Lego Innovation: A Business Development in the UAE Context

This essay examines Lego's innovative approach to business development, highlighting its evolution from Kiddicraft to its current practices. It discusses the company's adaptation to customer needs, the importance of breaking conventional rules, and the role of creative thinking and determined employees in successful innovation. The essay also explores the UAE government's proactive role in promoting innovation and technology across various sectors, aiming to establish the country as a global leader in innovation. It emphasizes the multidimensional nature of innovation in the UAE, encompassing technology, healthcare, and other fields, and the government's encouragement of innovative organizations like Dubai Science Park. The essay concludes by underscoring the significance of government support and competition in fostering innovation and the potential for UAE to excel in areas like education and healthcare, ultimately driving the nation toward its goal of becoming one of the most innovative countries in the world. The essay also highlights the importance of sustainability in the business model of Lego.

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Lego idea and thought is an innovation. The Lego procedure related to development
and innovation is featured in the video. This is discussed in the following paragraphs.
Kiddicraft is an organization that acquired the possibility of advancement and traditional
process with different modifications. However, Kiddicraft Company took this innovation
from the Lego Company. After this appropriation, the advancement procedure was custom to
satisfy their needs. The adjustments incorporate changes in colours, shapes and sizes. These
progressions guaranteed that the prerequisites of the Lego Company would be satisfied. The
prerequisites require taking risks and thinking beyond convention. The modifications and
changes were made, keeping in mind the end goal to guarantee the satisfaction of the
customers, along with development of competitive advancements. Also, these advancements
make the items much more appropriate and appealing to the people to come. The
development procedure is multi-dimensional. It incorporates development in light of the
purchasing ability of the customers, the methods of entertainment, simplicity of accessibility
along with the availability of resources. The financial condition of the target market is also a
deciding variable. However, this attempt was made to attract the children. The achievement
that this development got to the organization, gave it the courage to wander into the fields, for
example, building model or education. Despite the fact that the development remainder of the
organization is high, yet, the significant downside lies in the utilization of the plastic. The
items utilizing plastic are causing adverse consequences for the environment, hence
decreasing the sustainability.
With a specific end goal to incorporate innovation, it is fundamental to break the
conventional guidelines like the Lego Company has done. However many organizations are
endeavouring to play safe and decrease different risks of failure. Different organizations have
been implementing innovation, without contradicting the basic principles. However the
majority of them fear experimenting with the unpredictable methods for work. These feelings

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of dread in different organizations give Lego, a noteworthy upper hand. The employees of the
organizations need to be ready to accept the challenge of innovation. Innovation along with
creative thoughts and determinant employees will ensure successful innovation in the
companies. This will eliminate the chances of failure in the incorporation of innovation.
While the organizations join advancement, it is imperative that the representatives and
human asset are outfitted with abilities, for example, critical thinking, inventive considering,
creative ability and steadiness, to work effectively, in an entire the new procedure. The
government of UAE is proactive in fusing Innovation and Technology in the nation. The
Government authorities have made it fundamental that all Emirates add to advancement,
helping in the development of the nation. In this manner, with such endeavours, the objective
of UAE to set up itself as a standout amongst the most imaginative nations on the planet
would be satisfied. With this objective the legislature started the building human capital. This
is on the grounds that, the administration considers human asset as a standout amongst the
most basic assets. Advancement in UAE is multidimensional. The different segments that are
enveloped, for example, Technology, Health Care, Space science, Education, transportation
and in addition sustainable power source have been occurring. With this concurrent
endeavour, to achieve the objective of the most imaginative nation on the planet will be
quickened. I feel numerous nations have been battling in the real parts, for example,
instruction, medicinal services, and transportation. With the activity taken by government,
these divisions of UAE will get a lift. The consolation of the legislature and the opposition on
development is additionally a decent endeavour keeping in mind the end goal to empower
advancement in each segment of life. This consolation has prompted the ascent of different
inventive pioneer associations. These organizations are prepared to break the customary
guidelines, since the UAE government energizes them. One of the unmistakable cases of this
consolation is Dubai Science Park. More than 350 local and worldwide organizations are

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incubated to assist in innovation and technology to the organizations, which are prepared to
offer creative solutions for the world. This encouragement from the UAE government is
noteworthy and effective in establishing it as one of the most innovative countries.