Comprehensive Report on Leadership and Management at Uber Technologies

This report provides a comprehensive analysis of leadership and management practices within Uber Technologies. It begins by defining and comparing the roles and characteristics of leaders and managers, highlighting their distinct responsibilities and attributes. The report then explores how these roles apply in various situational contexts, such as addressing decreased performance levels and implementing service innovations. Furthermore, it delves into different leadership theories and models, including contingency, system, and situational leadership, explaining their application within the organization. The report also examines key approaches to operations management, emphasizing the roles of leaders and managers in achieving business objectives. Finally, it discusses the impact of various factors in the business environment on operational management and decision-making processes. The report uses Uber Technologies as a case study throughout and references relevant academic literature to support its findings.

Management and operation

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
P1: Define and compare the different roles and characteristics of a leader and a manager:.......1
Characteristics of leaders:..................................................................................................3
TASK 2............................................................................................................................................3
P2: Examples of how the role of a leader and the function of a manager apply in different
situational contexts......................................................................................................................3
P3. Explain different theories and models of approaches including system, contingency and
situational leadership:..................................................................................................................5
TASK3.............................................................................................................................................6
P4.Describe key approaches to operations management with role of leaders and managers
play:.............................................................................................................................................6
P5.Describe importance and value of operations management for achieving objectives of
business.......................................................................................................................................8
TASK4.............................................................................................................................................9
P6.Factors in business environment that have impact on operational management and
decision-making by leaders and managers. .............................................................................9
CONCLUSION .............................................................................................................................11
REFERENCES..............................................................................................................................13

INTRODUCTION
Operation management involves the utilization of resources such as materials,
equipments, and technology. It produce and deliver goods and services based on the needs and
wants of customers. Operation management helps in making various strategies that help in
determining the size manufacturing plants and project management. In this report respective
company uber technologies, uber is American company that offers vehicles for rent, online food
delivery, couriers etc. it is estimated that company has over 10 million monthly active users. In
UK uber has 66% of market shares in ride sharing, and 26% market shares in online food
delivery(Agrawal. Atasu and Van Wassenhove 2019). Uber does not provide transportation
services to the local public instead they have independent drivers connected with them. This
gives employment to drivers and provides transportation facility to the local public. This report
includes comparison between mangers and leaders and their characteristics, roles and functions
of manger and leaders company can apply in different situation, different theories and
approaches mangers and leaders can use in the organization. Furthermore, key approaches of
operation management and the role leaders and mangers play in an organization, importance of
operation management in an company and at last various factors that affect the environment of
an organization and its impact on operation management and decision making process of leaders
and managers.
TASK 1
P1: Define and compare the different roles and characteristics of a leader and a manager:
Mangers:
they are the individuals that ensure the daily functioning of activities and task complete
by the employees of an organization. Mangers are the medium of communication between the
staff and employer they communicate roles and responsibility of the individuals in the
organization. The main function of a manger in organization is organizing, planning, controlling,
and staffing. Mangers ensure that organization gain competitive advantages and achieve its
objectives. Below is the examination of roles and characteristics of mangers in uber
technologies( Babich. and Hilary. 2020).
Roles of manager:

 Monitoring role of mangers: the main role of manger in uber technologies is
monitoring the information by scanning environment, staff, subordinates and
customers. Manger helps in receiving information from external and internal
environment so that company can understand its environment. This information could
also help the organization to gain competitive advantages in their organization.
 Spokesman role of mangers: mangers often play the role of spoke person in
organization when they represent their organization to clients and subordinates. In uber
technologies mangers requires speaking about the ideas and tasking to staff members
and employees to the organization. They provide information about the growth of
employees and subordinates to the directors and shareholders of the company.
 Entrepreneurial role of mangers: A manger in uber technologies is both innovator
and creator. They help to analyse new products and services that help in improvement
of organizational performance(Barnes. 2018).
Characteristics of mangers:
 Communication: the main characteristics of manger, they are great communicator in
organization. Better communication between manger and other staff helps in building
trust between employees and the organization. It helps organization to develop employee
loyalty. Manger communicates ideas, information, task and new project in the
organization. Thus mangers of uber technologies should be great communicator.
 Time management: A manger of uber technologies should know how to manage all the
tasks and projects on time. It could help the organization to improve effectiveness of their
firm and also motives their employee to complete given tasks on time. Thus, mangers
should have the ability to manage time and task.
 Confident: To be effective manger in uber technologies, mangers needs to be confident
about their decision making, abilities and expressions. An confident manger can
motivates their employees to work hard and make their performance in organization
effective(Berenguer. and Shen. 2020).
Leaders:
these are the individuals of organization with the ability to influence others for the better
growth of the organization. A effective leader in organization make countless decisions in the
company that leads to the success of the firm. Leaders have the quality to motivates their

subordinates and employees and help them in improvement in their performance. Below is the
study of role and characteristics of effective leader in uber technologies.
Role of leaders:
 Strategist: The main role of a leader is to develop a plan for company and assign work
for the employees and staff members. The responsibility of a manger is to outlining
specific goal for organization and takes necessary steps to achieve those goals.
 Innovator: A good leader should be an individual that help organization to develop new
ideas and techniques. In order to make organization grow they needs to take innovative
steps(Chary. 2017).
Characteristics of leaders:
 Coach: Leaders should know the weakness and strength of their employees so that they
can understand the needs of their organization, and guide their employees to work
effectively.
 Innovative: A good leader should have the ability to innovate new ideas and information
for the organization. They should have inattentiveness in their decision making process.
 Visionary: leader should ensure a good vision for the future and work hard to achieve
that vision for organization.
TASK 2
P2: Examples of how the role of a leader and the function of a manager apply in different
situational contexts.
In every organization various kind of challenges face by the leaders and mangers in
different situations. It depends upon the ability of mangers and leaders to handle these situations
effectively. Mangers and leaders use different kind of strategies in their decision making so that
they can mange all the factors effecting the working environment of company. In the context of
Uber technologies,(Choi. Wallace. and Wang. 2018). various roles of leaders and functions of
mangers are following:
Decreased Performance Level:
In this situation on specific period of time employee experience that their performance is
not up to the level as usual. This situation can effect the productivity of over all organization and
other team members. In this situation employees feel less motivation that decrease their morals

and work ethics. To increase their performance level their mentors should give them motivation
and encouragement and make their performance effective. So in this situation of Uber
technologies, below is the role a leader should play to motivate them and functions of mangers to
their work effective for organization.
Role of Leader:
In this situation leaders of Uber technologies (.Erjavec. and Trkman. 2020)use different
strategies to change working environment of the organization so that the performance of
employees can be improved. Leaders understand the problems their employees is facing and give
them suitable solution of those problems. In this situation leaders can motivate subordinates for
improvement in their work and give rewards to other employees whose work is appraisable it can
motivate other employees to work hard for the company. To make healthy environment in the
Uber technologies leaders should understand the internal and external factors that is effecting the
working environment of the company. Thus, leaders of Uber technologies plays important role in
increase the level of performance of their subordinates and make them believe in themselves.
Functions of Mangers:
In this situation mangers of Uber technologies could use different kind of functions that
can improve the performance of their subordinate. Such as controlling the working process of
employees, planning of making new strategies that can help their employees to improve the
efficiency of performance, they can mange all external and internal factors effecting the
environment of company and they can use these functions for change management of their
firms . It could help mangers to make change in current working environment and employees
also feel less pressure in their work. Thus, mangers of Uber technologies is could use different
kind of functions to change the environment of their company(Gibson. and Parkman. 2018).
Service Innovation:
In Uber technologies, they continuously looking for idea and information that can make
innovative change in their company. In this advance world Uber technologies is looking for new
service innovation in their firm so that they can gain competitive advantages. In this situation
mangers and leaders should concentrate on the new strategies and ideas that can improve the
effectiveness of service innovation in their firms. Service innovation is very important phase for
company because of high level of competition in service industry.
Role of Leaders:

In service innovation leaders play their roles in Uber technologies by educating their
employees about new service innovation in the company. They communicate the process and
how to use this service to their subordinates and train them for new service advancement. Thus
leaders play important role in this situation.
Functions of Mangers:
In this situation mangers of Uber technologies use organizing function to motivate their
employees for better use of new service innovation. They use controlling function to control all
the activities to their employees within an organization. Thus mangers plays important role in
organizing all the activities according to new service innovation in Uber technologies(Guha. and
Kumar. 2018)
P3. Explain different theories and models of approaches including system, contingency and
situational leadership:
Contingency theory:
This theory explain that there are various kind of factors in organization that can effect
the performance of leaders in company such as size of team, work environment, improving team
productivity, employee moral etc. contingency theory of leadership suggests that a effective
leader in organization should be ready to face all the challenges and situations in their company.
This could help organization to achieve its goals and objectives effectively and improve their
over all performance. Thus, leaders of Uber technologies should have ability to do their
leadership effectively so that company can gain advantages of it. Leaders can use different
strategies to handle this situations effectively and make their work environment positive. To lead
their team effectively, leaders can either adopt current leadership style they are using or they can
adopt new leadership techniques to change the current situation in company(Heizer. Render. and
Munson. 2017).
System theory:
This theory suggested that leaders of an organization should have skills and capabilities
that they can use to make their organization successful. They should ensure that their employees
are doing their work in effective manner. Leaders of Uber technologies is also have those skills
that can make their company successful and gain competitive advantages. Below is the various
factors of this theory:

 Look and Learn: leaders of Uber technologies should have innovative mind so that they
can search for new ideas an innovating in the company. This ideas and information they
can get from the external sources and use it to gain advantages in their firm. They can
also involve their employees in their decision making process so that they can build their
trust for company.
 Engage and Energize: in the context of Uber technologies, leaders of organization
motivates and encourage their employees to work hard for better growth and engage them
to work hard. It is very important to encourage employees and make them believe that
their work should be more effective so they can grow with the organization.
 Act with responsibilities: Leaders of Uber technologies act responsible for the work
they are doing. They also take responsibility for the work their subordinate are doing they
ensure that every employees make complete their work in effective manner. It could help
organization to improve the performance of their employees and motivate them to work
hard for organization(.Ivanov. Tsipoulanidis. and Schönberger. 2017).
Situation theory:
In this theory leaders work on the most effective style of leadership and make changes in
their leadership style according to different situations they are facing in organization. To be most
effective leader they should get ready to adopt various leadership styles in different
circumstances. This leadership theory motivate leaders to make their work effective in order to
achieve organizational goals and activities. In the terms of respective company Uber
technologies, leader should be ready to adopt different leadership styles in order to gain
company's objectives.
TASK3
P4.Describe key approaches to operations management with role of leaders and managers play:
Operational management is process by which company plan, control and supervise the
manufacturing function of organization. It is very important in Uber technologies because it
effectively control, mange and organize the services, people and revenue of the company. It
ensure that they are using optimum level of resources in effective manner. Below is the key
approaches of operation management that could use by the respective company Uber
technologies.

 Just in Time approach: This method of operational management suggests that company
should focus on their production process. Leaders and mangers should concentrate on the
effective utilization of resources and make them useful for the organization. Leaders and
mangers of Uber technologies(Kumar, S., Mookerjee, V. and Shubham, A., 2018). ensure
that the work their subordinates are doing they complete it set time that could help them
to achieve given target and goal by the higher authorities. When Uber technologies use
their resources in most effective manner their proactivity could increase and they can
utilize their time in effective manner.
 Total Quality Management (TQM) approach: This approach define as the continuous
efforts by the employees and mangers to gain long term customer satisfaction and
customer loyalty. This is the continues process of decreasing, eliminating and noticing
mistakes in production process. This approach helps mangers of Uber technologies to
achieve long term success in organization. TQM helps Uber technologies organization
make their work effective and increse productivity.
 Lean production approach: This approach management used in cutting out waste and
ensuring the quality of production. Manger use this approach in all aspects of business
such as design of product, production of product and distribution of product. Lean
production aim to minimise the cost of production so that company can gain more
advantage and profitability. In the terms of respective company Uber technologies,
mangers and leaders can use this approach to train their employees to use resources of
organization in most effective way that company can increase its profitability rate and
revenues. Thus this approach help Uber technologies to increase its revenue and
profitability if manger use it in proper manner.
Role of leader:
In Uber technologies(Lee. C.K.H. 2018.) leaders play important role by influencing their
employee to work hard for organization. Leaders set vision for the company and their employees
so that they can achieve the objectives of their firm and improve their effectiveness. Main role of
a leader play in organization to motivate and encourage their subordinate so they can achieve
expectations level of performance company want form them. Leaders also guide team members
on right path and train them according to the work they have to do for the firm. Thus, leaders

play important role by building employee moral in positive manner and have responsibilities to
show right path to their employees.
Role of Mangers:
These are the individuals that ensure daily functioning of particular department or groups
of employees. They perform various function of management such as planning, controlling,
managing, coordinating and organizing activities and tasks an company is performing. Mangers
have power to change and coordinate according to their preferences. Uber technologies gives
their mangers authority to assign work to their subordinate and arrange environment according to
their preference. Thus, mangers of Uber technologies complete all their responsibilities in most
effective manner and arrange the working environment effectively.
P5.Describe importance and value of operations management for achieving objectives of
business.
Operation management refers to the management of business practices in order to achieve
supreme level of effectiveness and efficiency in the terms of use its resources in organization. It
helps in proper arrangement of material, resources, employees, technology, labour to produce
high level quality of goods and services that is beneficial for the company. Furthermore, it is an
process which helps company to maximise its profit and minimise the future risk. In the context
of Uber technologies,(Lee, H.L. and Tang. 2018) there are various important factors of
operation management is following:
 Service Quality: Operation management ensure that the quality of service match the level
of expectations customers have from the Uber technologies. It helps company to increase
the level of reliability and durability of their services which leads to customer
satisfaction. Operation management enforce quality management process that can
effectively deliver services to customers. Thus, operation management is useful in
making services more reliable for customers.
 Increase Revenue: With increase in service quality operation management helps in
increasing revenue of company. This could help organization to increase its market
shares and reputation in industry. Operation management arrange all the beneficial
aspects for company that can attract more customers and increase profit shares of firm.

Thus, operation management can increase revenue of Uber technologies, and make them
grow in the future.
 Competitive advantages: An effective operation management plan can be beneficial for
the Uber technologies and make business of company ahead of its competitions. If
manger of company can mange their internal and external factors well than they can
achieve good position within industry. Thus operation management can increase the
revenue of Uber technologies and help the company to gain competitive advantages.
 Motivate employees: Operation mangers ensures that every employee know how to
perform their role within an organization. This is useful for Uber technologies because in
various circumstances employees feel left out and think they are not giving meaning full
revenue to the company. An effective operation manger define this roles so that they can
ensure that employees are doing their jobs in effective manner. Thus, support from
operation mangers increase motivation of employees.
 Customer satisfaction: Operation management ensure that they are giving best quality
of services to their customers or not. They focus on quality management process and
create best services that can match the level of customers need and wants from company.
If Uber technologies is providing satisfaction to their customers, they can gain loyalty for
brand for long term.
As per above discussion, mangers and leaders plays important role in Uber technologies,
they help organization to build customers trust and loyalty for the brand. They are using various
strategies to handle different kind of situation in the company. Their decision making process
help organization to take right decision on right situation. Thus, mangers and leaders mange all
the situation with proper planning and arrangement in Uber technologies.
TASK4
P6.Factors in business environment that have impact on operational management and decision-
making by leaders and managers.
Business environment is collection of all external and internal factors of organization
such as customer need, employees engagement, demand and supply, owners, clients, suppliers
etc. all these factors effect the function of an organization. Company can deal with those factors
directly or indirectly. Some of these factors influence the environment of organization and

situation. Manger and leaders can deal with those factors in different manner. Impact of these
factors on operation management of Uber technologies is discussed below(Qi. and Shen.
2019).
 Owners and shareholders: These are the individuals that invested in the company, they
have right to change policy of company at any time. This can impact management of
operation in Uber technologies. Changing terms and conditions could affect the
environment of company. Mangers and leaders should be ready on the time changes in
their organization. Thus, shareholders and owners have rights to changes terms and
conditions of the company at any time and mangers and leaders should make strategies
accordingly.
 Workforce: Employees are most important element of company, they perform all the task
and responsibilities given by the higher management. But in various situation employees
change their behaviour such as changing work environment, work pressure, time
management etc. it could effect the operation management of the company. Thus,
mangers and leaders should analyse their employees behaviour towards the changes in
organization and motivate them to work hard for Uber technologies(Russell. and Taylor.
2019).
 Technology advancement: It is external factor of organization, in today's world
technology advancement is most common factor that influence the operation of Uber
technologies. There are various ideas and innovation changing day by day in market and
company have to focus on them in order to achieve competitive advantages. Thus, thses
factors have main affect on the operation management of Uber technologies, and mangers
and leaders should implement different strategies to handle these factors.
 Human Resources: In the context of Uber technologies human resources are very
important factors that effect decision making of their mangers and leaders. These
resources should be mange in most effective and efficient way so that organization can
achieve their goals and objective by proper utilisation of them. Thus, Uber technologies
should have proper arrangement of their human resources in most effective way.
From the above discussion is can be analyse that leaders and manger of Uber
technologies have proper arrangement of their roles and responsibilities so that company can
achieve its objectives(Sabbaghtorkan. Batta and He. 2020).