Leadership and Management: A Vodafone Company Report

This report provides a comprehensive analysis of leadership and management practices within Vodafone, a multinational telecommunications company. It explores the roles of management and leadership, highlighting their collaborative efforts in decision-making and achieving organizational goals. The report delves into management and leadership theories, including scientific management and situational leadership, and their impact on employee motivation and team working. It examines how these theories influence Vodafone's mission and vision, emphasizing actions taken by leaders and managers to enhance organizational effectiveness. Furthermore, the report discusses the impact of management and leadership actions on Vodafone's mission and vision, offering valuable insights into the company's strategies for success. The report also includes a detailed overview of the actions taken by leadership and management to achieve organizational objectives. The report concludes by summarizing the key findings and emphasizing the significance of effective leadership and management in driving business performance.

Leadership and management

TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................3
MAINBODY...................................................................................................................................3
Role of management and leadership............................................................................................3
Management and leadership theory.............................................................................................5
Impact on motivational and team working..................................................................................7
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9

INTRODUCTION
Leadership refers as the process which helps leader to command people and inspires them
to act towards common goal. While management is the strategic approach to manage people
within organization and ensures day to day activity that perform by employees at workplace.
leadership and management work together for making decision to keep hope to achieve expected
outcomes. To understand role of leadership and management have an example of Vodafone
company. It is a multinational telecommunication company. It is headquartered in England,
London. It operates services in the regions of Asia, Africa, Europe and Oceania. It includes role
of leadership and management within organization.
MAINBODY
Role of management and leadership
Management is the strategic process which perform different operations such as planning,
organizing, staffing, directing and controlling. While leadership is an integral part of directing
operation of management. Leader access on listening, establishing relationship, teamwork,
inspiring, motivating and directing the subordinates (Bolden, 2016). Vodafone company takes
both approach within organization to get effectiveness in decision-making process.
Management plays essential role in the organization because it develops different
strategies as per the situation which leads profitability in the business activity. Manager of
Vodafone company manager is not only managed internal environment but also handles external
environment of business. Manager perform number of operations such as recruitment &
selection, reward & punishment and create and execute strategies. Manager practices different
tool which helps to meet different approach over the period. Management analyse needs of staff
when requires by another department. Where manager gives description of job profile and
recruits suitable talent which meet job post. Vodafone company keeps their management
effective so that they can create creative strategies which helps employee to improve their
working efficiency. Management motivates employees by conducting reward strategy which
inspires employee to give high performance and become part of reward. Management supports
organization by developing vision and sets objectives to achieve that aim over the time.
management has main goal to accomplish organizations need.

Leadership also plays crucial role in the Vodafone company because it helps management
to get success in implemented plan. For example, manager creates effective strategies so that
organization gets good position in the telecommunication market and implements within
organization. While leader commands staff by defining number of task individual one which
helps them to perform task in right direction (Bolden, Witzel and Linacre, eds., 2016). A good
leadership style supports leader to understand individual attitude for their job responsibility and
assist them to improve their skills while dealing with task. Leader provides healthy and creative
atmosphere to staff which helps them to become productive and creative at workplace. The main
aim of the leadership is to manage people effectively by supporting, inspiring and motivating
them within organization. In addition, leader involves staff in decision-making and asks for
suggestion which makes them feel valuable part of company and encourage them to give high
performance.
Impact of management and leadership actions on the effectiveness of organization’s
mission and vision
Management and leadership both keep different behaviour to each other. for example,
leader has aim to fulfil overall needs of employees by understanding them properly. On the other
hand, management has aim to meet organization’s need by analysing effectively which helps
them to meet objective over the time. so, it can interpret that management and leadership keeps
different behaviour but has common goal to improve productivity, operations and brand value of
company. The vision statement of the Vodafone is to “long standing commitment by managing
operations responsibly and ethically”. In other word, organization has aim to “deliver
connectivity overall world along with innovative services which improves livelihood and quality
of life of people”. While mission statement of the company is to empowers people with
accelerated connectivity and developing large number of telecommunication centres which
creates value adding job across the world. in other words, organization has objective to become
highly speedy, digital, trust and bold as compared others. Management and leadership actions
helps organization to lead effectiveness in mission and vision of company. There are several
actions which are performed by leadership and management which helps to understand their
significance in organization’s mission and vision.

Management recruits talented employee who are multitasking and has creative mind so that can
lead innovation through their creativity at workplace (Bush and Glover, 2016). Even they adapt
performance management system strategy to monitor individual at performance and improves
their working efficiency at workplace. Management recruit’s cultural diversity at workplace to
access demand of each customer demand by gathering information from different cultural
employees. Management organises skills and development classes within organization so that
employee learns new tactic and apply at workplace while dealing with complex tasks. To get
sustainable position in the telecommunication market develops strategic management plan in
which includes clarify aims, objectives, marketing analysis, monitoring and evaluation etc. The
plan is organized by management to achieve long-term and short-term goal of the company.
While leadership perform different actions to meet management objectives which they develop
of company. Leader of Vodafone company prepares individual as competent employee who can
handle task independently. Management recruits talented employee for the certain job place
while leader makes them feel comfortable for the job responsibility and provides training session
which helps to understand how to perform task and how deal with customer in hostile condition
(Edmonstone, 2018). To manage cultural diversity is the big task for organization because it
leads various issues i.e. conflicts, workload issue, communication issue and salary issue. Where
leader perform effective role to manage diverse cultural people by understanding their attitude
and meets their objectives. Leader helps management to get advantage in the business through
diverse cultural people. Performance management system strategy implements by management
to analyse individual performance where leader perform effective role to understand weak area
of individuals. in addition, leader supports those employees who are skilled but doesn’t know
how to deliver at workplace and encourage them to improve their performance effectively. Skill
and development organize by management to make employee multiskilled where leader
improves their engagement by inspiring to learn new skills and improves their personality. The
main aim of the overall action of leader to make staff task oriented which helps to company from
it’s objectives over the period.
Management and leadership play different actions which interprets that bother gives
positive impact on organization’s mission and vision.

Management and leadership theory
Management theory
Scientific management
It is management theory which supports to analyse and evaluate workflow. The main
objective of scientific management theory is to improve economic efficiency, labour or
employee productivity. Management practices of scientific management productivity within
organization to transform workplace into productive workplace which leads high economic
benefits. In addition, management produces more output at higher speed. So, they motivate
employee to give high performance by giving more efforts in their working which leads high
output at workplace. To improve staff working efficiency assigns task in group of members so
they match their abilities, train and supervise themselves that they are efficient for job role a not
(Jeon and et.al., 2017). The management theory makes workplace productivity and more
competent as compare other organization’s staff.
Bureaucratic management theory
It is another tool which is practiced by management to flow information from upward to
downward. It is divided into two characteristics hierarchical and rational legal authority.
Bureaucracy for hierarchy supports management to give clearly ordered to their staff.
management is higher level while lower level are subordinates who are answerable to higher
level. It gives control to management overall organization. Management of Vodafone company
adapts bureaucratic management theory which helps to focus on developing structure in
hierarchy which gives clarity in rules of governance. This theory gives chain of command, clear
division of labour leads isolation of personal and organizational assets of company owner and
consists several rules and regulation. In addition, management offer promotion to employee
based on the performance and qualification (Peters, 2016). The Bureaucratic theory plays crucial
role by establishing standard and procedures which are core of organization.
Leadership theory
Situational leadership

Situational leadership style is organized to become situational leader in different
situations. It contains four type leadership styles i.e. telling, selling, participating, supporting.
Leader practices different tools and model to lead change in organization and gets success in
change. Leader adapts situation leadership style to understand individual attitude and meets their
objectives by offering support in different situations and inspires them to take new change in
their working. situational leadership style supports to lead change in individuals or staff’s
behaviour as per the situation. To get support from the staff adapts democratic leadership style to
analyse weaknesses and needs of staff at the workplace. leader organizes personality
development program so it helps to become more serious for their job responsibility. Autocratic
leadership also adapts by leader for become delegator and assigns task to individual effectively
(Seidman, Pascal and McDonough, 2020). Thus, leader practices this tool which helps to deal
with different situation and lead high profitability within company.
Impact on motivational and team working
Leadership theory and management theory gives effective impact on team working and
leads high motivation as well. For example, management practices scientific management tool
for influence teamworking such as management act as controller in the organization and assigns
different task in a team along with deadline. It becomes easy to management to determine
weakness and skills in individual which can lead success in the future. Second team working
improvs efficiency of working and maintains healthy working environment at workplace that
directly leads high retention of employee. Management offers rewards and recognition while
adapting scientific management theory which motivates employee to give high performance and
encourage their team member to perform well (Thorpe, 2016). While leader practices situational
leadership style which consist four type style i.e. participating, supporting, telling and delegating.
Where supporting leadership style is quite similar to democratic leadership style which helps
leader to understand need of employee during work pressure so that they can perform without
any interruption. Participating and telling model is slightly demonstrate autocratic leadership
style which helps leader to define task individual that leads clarity regrading job responsibility.
While participating style involves employee in decision-making process which gives value to
staff and inspires them to give high performance at workplace. while delegating model is
displayed autocratic leadership style where leader assigns task to individual and make them more
competent to decision independently. Thus, situational leadership style helps leader to motivate

employee at workplace and encourages teamworking as well within Vodafone company. Thus,
both leadership theory and management theory support Vodafone company to keep employe
motivates and helps to meet it’s objective over the time.
CONCLUSION
The brief study provided understanding significance of management and leadership in the
business performance. Scientific management theory, bureaucratic theory and situational
leadership has been summarized in report. Impact of management and leadership actions on the
effectiveness of organization’s mission and vision has been concluded in report.

REFERENCES
Books and Journals
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of leadership and management development (pp. 143-158). Routledge.
Bolden, R., Witzel, M. and Linacre, N. eds., 2016. Leadership paradoxes: Rethinking leadership
for an uncertain world. Routledge.
Bush, T. and Glover, D., 2016. School leadership and management in South Africa. International
journal of educational management.
Edmonstone, J., 2018. Leadership development in health care in low and middle‐income
countries: Is there another way?. The International journal of health planning and
management. 33(4). pp.e1193-e1199.
Jeon, Y.H and et.al., 2017. Optimising the residential aged care workforce: leadership &
management study.
Peters, K., 2016. National and International Developments in Leadership and Management
Development. In Gower Handbook of Leadership and Management Development (pp.
49-64). Routledge.
Seidman, G., Pascal, L. and McDonough, J., 2020. What benefits do healthcare organisations
receive from leadership and management development programmes? A systematic
review of the evidence. BMJ Leader. 4(1).
Thorpe, R., 2016. Gower handbook of leadership and management development. CRC Press.