Unit 3: Developing Manager - Leadership, Communication, and Culture

This report provides an analysis of developing managerial skills within the hospitality sector. It compares different management styles and leadership characteristics in companies like Hilton and Marriott, evaluates communication processes, and analyzes organizational culture and change. A reflective report assesses personal management skills, strengths, weaknesses, opportunities, and threats using SWOT analysis, culminating in a career development plan with prioritized objectives and targets. The report also covers leading and motivating a team, justifying managerial decisions, and outlining how personal skills support career development. This assignment solution is available on Desklib, a platform offering a range of AI-based study tools and solved assignments for students.

Unit 3-The Developing Manager
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Contents
Introduction...........................................................................................................................................2
Task 1-Written report............................................................................................................................4
Introduction.......................................................................................................................................4
1.1 Compare different management styles.........................................................................................5
1.2 Discuss leadership characteristics................................................................................................7
1.3 Evaluate communication processes in selected businesses..........................................................8
1.4 Analyse organizational culture and change in selected businesses............................................10
Conclusion.......................................................................................................................................11
Task 2- Written Reflective Report.......................................................................................................12
Introduction.....................................................................................................................................12
2.1 Assess own management skills performance.............................................................................13
2.2 Analyse personal strengths, weaknesses, opportunities and threats...........................................15
2.3 Set and prioritize objectives and targets to develop own potential.............................................17
Conclusion.......................................................................................................................................19
Task 3- Written report.........................................................................................................................20
Introduction.....................................................................................................................................20
3.1 Lead and motivate a team to achieve an agreed goal or objective..............................................21
3.2 Justify managerial decisions made to support achievement of agreed goal or objective and
recommendations for improvements................................................................................................22
Conclusion.......................................................................................................................................23
Task 4- Written Reflective Report, and a Career Development Plan...................................................24
Introduction.....................................................................................................................................24
4.1 Explain how own managerial and personal skills will support career development...................24
4.2 Review career and personal development needs, current performance and future need to
produce a development plan............................................................................................................25
Conclusion.......................................................................................................................................27
Conclusion...........................................................................................................................................28
References...........................................................................................................................................29
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Introduction
This report will assist in gaining the understanding of behavior management values and
gaining talents and ideas for reviewing their managerial potential in an effective and efficient
way. This assignment mainly consists of four tasks which help in analyzing various aspects
of developing manager within the firm. The first task is related to the comparison of
management style along with the discussion on the leadership characteristics of the different
organizations. For the completion of the first task, the company which is chosen is Hilton
and Marriott which is UK based hospitality sector. In task two, the reflective report will be
made regarding own management skill performance. The objectives and targets will be set
and prioritize for developing the skills. The managerial skills will be shown in the third task
for leading and motivating a team for attaining an agreed goal and aims. In the end, a career
development plan will be made for the managerial and personal skills for the future needs.
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Task 1-Written report
Introduction
This part of the reported study will talk about the management styles and leadership
characteristics of two different hospitality sectors as Hilton and Marriott. The communication
process will be evaluated regarding the selected business. The analysis of organizational
culture and changes will be made with the chosen firm.
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1.1 Compare different management styles.
The management is the methods used by the employees or managers for managing an
organization or group of people. It is the strategy of getting the staff on a common stage and
removing the best of them mentions to real administration management. Within the
hospitality industry, every manager or leader has a unique style of conducting the staffs. The
comparison of the management style of Hilton and Marriott are listed below:
Management style Hilton Marriott
Autocratic In the context of the Hilton
Hotel, the superior do not
take into consideration the
ideas and suggestions of the
subordinates.
The employees are not
bothered by taking an
organizational decision as it
leaders and managers are
solely responsible for this.
Democratic The management of Hilton
Hotel has implemented a
feedback box where the
reviews and ideas of
employees are welcomed for
the further organizational
development (Management
Study Guide, 2018).
Hotel Marriott is used to
organizing meetings and
seminar with the employees
for making a healthy
communication with them. In
this session, they also used to
collect the opinion and
review of employees for the
development of the firm.
Laissez-Faire The employees are not
forcibly worked by the
organization as they know
what is right or wrong for
them
The management of Marriott
Hotel, the managers are
employed just for the sake of
it and do not contribute
towards the development of
the firm
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Action-orientated The leader focuses on the
task at hand and seeing it
through to fruition.
The leader of Marriott Hotel
is used to lead his team in
attaining the stated objective
of the firm (Management
Study Guide, 2018).
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1.2 Discuss leadership characteristics.
The leadership skills and characteristics play an important role in the development and
growth of the organization. It also helps in enabling people in a position of authority to help
the employees for completing the initiatives and meet business goals. The selected business
in this task is Marriott and Hilton. The characteristic which is adopted by the management of
Marriott is autocratic and participative. In the context of the hospitality sector, the autocratic
leadership characteristic helps in taking a decision with the inference of others. The autocratic
leader of Marriott Hotel is allowed to take an effective decision for the development of the
organization such as judicial, financial, marketing and many more (West, 2016). The
participative leadership refers to the decision-making style which encourages the input from
the employees but at last the decision-making process is totally lies with the leader.
In the context of Hilton, the democratic leadership style is used which consists of the
distribution of the responsibility and aiding group decision making for the further
development of the organization. It includes creating job satisfaction and inspiring innovation
and imaginative solutions to the administrative issues and difficulties. Various motivational
concepts such as promotion, compensation, rewards are provided by the management of
Hilton so that the staff will feel ultimate job satisfaction and interest regarding the given task.
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1.3 Evaluate communication processes in selected businesses.
The communication process is necessary in order to successfully carrying out the
organization towards attaining its success factor. It can be seen that the communication is the
most important and most used of all skills within the hospitality industry. In general
communication process used within the working environment of Hilton and Marriott consists
of six steps which are the sender, encoding, message, channel, receiver, and decoding.
Through this process, many of the hospitality industry communicate with their customers and
employees as well.
(Source: Author)
Sender- The sender is the party which initiates the conversation and also conceptualized the
idea that he wants to convey to the receiver (Nichols, et. al., 2015).
Encoding-In this process, the non-verbal methods such as symbol and others are used to
translate into information(Griffiths and Smith, 2016).
Message-After the completion of the encoding process, the sender can easily get the message
that he intended to convey.
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Channel-Communication channel is defined as the medium through which the customer
wants to convey his message to the receiver.
Receiver-The receiver is the person for whom the note is directed.
Decoding-In the last process, the receiver reads the senders communication and tries to
recognize it in a possible way.
Following are the types of communication which are used in Hilton and Marriott:
Verbal-In the context of the hospitality sector, the sharing of information between
individuals is done by using speech. The verbal communication is mainly done through
words or writing.
Written-In the current era, written communication has great significance in the hospitality
sector. As a professional worker, the employees and manager of the hospitality sector are
used to communicating via emails, message, and others (McQuail and Windahl, 2015).
Non-verbal-It can be seen that the hotels that are able to master the non-verbal
communication can easily be able to establish memorable and long lasting guest relations
(Griffiths and Smith, 2016). Example- facial expression, eye contact and others are the form
of non-verbal communication.
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1.4 Analyse organizational culture and change in selected businesses.
The organizational culture and changes within the selected businesses are as follows:
Organisational culture
Clan Culture- In the context of Hilton, the clan culture is used in which the leaders are seen
as a mentor where he always used to communicate with the employees for the further
organizational development. The organization also emphasize long-term human resource
development and bonds the employees by morale.
Adhocracy Culture-Along with the clan culture, the adhocracy culture is also used within
the working environment of Hilton where the employees take a risk and also the leaders are
seen as the innovator and risk taker.
Market Culture-In the context of Marriott, the market culture is used where the employees
are competent and focused on goals (OCAI online, n.d). Within this culture, the leaders are
hard drivers, producer, and rivals as well which helps in creating an external partnership and
enhancing the competitiveness by involving customers and suppliers as well.
Hierarchy Culture- The hierarchy culture is also used by the management of Marriott Hotel
where formal rules and policy are used for keeping the organization together.
Organisational changes
Demographic-Within the hospitality sector such as Hilton and Marriott, the demographic
changes are done due to the changes in the needs and demand of customers in the context of
product and services.
Economic-The sudden changes in the economic factors are responsible for affecting the
overall growth and development of the firm (Benn, et. al. 2014). It can be seen that the
management of Marriott and Hilton are using effective strategies for managing the economic
changes.
Legislative-The legislative changes somehow support the hospitality sector. The UK
government mainly develop rules and laws in the favor of the organization so that they can be
able to develop the efficiency of the service.
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Conclusion
The above discussion explains that the communication process is important for the
development and growth of the organization. Various management styles are adopted by the
management of Hilton and Marriott for managing their work process.
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Task 2- Written Reflective Report
Introduction
This reflective report will assess the management skills and characteristics of the manager
within the hospitality sector. For the completion of this task, the organization which is
selected is Clayton Crown Hotel. This report will also present the self-evaluation report for
career development.
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