Report: Developing Manager at Clayton Crown Hotel, London

This report provides a comprehensive analysis of the developing manager's role, focusing on leadership, management styles, and organizational culture within the context of Clayton Crown Hotel. It begins by comparing different management styles, including classical and democratic approaches, and discussing leadership characteristics. The report then examines communication processes, organizational structures, and factors influencing cultural changes within the hotel. A significant portion is dedicated to self-assessment, including a SWOT analysis and the prioritization of objectives for personal development. The report also covers leading and motivating a team, managerial decision-making, and the importance of managerial and personal skills for career advancement. The report aims to provide knowledge about behaviour management principles, managerial potential and roles and responsibility of a manager within organisation to achieve the decided goals and objectives.

The Developing
Manager

Table of Contents
INTRODUCTION...........................................................................................................................1
LO 1.................................................................................................................................................1
Compare different management style.........................................................................................1
Discuss leadership characteristic.................................................................................................2
Communication process in selected business.............................................................................3
Organisational culture and change in selected business.............................................................3
LO 2.................................................................................................................................................4
Assessment of own skills performance.......................................................................................4
SWOT analysis ..........................................................................................................................4
Prioritise objectives and targets to develop own potential..........................................................5
LO 3.................................................................................................................................................6
Lead and motive a team to achieve goals and objectives............................................................6
Managerial decision to support achievement of agreed goals and objectives ............................7
LO 4 ................................................................................................................................................8
Managerial and personal skills that supports career development..............................................8
Review career development needs, current performance and future needs to produce plan .....9
CONCLUSION..............................................................................................................................10
REFRENCES.................................................................................................................................11

INTRODUCTION
The developing manager means a person who is responsible for delivery of the project at
right time and helps to keep the development team on right track. It provides day to day technical
management and guidance to employees on development activities. The developing managers
perform various duties in order to develop the business activities (Beamish, 2013). This project
report will emphasis on Clayton Crown Hotel which is established in Stratford city, London. It
provides different types of products and services in order to attract the customers. The report will
cover different topics such as management style and comparison among them, leadership
characteristics, management skills performance, communication process in chosen business,
organisation culture and change in selected business, SWOT analysis, prior targets and
objectives in order to develop own potential and motive of a team to achieve the goals and
objectives. Apart from this report will discusses about managerial and personal skills, managerial
decision made to support achievement of agreed goals and career development needs that help to
increase the profitability.
Aims: The main aim of this project report is to gain the knowledge about behaviour
management principles, managerial potential and roles and responsibility of a manager within
organisation to achieve the decided goals and objectives.
LO 1
Compare different management style
Management style is the method which is used by a person in their organisation to
accomplish the goals and objectives. The manager of business organisation decide the goals and
objectives and make efforts to complete the goals (Cozolino, 2014).
Classical theory: This theory is mainly focused on employee's physical and economic
needs that should be complete. This theory does not consider social needs and job satisfaction
satisfaction in business organisation. It involves different types of management theories such as
scientific management, Bureaucratic and system approach. The comparison among management
style are given as:
Classical management theory in Marriott hotel
This company is following Bureaucratic approach which was established by Max Weber.
It helps organisation for systematic formation of any industry and designed to ensure economic
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effectiveness and efficiency. This is ideal model of management that helps manager to operate a
business under a hierarchy structure in order to increase the productivity.
Classical management theory in Clayton crown hotel
Clayton crown hotel is following Scientific management theory which is different from
Bureaucratic approach. In this theory, manager focuses on planning, specialisation,
simplification and standardisation in order to establish productivity and profitability. Moreover,
it helps create mutual relation between employer and employees in order to achieve goals.
To make the comparison for management style of Hilton Glasgow and Clayton crown
hotel has been taken. The comparison between different management style are shown as:
Management style in Marriott hotel
Hilton Glasgow is following Autocratic style in which manger make decision without
employees suggestion. The manager of this organisation maintain the productivity by making
fast decision and they assign the work among employees to accomplish the goals (Dixon, 2017).
Management style in Clayton crown hotel
Clayton crown is biggest hotel who is following democratic leadership style which is
different from autocratic style. In this style, manager share the information with employees and
get suggestion to make business decision. This is effective style which help companies to share
the problems and get solution collectively in order to make correct business decision.
Discuss leadership characteristic
Leadership is the important element of business organisation as it helps to lead and
motivates the employees in order to achieve goals and increase the profitability. Leader is person
who influences and guide staff in order to accomplish the objectives. The leaders of Marriott and
Clayton crown hotel has different types of characteristics such as:
 Leaders of Marriott hotel provide a proper guidance to their employees and
inspire them to accomplish the goals.
 In Marriott, leader innovate new ideas and generate new techniques to accomplish
the targets.
 The leader of Clayton Hotel have a characteristics of strong communication that
helps to influence people and give confidence to focus on targets.
 In Clayton, leaders are innovative and positive who always try to bring new and
attract the customer in order to increase the number of customers.
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Communication process in selected business
Communication is the process which is used by all to exchange the ideas, thoughts and
feelings through various sources such as speak, written, signal, expression etc. Marriott and
Clayton crown are using different methods of communication that are defined as:
Communication process in Clayton
Clayton is using verbal and written communication process that helps to share the
information within industry. The employer and employees in this company communicates in
formal way by using phone and paper and face to face communication that help to solve the
problems by solving the conflicts (Higman, 2013).
Communication process in Marriott:
Marriott is a large size organisation which is using non verbal and written communication
to share the business information in effective manner. The manager and employees in this
organisation uses emails, letter, handwritten etc. The manager of organisation make rules and
regulations and send through emails or letter to share the information.
Organisational culture and change in selected business
This is a system which is used by companies to allocate the task, supervising, and
coordinating the activities in order to achieve goals. It affects functions and activities of business
industry. Moreover, it helps to work efficiently and smoothly in order to achieve objectives.
Companies are using different types of structure such as:
Clayton crown Marriott hotel
Clayton is following functional organisational
structure that is traditional business structure.
In this structure, employees of same skills
works together in order to make production
more efficient and high quality. Moreover, the
manager of Clayton crown can save the time
due to not changing in in roles and task.
It is following matrix organisational structure
in which employees maintains dual
relationship like functional and product
manager. It is different functional structure
because it does not involve traditional
hierarchy. It facilitates open communication
and flexible environment to shift the resources
according to needs.
Factors influencing changes in culture
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Culture change is used by companies in order to make public policy which influences
cultural capital on individual and community behaviour. If there is any changes arrived in culture
then it affects organisation by involving various factors like as:
Clayton hotel Marriott hotel
The manager of Clayton focuses on
demographical factors such as age, sex and
income in order to provide better food services
to their customers. If there is changes such as
income level and changes in planning and
legislation then organisation need to more
focus on these in order to maintain the
customer and productivity.
It involves political or economical factors
which affects business in case of changes.
Such as if UK's government has changed the
tax rate and inflation rate then it has to spent
more money to pay the tax and raw material
will also be purchase at high prices. As result
low productivity and profitability.
LO 2
Assessment of own skills performance
I am an assistant duty manager of Clayton crown hotel, London that is a brand of Dalata
Hotel group helped organisation to improve the production and maintain the profitability for long
period. I do have some skills and experience in management field that helps to run the busienss
continuously (Hilson, 2012). Some management skills of mine are denied as:
I am able to communicate with employees as well as employers to suggest the right
option in order to share information and provide solution of problems.
 I have leadership skills that can be used to motivate and inspire the employees to
complete objectives.
 I have technical skills which helps to adopt the new technology for influencing
customers and increasing production.
 My personal skills also help to cope up with employees and maintain good
behaviour within organisation by solving the conflicts among employees.
SWOT analysis
I am a assistant manager of Clayton crown hotel who make efforts to complete goals and
objectives. I am analysing my strength, weakness, opportunity and threat which is determined
below:
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Strength Weakness
 Able to handle large number of
customer.
 Better communication skills and
technical skills.
 High qualification
 Understand the customer's demand and
provide them better quality of products
and services.
 Lean staffing
 Lack of available resources.
 High competition in market.
Opportunities Threat
 To develop the new products and
services according to customer taste.
 To give offer and discount to their
regular customers.
 Enter in to new market that creates
opportunities.
 Loyal customers.
 Expansion of business by using social
media.
 Competitors have same products and
services.
 Changes in government rules and
regulations.
 Economic down turn.
Prioritise objectives and targets to develop own potential
Being a manager of Clayton crown hotel, I am responsible for improving and updating
own knowledge in order to make right decision for achieving goals and objectives. I focuses on
skill audit that helps me to measure and recording the own skills. In Clayton crown hotel,
manager uses skill audit to identify skills and knowledge in order to make improvements. I
develop my own potential by using skill audit that helps to set objectives and targets (Hunt, and
Weintraub, 2016).
Aim: The main aim is to increase the productivity by 40% of Clayton crown hotel by
using technical and leadership skills.
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Objectives: The main object of Clayton crown hotel is to become top company in hotel
industry and make more profits by using democratic leadership style that helps to solve the
problems collectively and make efforts to achieve targets (Jolliffe, Ritter and Stevens, 2012).
LO 3
Lead and motive a team to achieve goals and objectives
Lead and motive staff means to motivates and provide proper guidance to employees
within organisation in order to achieve goals. There is need to motivate and lead the staff for
achieving the goals. As a duty manger of Clayton crown hotel, leads to new hotel that is Hilton
in London. By leading Hilton is running a business efficiently and effectively with the help of
employees. Moreover, it provides a fantastic opportunity to talented people in order to gain
experience in new hotel (Kraft, 2012). In Clayton crown hotel managers plays different types of
roles which is defined as:
leading and motivating staff: The manager of Clayton crown decide the goals and
objectives of business organisation and motivates employees in order to accomplish the goals.
The management understand the staff's problems and provide them solution to complete the
targets. Moreover, it suggests Hilton hotel to focus on problems and get the solution for
enhancing the productivity.
Team builder: In Clayton crown management focuses on team building roles that is used
to work together and achieve the common goals of business organisation. Through team building
method a company can understand the problems and get solution by sharing the problems. The
management of Clayton crown hotel leads and motivate Hilton to work collectively and make
effective business decision in order to maximize the production (Marsick and Watkins, 2015).
Group dynamic: This means management of Clayton crown hotel play a role of group
dynamic that considers behavioural and psychological factor of a group. It helps to maintain the
structure and functions within organisation and create strong relationships.
Communicator: The management of Clayton crown hotel play another role of
communicator in which managers communicates with their staff and understand their problems
in order to meet with decided objectives. On the other side it also suggest to Hilton which is new
hotel to perform the best communication role in order to achieve goals and make decision
(Perlmutter, 2017).
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Managerial decision to support achievement of agreed goals and objectives
Managerial decision refers decision which is decided by organisation to control the
business activities and increase the production. Such as to accomplish the goals and objectives of
Hilton hotel leaders need to make decision by building strategic planning and performing
operational activity. The motivated employees can help Hilton to increase the profitability by
providing best customer services. The hotel work is to serve their customers and the extreme
quality of products which is used by company (Royle and Laing, 2014). The leaders need to lead
correctively in order to work effectively such as:
Managerial decision are formed to attain goals
The companies should make plans and strategic decision in order to achieve goals of
business organisation. The management of Clayton crown hotel records day to day operating
activities and focus on organisational performance. In this company, management make effective
business decision that help to understand the problems and get the solution of problems. It
facilitates proper utilisation of resources in company that helps to achieve goals and objectives of
business organisation (Suliman and Al Kathairi, 2012). The decision should be related with
different decision and responsibilities of managers like:
Customer service: In Clayton hotel the duty manager perform the responsibility of
customer service in which they understand what are the demand of customer and how it can be
satisfied.
Product and services knowledge and development: The duty manager of Clayton hotel
innovates new products and services and develop it, in order to attracts the customers. This
decision process influences customers pressure to purchase products and services.
Decision making: This is effective role which is performed by management of Clayton
hotel in order to maximize the productivity and profitability. The management of hotel makes
different strategies which are as follows:
 Managerial control: It is important for organisation to make planning,
organising, directing and controlling the function of Clayton hotel. It helps to
control over managerial functions business organisation.
 Operational control: This means organisation should focus on operational
activity that helps to understand the problems in order to meet with objectives and
goals of business entity (Thornton III, Mueller-Hanson and Rupp, 2017).
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 Problem solving authority: There should be an problem solving authority who
can solve the problems and increase the profitability.
 Delegation, authority and empowerment: This means management should
delegate the work among employees that helps to reduce the work load of
employees and maximize the productivity in order to achieve goals.
 Effective working relationship: This means management should be responsible
for building relationship among employees and employer that help to achieved
goal of Clayton crown hotel. If team is build properly and work is assigned
accordingly then organisation can create effective relationship among peers,
managers and other stakeholders.
LO 4
Managerial and personal skills that supports career development
I am a duty manager at Clayton crown hotel focus on career development by using own
managerial and personal skills that helped me to achieve organisation goals and objectives.
Managerial skills helps to manage the functions of business entity and personal skills are used to
solve the problems. In other words, personal skills is the effective way of behaving, showing
attitude and adaptability of changes in order to perform excellent business activities. My
managerial skills helps top make the career development which are stated as:
 Innovating skills: As a manager of Clayton crown hotel, I am always thinking about
innovative product and services that can influence new as well as existing customers.
 Communicating skills: I do have better communication skills that influences my senior
and employees in order to make support the career development.
 Learning skills: As a manager of Clayton crown hotel my leaning skills helps me to lean
some thing new and apply in organisation to support the career development (Willcocks,
2013).
Personal skills which helps in career development Attitude: This is the way of behaving in style and handing the situation that supports in
career development. Behaviour: This is effective skills which helped me to be positive in typical situation and
behave positive with employees in order to make career development.
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 Adaptability:- This skills helps me to accept the new changes in Clayton hotel that leads
to career development (Ward, 2016).
Review career development needs, current performance and future needs to produce plan
S.no. Learning
objective
Current
proficiency
Target
proficiency
Development
opportunities
Judgement
criteria
Time scale
1 Communication I am able to
communicate
that can be in
the form of
verbal or non
verbal with
my team in
effective
manner.
To
communicat
e with team
effectively
and solve
their
problems
which are
arising due
to achieve
future goals.
I will take
training,
attend
seminars and
will
participate in
debate
competition
that will
helps to
improve my
communicati
on way.
The top
manageme
nt and
employees
who are
working
within
organisatio
n can judge
my
performanc
e.
The time
period
which is
needed to
improve my
communicat
ion skills
that is 2
months.
2 Leadership
quality
I am able to
manage the
small team
efficiently but
cannot manage
larger team due
to having more
responsibilities.
I can try to
manage the
functions of
business
organisation
.
To develop
the
leadership
skills I will
observe my
senior and
will learn
how to solve
the problems
and can lead
employees in
large
Upper level
of
manageme
nt can
judge my
skills.
I required
45 days to
improve my
skills that
will help to
manage
larger team.
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number.
CONCLUSION
From the above report it can be concluded that manager perform different type of roles
and responsibilities in order to achieve organisational goals and support the career development.
Management style helps to understand the need and wants of organisation and make efforts to
provide satisfaction to their customers. Different types of motivating style influences employees
in order to fill the objectives. SWOT analysis help to know the strength, weakness, opportunities
and threats of an individual that helps to complete targets. Moreover, managerial and personal
skills helps to support in career development.
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