This report examines the critical aspects of leadership and vision, addressing key questions related to vision creation, stakeholder engagement, and implementation within an organization. It explores whether a vision is merely a dream without a concrete plan, and how to develop a shared vision among stakeholders. The report also investigates strategies for ensuring organizational commitment to the vision, considering whether the vision should be attainable or aspirational. Furthermore, the report analyzes the Generics Group case study to evaluate how the company's vision could have been sustained. The analysis includes insights into leadership styles, strategic alignment, and the importance of adapting to changing market conditions to maintain a strong and effective organizational vision. The report uses the provided text to answer the questions in the assignment brief.