. Routledge.