This literature review analyzes gender inequality in the South Asian film industry, focusing on casting processes in India and Bangladesh. It highlights the significant pay gap between male and female actors, even with comparable popularity, and explores how film budgets often favor male-centric projects. The review also addresses the sexual objectification of women, where they are frequently cast to fulfill male fantasies, and the prevalence of casting couch incidents. Furthermore, it examines the limited roles offered to women, with stories often revolving around male protagonists, and the practice of age gap pairing. Despite recent changes, the industry remains male-dominated, with women frequently relegated to supporting roles. The review references several studies and examples from Bollywood and Tollywood, emphasizing the pervasive gender bias within the industry.
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