Leading and Motivating Teams: Strategies for Effective Leadership
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This report examines the critical aspects of leading and motivating teams within an organizational context, using Unilever as a case study. It explores the importance of effective communication in establishing a shared vision and strategy, emphasizing how clear communication fosters teamwork and helps achieve common goals. The report delves into various motivational factors, their application to different team dynamics, and the pivotal role of leaders in inspiring and developing teams. It highlights strategies for motivating employees, fostering a positive work environment, and the significance of leaders in developing team communication and setting clear objectives to minimize confusion and maximize efficiency, ultimately contributing to organizational success.

Leading and Motivating
Team
Team
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Table of Contents
1. Know how to communicate organizations vision and strategy to team ......................................3
1.1 importance of a team.............................................................................................................3
1.2 Role of communication in establishing common purpose ...................................................4
1.3 Effectiveness of own communication skills .........................................................................4
2. How to motivate and develop team.............................................................................................5
2.1 Main motivational factors and apply to different team, individual and situations ..............5
2.2 importance of leader to motivate team..................................................................................5
2.3 Role of leader in developing a team......................................................................................6
REFERENCES ...............................................................................................................................7
1. Know how to communicate organizations vision and strategy to team ......................................3
1.1 importance of a team.............................................................................................................3
1.2 Role of communication in establishing common purpose ...................................................4
1.3 Effectiveness of own communication skills .........................................................................4
2. How to motivate and develop team.............................................................................................5
2.1 Main motivational factors and apply to different team, individual and situations ..............5
2.2 importance of leader to motivate team..................................................................................5
2.3 Role of leader in developing a team......................................................................................6
REFERENCES ...............................................................................................................................7

1. Know how to communicate organizations vision and strategy to team
1.1 importance of a team
Teamwork help organizations to achieve goals and objectives easily and improve
effectiveness of products and services. Unilever is a consumer company and teamwork help them
to achieve their goals easily in market(Mumby, 2019.) . Teamwork help company to improve
efficiency of employees to increase productivity of organizations goals and objectives.
Employees are able to learn new things which help in their overall development. Provide them
opportunities to develop their abilities and learn new skills from sharing each others experience.
Effective teamwork require for Unilever to prepare strategies to achieve their goals and
objectives. Work in a team help employees to motivate each other to work according to
requirement of organization. Unilever vision to become a leading company in market and
teamwork help company to complete their vision and for overall success of business in market.
Help Unilever to get new ideas for strategy of their business. Company get better quality of
products to achieve their vision easily. Working together help to increase morale of employees to
achieve goals and objectives easily and work for overall success of business at an extreme level.
1.2 Role of communication in establishing common purpose
Success of organization largely depends on effectiveness in a team and communication
help to develop a strong team in an organization. For achievement of common goal Unilever
need to bring all employees together and create a step by step process to achieve those goals and
to reach those goals easily. Communication help to provide information about duty of each and
every employees. Managers of company able to get all information about work with help of
effective communication. Communication help employees to get better solution to achieve a
common goal. Each and every employee provide their own opinion on achievement of goal
which help to get better solution(Quy, Dong and Nguyen, 2018.) . Communication help to
develop trust of employees in each other so that they are able to create a positive relationship
which help to achieve goals easily. Effective communication help team to reduce conflict and
work towards achievement of organizations goal. Communication help each and every employee
to have their own opinion in organizations working.
1.1 importance of a team
Teamwork help organizations to achieve goals and objectives easily and improve
effectiveness of products and services. Unilever is a consumer company and teamwork help them
to achieve their goals easily in market(Mumby, 2019.) . Teamwork help company to improve
efficiency of employees to increase productivity of organizations goals and objectives.
Employees are able to learn new things which help in their overall development. Provide them
opportunities to develop their abilities and learn new skills from sharing each others experience.
Effective teamwork require for Unilever to prepare strategies to achieve their goals and
objectives. Work in a team help employees to motivate each other to work according to
requirement of organization. Unilever vision to become a leading company in market and
teamwork help company to complete their vision and for overall success of business in market.
Help Unilever to get new ideas for strategy of their business. Company get better quality of
products to achieve their vision easily. Working together help to increase morale of employees to
achieve goals and objectives easily and work for overall success of business at an extreme level.
1.2 Role of communication in establishing common purpose
Success of organization largely depends on effectiveness in a team and communication
help to develop a strong team in an organization. For achievement of common goal Unilever
need to bring all employees together and create a step by step process to achieve those goals and
to reach those goals easily. Communication help to provide information about duty of each and
every employees. Managers of company able to get all information about work with help of
effective communication. Communication help employees to get better solution to achieve a
common goal. Each and every employee provide their own opinion on achievement of goal
which help to get better solution(Quy, Dong and Nguyen, 2018.) . Communication help to
develop trust of employees in each other so that they are able to create a positive relationship
which help to achieve goals easily. Effective communication help team to reduce conflict and
work towards achievement of organizations goal. Communication help each and every employee
to have their own opinion in organizations working.
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1.3 Effectiveness of own communication skills
Communication skill make an person able to communicate properly to another person.
Own communication skill help to develop influential techniques to attract employees to work
towards a common goal. Skills help to reach large number of audience. Those skills help to make
good decisions in worse situation at company. Able to listen to others which help to influence
employees to work effectively to achieve organization goal(Blaschke and Schoeneborn, 2016.) .
Skills to encourage other and motivate them towards organizations goal which help to make
them achieve easily. Ability to understand others emotion and help to praise their efforts so that
they effectively in future to achieve those goals. Able to understand audience and objective of
organization and communicate according to requirement of organization and employees and
influence them to work effectively to achieve common goal.
2. How to motivate and develop team
2.1 Main motivational factors and apply to different team, individual and situations
Motivation play an important role in success of organization at a large scale.
Unilever motivate their employees to by appreciating efforts of employees that they are putting
for success of organization at a large scale. Provide them job security so that they are able to
work effectively. Company need to provide career advancement opportunities to individual in an
organization to motivate employees. If an employees get a fair wage for their efforts in
organization then they work effectively for success of company. Teamwork is required to
achieve important goals for business. Company need to provide good working condition to their
employees so that they able to work properly. Develop interesting work environment to motivate
employees for example arrange activities like sports competition to make employees work in a
team it also help to develop an energy in employees. Motivate team by developing loyalty
towards working of business so that they work effectively to achieve those goals.
2.2 importance of leader to motivate team
Leader help organization to achieve goals easily and require to motivate employees so
that they work effectively(Herzberg, 2017.). Leaders help to maintain a healthy work
environment for employees so that they are able to work towards organizations success. Leader
develop a positive relation with their employees increase their participation in decision making
Communication skill make an person able to communicate properly to another person.
Own communication skill help to develop influential techniques to attract employees to work
towards a common goal. Skills help to reach large number of audience. Those skills help to make
good decisions in worse situation at company. Able to listen to others which help to influence
employees to work effectively to achieve organization goal(Blaschke and Schoeneborn, 2016.) .
Skills to encourage other and motivate them towards organizations goal which help to make
them achieve easily. Ability to understand others emotion and help to praise their efforts so that
they effectively in future to achieve those goals. Able to understand audience and objective of
organization and communicate according to requirement of organization and employees and
influence them to work effectively to achieve common goal.
2. How to motivate and develop team
2.1 Main motivational factors and apply to different team, individual and situations
Motivation play an important role in success of organization at a large scale.
Unilever motivate their employees to by appreciating efforts of employees that they are putting
for success of organization at a large scale. Provide them job security so that they are able to
work effectively. Company need to provide career advancement opportunities to individual in an
organization to motivate employees. If an employees get a fair wage for their efforts in
organization then they work effectively for success of company. Teamwork is required to
achieve important goals for business. Company need to provide good working condition to their
employees so that they able to work properly. Develop interesting work environment to motivate
employees for example arrange activities like sports competition to make employees work in a
team it also help to develop an energy in employees. Motivate team by developing loyalty
towards working of business so that they work effectively to achieve those goals.
2.2 importance of leader to motivate team
Leader help organization to achieve goals easily and require to motivate employees so
that they work effectively(Herzberg, 2017.). Leaders help to maintain a healthy work
environment for employees so that they are able to work towards organizations success. Leader
develop a positive relation with their employees increase their participation in decision making
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to make them familiarize with organizations working so that are able to work towards a common
goal. Leaders use appreciation and rewards to influence employees so that they work effectively
for success of organization. Leader understand problems and issues of employees to provide a
solution to motivate them effectively for organization's goal. Leader work as a role model for
their employees and set personal goals for individual and motivate them to achieve those goals.
Leaders provide chance to each and every individual in a team to put their opinion on a particular
topic or problem.
2.3 Role of leader in developing a team
Leader is important for overall success of organization but an important role that leader
play is to develop an effective team that help to achieve goals easily. Leader put each and every
individual in a team by analyzing their skills and abilities to achieve goals and objectives in a
team(Deckers, 2018.) . Leader develop communication between employees so that they are able
to work effectively. Set clear goals for each and every individual in a team to manage confusion
between employees. Clear role of each and every person to reduce repetition of work. Leader
motivate each and every member in a team according to their requirement.
goal. Leaders use appreciation and rewards to influence employees so that they work effectively
for success of organization. Leader understand problems and issues of employees to provide a
solution to motivate them effectively for organization's goal. Leader work as a role model for
their employees and set personal goals for individual and motivate them to achieve those goals.
Leaders provide chance to each and every individual in a team to put their opinion on a particular
topic or problem.
2.3 Role of leader in developing a team
Leader is important for overall success of organization but an important role that leader
play is to develop an effective team that help to achieve goals easily. Leader put each and every
individual in a team by analyzing their skills and abilities to achieve goals and objectives in a
team(Deckers, 2018.) . Leader develop communication between employees so that they are able
to work effectively. Set clear goals for each and every individual in a team to manage confusion
between employees. Clear role of each and every person to reduce repetition of work. Leader
motivate each and every member in a team according to their requirement.

REFERENCES
Books and Journal
Blaschke, S. and Schoeneborn, D. eds., 2016. Organization as communication: Perspectives in
dialogue. Taylor & Francis.
Deckers, L., 2018. Motivation: Biological, psychological, and environmental. Routledge.
Herzberg, F., 2017. Motivation to work. Routledge.
Mumby, D.K., 2019. Communication Constitutes Capital: Branding and the Politics of
Neoliberal Dis/Organization. In Dis/organization as Communication (pp. 125-147).
Routledge.
Quy, H.T.K., Dong, T.M. and Nguyen, N.P., 2018. How does Authentic Leadership Influence
Employee-Organization Relationship? The Mediating Role of Symmetrical Internal
Communication. In Proceedings of Asia Conference on Business and Economic Studies
(ACBES) by University of Economics Ho Chi Minh City on 8th–9th Sep 2018 at Ho
Chi Minh City, Vietnam (pp. 794-804). UEH Publishing House.
Books and Journal
Blaschke, S. and Schoeneborn, D. eds., 2016. Organization as communication: Perspectives in
dialogue. Taylor & Francis.
Deckers, L., 2018. Motivation: Biological, psychological, and environmental. Routledge.
Herzberg, F., 2017. Motivation to work. Routledge.
Mumby, D.K., 2019. Communication Constitutes Capital: Branding and the Politics of
Neoliberal Dis/Organization. In Dis/organization as Communication (pp. 125-147).
Routledge.
Quy, H.T.K., Dong, T.M. and Nguyen, N.P., 2018. How does Authentic Leadership Influence
Employee-Organization Relationship? The Mediating Role of Symmetrical Internal
Communication. In Proceedings of Asia Conference on Business and Economic Studies
(ACBES) by University of Economics Ho Chi Minh City on 8th–9th Sep 2018 at Ho
Chi Minh City, Vietnam (pp. 794-804). UEH Publishing House.
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