Digital Technology and Leadership Skills: Tas, Haz, Hazev, KFC

This report provides a detailed comparison and contrast of leadership skills and the application of digital technology in the restaurant chains Tas, Haz, Hazev, and KFC. The analysis examines the leadership styles of restaurant, marketing, and finance managers, highlighting the use of digital technology for operational efficiency, communication, and team collaboration. The report explores the strategic and democratic leadership approaches, comparing the management styles and the application of digital tools for innovation, customer engagement, and staff management. The study also contrasts the management and leadership practices of KFC with those of Tas, Haz, and Hazev, focusing on the impact of digital technology on business strategies and the enhancement of operational efficiency. The report references various management theories and provides insights into the effective application of leadership skills to improve staff management and address business complexities.

Comparison and Contrast
Leadership Skills and Digital
Technology Uses of Tas, Haz
and Hazev with KFC
NAME OF THE STUDENT
NAME OF THE UNIVERSITY

Uses of Digital Technology that
are Applied by the Restaurant
Manager of Tas
o Restaurant manager of Tas has included digital
technology in his business to ensure that the
operational efficiency is being achieved
successfully and there is no issue related to
technological updates.
o By following the management theory of
administrative management, this manager can
easily interact and communicate with his staff
and promotes team work digitally.

Skills of Leadership Applied by
the Restaurant Manager
o This restaurant manager of Tas has acquired the leadership style of
strategic.
o He provides strategies to his staff and sub ordinates so that they are
able take necessary steps in the issues faced (Antonakis and Day 2017).
o He has been using some of the major skills of leadership within Tas that
includes positivity, innovativeness, creativity, responsibility and
delegation.

Uses of Digital Technology that
are Applied by the Marketing
Manager of Haz
o The marketing manager of Haz has focused on his
business processes and marketing methods so that he is
able to complete the marketing process of Haz and
hence drawing more customers.
o He has used digital technology for automating the
business processes so that operational efficiency is
enhanced majorly.
o He is following the management theory of scientific
management and thus provides a scientific method for
better execution of processes and the management
skills are collaboration and communication.

Skills of Leadership Applied by
the Marketing Manager of Haz
o The marketing manager of Haz has acquired
the leadership style of democratic leadership.
o He thus allows all of his followers to eventually
share their inputs and views to take efficient
decision for the business.
o The most significant skills of leadership, which
are eventually applied by Haz’s marketing
manager are providing motivation to
employees, team collaboration as well as
communication and innovation and creativity.

Uses of Digital Technology
that are Applied by the
Finance Manager of Hazev
o Hazev’s finance manager has included this
digital technology within the organization or
business to effectively manage the
organizational expenses and finances (Giones
and Brem 2017).
o He has been following bureaucratic management
theory for staff management and thus he did not
face much complexity while doing so. Moreover,
change management was also easy for him.

Skills of Leadership Applied
by the Finance Manager of
Hazevo Situational leadership style is being acquired by the
finance manager of Hazev restaurant chain in UK.
o Hence, he has the capability to get adjusted in
every situation and is able to deal with change
management effectively.

Comparing the Leadership
Skills in Tas, Haz and Hazev
with KFC
o The respective skills of leadership applied by the
restaurant, marketing and finance managers of
the three popular restaurant chains in the United
Kingdom, namely, Tas, Haz and Hazev are
extremely effective for integrity and staff
management.
o The major and important skills of leadership,
applied by these three managers are delegation,
collaboration, communication, innovation and
creativity.

Comparison Contd..
o KFC is a famous restaurant chain especially for
the youth generation. They have become
successful with their unique management and
leadership skills (Chemers 2014).
o When these management and leadership styles
and skills were compared to that of the three
organizations of Tas, Haz and Hazev, it is noticed
that that KFC is following democratic leadership,
like Haz.

Comparison Contd..
o KFC, similar to the restaurant chain of Tas is
being utilizing innovation and creativity skills of
leadership within their business and hence the
effectiveness would be enhanced efficiently.
o KFC has next subsequent similarity to the
restaurant chain of Haz which they have
involved innovation and collaboration.
o This is mainly because KFC feels that by
bringing innovation in business, more customers
would be drawn and they would be benefited.

Contrasting the Uses of Digital
Technology within Tas, Haz and
Hazev with KFC
o The restaurant, marketing and finance managers of the
three restaurant chains of Tas, Haz and Hazev have been
utilizing few important and noteworthy uses of the digital
technology.
o The most significant utilizations of the digital technology
utilized by the restaurant, marketing and finance managers
are dynamic orientation, creativity and innovation.
o On the contrary, KFC is using digital technology for
enhancing their management and leadership styles and
skills. Moreover, business strategies are also changed with
such implementation.

Contrast Contd..
o When the significant utilizations of the digital
technology of Tas, Haz and Hazev restaurant chains
are contrasted with that of the KFC, it was noticed
that the entire management of the KFC is somewhat
similar to the three companies(West 2013).
o It is majorly because of the fact that digital
technology and digitization are properly deployed in
the business. Although, all four of them have
different requirements, the baseline is same that all
of them want to improve the business operations
and staff management.

Contrast Contd..
• The next significant reason for this contrast with
managements of Tas, Haz and Hazev would be
that the management as well as leadership styles
and approaches that are being followed by KFC
are quite traditional.

Analysing of Management and
Leadership Skills
• By analysing the several skills as well as styles
of leadership and management, it is noticed
that these specific skills and styles are needed
to perfectly apply such skills so that issues and
complexities regarding management of staff
are decreased.
• The major and the most effective style of
leadership is democratic leadership and that of
management is also democratic, which is being
followed by both Haz and KFC.

References
Antonakis, J., and Day, D. V. (Eds.) 2017. The nature of
leadership. Sage publications.
Chemers, M., 2014. An integrative theory of leadership.
Psychology Press.
Giones, F. and Brem, A., 2017. Digital technology
entrepreneurship: A definition and research agenda.
West, D.M., 2013. The next wave: Using digital technology to
further social and political innovation. Brookings Institution
Press.