Analyzing Leadership Impact on Performance, Sales at Marks & Spencer

This case study examines the impact of leadership on the performance, sales, and operations of Marks & Spencer. The study uses themes derived from customer satisfaction, leadership qualities, sales enhancement, recommendations, service usage duration, and organizational performance to analyze the company's success. The research employs appropriate media for communication, identifies findings, and provides recommendations. The conclusion highlights that effective leadership enhances performance, sales, and operations. Marks & Spencer's choice of research methodologies, data collection methods, and data analysis tools are deemed appropriate for achieving higher market growth. Desklib offers this assignment solution along with a wide range of study resources for students.

To identify the impact of leadership
on performance, sales and operations
of company: - A case study on Marks
and Spencer

Introduction
Every business firms seeks to enhance their
working performance and productivity in an effective and
efficient manner for attaining their decided goals and
objectives effectually. All companies have their some
objectives and targets which they want to achieve for
gaining growth and success in the future.

Theme 1:Customers are extremely satisfied with
services and product quality of Marks & Spencer.
Extremely satisfied
Satisfied
Normal
Dissatisfied
Extremely dissatisfied
0 1 2 3 4 5 6 7 8 9
8
4
3
2
2
Column B

Theme 2: Leadership qualities assist to increase
performance of the organisation in an effective
and efficient manner
Agree
Neutral
Disagree
0 2 4 6 8 10 12 14 16
14
4
2
Column B

Theme3: Effective leadership qualities help to
enhance sales and brand awareness of company in
outside environment
Yes
No
0 2 4 6 8 10 12 14 16
15
5
Column B

Theme 4: Service users will recommend their peers
and family members about Marks & Spencer
Yes
Neutral
No
0 2 4 6 8 10 12 14
12
6
2
Column B

Theme 5: People are using services and products
of Marks & Spencer from more than 6 months
1 month
6 months
1-3 years
More than 3 years
0 1 2 3 4 5 6 7 8
5
7
4
4
Column B

Theme 6: Effective organisation performance
enhances the sales of company as well as
profitability
Yes
Neutral
No
0 2 4 6 8 10 12 14
13
5
3
Column B

Appropriate Media
In context of research, researcher can use several and
appropriate media for communicating with their target
audience. Thus, there are different types of methods
and techniques used by the researcher for identifying
findings and recommendations for company.

Conclusion
It can be concluded that effective leadership quality assists
to enhance the performance, sales and operations of
company. It can be said that Marks & Spencer has
chosen appropriate research methodologies, data
collection method, data analysis tools and so more that
will help it in attaining higher growth in the market.

References
Burhan, A. H. N. and Rahmanti, W., 2012. The impact of sustainability
reporting on company performance. Journal of Economics, Business
& Accountancy Ventura. 15(2). pp.257-272.
Carver, J., 2011. Boards that make a difference: A new design for
leadership in nonprofit and public organizations (Vol. 6). John
Wiley & Sons.
Danese, P., 2013. Supplier integration and company performance: a
configurational view. Omega. 41(6). pp.1029-1041.
Fairhurst, G. T. and Connaughton, S. L., 2014. Leadership: A
communicative perspective. Leadership. 10(1). pp.7-35.

Thank You!!