Report: Critical Discussion on Lithuania's Tourism Policy Elements

This report provides a detailed analysis of Lithuania's tourism policies, exploring the various factors influencing policy-making, including the roles and responsibilities of the government and the private sector. It examines the policy formulation process, from the definitional phase to implementation, and highlights key considerations for successful policy implementation. The report also identifies potential barriers in the implementation of tourism policies. Furthermore, it discusses the importance of tourism policies in Lithuania, the impact of tourism on the country's economy, and the need for sustainable practices to protect the environment and cultural heritage. The report emphasizes the importance of effective governance, public-private partnerships, and strategic planning to foster tourism growth and development in Lithuania, ultimately aiming to increase economic activity, support the economy, and attract more tourists to the country.

CRITICALLY DISCUSSES ONE
ELEMENT OF THE POLICY
MAKING AND USES A
SPECIFICCRITICALLY
DISCUSSES ONE ELEMENT OF
THE POLICY COUNTRY'S
TOURISM

Table of Contents
INTRODUCTION...........................................................................................................................3
Tourism Policies of Lithuania ....................................................................................................3
Importance of Tourism Policy ...................................................................................................4
Policy Formulation Process.........................................................................................................5
Roles and Responsibility of Government and Private Sector in Tourism Policy Formulation. .7
Key Considerations For Successful Policy implementation.......................................................8
Barriers in the implementation of tourism Policy.......................................................................9
CONCLUSION..............................................................................................................................10
REFERNCES ................................................................................................................................10

INTRODUCTION
In this report there is a brief information about the tourism policy of Lithuania and all the
factors which affect the policy making by the government. The major role of implementation of
the policy will be explained in this report. There policy of tourism help to increase the economic
activity and also support the economy.
Tourism Policies of Lithuania
The tourism polices of Lithuania is very essential as it helps the country to increase the
tourism and also provide the safety to protection to the citizens of the country from the tourist
which can harm the important factors of the country. They policies are made the according to
the central government of the country and all the policies and laws which are made to increase
the efficiency of the tourism industry in the country. It also includes all the policies which will
impact the business nature of the hospitality industry as tourism is the part of hospitality industry
and that will also help to increase the economy of the country and also provide the better
development of the country. As the tourism helps in supporting the Economy and which will
help to make the tourism budget more effectively and increase the growth of the tourism industry
as a whole. Lithuania has the appointed the government officials which will look at all the
aspects of the public tourism and they have to analyse all the factors which can increase the
efficiency in making the tourism policy of the country. (Truong and Le, 2016)
Public tourism policy is the government legal planning which have analyzed its goals and
outcomes which will help to provide an outline in the tourism industry of the country. The
policy is the legal statements and laws which is enforced in the area so that it can help to develop
that area and increase its efficiency by the involvement of the tourists. To generate a effective
policy the government have to do the analysis and evaluation of all the factors in the tourism
industry so that can develop the industry and also attract more tourist around the world to visit
the country.
Importance of Tourism Policy
Lithuania have analyzed the importance of increasing the efficiency of the policies which
will help to increase the flow of tourism activities in the country and also provide a batter
development of the country. Due t increase of tourism in the country it helps to provide different

types of cultures in the country. The country have also determined that the tourism have
in creased by 7 % which is 1.9 million tourists in a year.
 There are two public policy sectors in Lithuania which help the country to provide a
better governance on the tourism activities and growth of the industry as well.
 It will help to improve the foreign exchange rates of the country and also improve the
balances of payments and trades in the international market.
 It will help to develop the infrastructure and also increase the education level with the
increase of the market demand as the standard of living the of pollution in that area will
be high.
 It will help to increase the income of the state government which will supply all the
revenues in the development of the industry and increase the efficiency of the industry.
 It helps the population interact with the different culture and increase their knowledge.
The policy formulation will also help the country to save the culture and traditional ethics
of Lithuania so that all the tourists can watch it. (Thanvisitthpon, 2016)
 Tourism policies also help to increase the safety and protection for the traditional assets
of the country and the environment. It is very important for the country to focus on the
bad effects of the tourism the environment and natural habitats as the tourists destroy or
disturb the ecological balance of the nature. Due to the increase in the tourism in the
country the pollution in the country and the carbon emission have also increased which
will lead to a deforestation so that the region can develop a better accommodations to
increase the business and this will also lead tom soil erosion and water level drop down.
 The tourism policies are also important as it helped the country to make the effective
bonding with many countries so that they can stronger their political status in the world.
Policy Formulation Process
Lithuania have divided the formulation of the tourism policy into four parts so that the
government can understand all the factors effectively in making the policy so that it can help the
country by contributing in the economic growth. Lithuania is also responsible to evaluate all the
factors and problems which have been faced so that they can make the policy and try to solve the
issues and increase the smooth flow of the tourism industry. The four phases are describes as
Denitional phase, analytical phase, operational phase, and implementation phase this will help to

provide a better framework to the government in policy making so that they can increase the
efficiency of the region and also improve the social life of the citizens in that region. (Santos-
Lacueva, Clavé and Saladié, 2017)
Denitional Phase
The formation of the policy will be started in this phase as in this first phase the
government have to analyse the right region and destination which ca be appropriate for tourism
activities and which can attract the tourist to visits the country and increase the sales of the
businesses in the region. The government have top develop a system which will decide the
effective way to find the area or the region in the country. The conceptual theories will be
developed so that notions can be raised for or against. In this phase the government official have
to do the effective research and create a vision for the chosen destination which can be man
made or natural. The vision of the destination is very essential as it helps to define the quality of
the tourist place for which the tourist will be attracted to visit it and also increased the efficiency
of the industry. Which will also help to understand all the challenges and problems which the
policy can be faced.
Analytical Phase
In this phase the government will analyse all the external an internal factors which can
affect the operations and activities of the region and so that the government can make the
policies to remove the obstacles and increase the tourism in the area. The internal analysis will
help the government to evaluate the policies which are presently applied and what issues it is
facing in the region/area effective. Programs will also help the government to assess the
potential resources which scan help the area to attract more tourism and it will also help to find
the reason which impact the tourism policies in the areas. Government will also have to analyse
the external factors like the tourism regions which is related to the selected region which will
help to make the effective policies. It will also help the government to analyse the future demand
with the help of micro analysis which will help to understand the market which will be
Developed after the implementation of the policies in the region. The government will also
foretaste the future demands and behaviors of the tourists and the businesses like the competition
in the market and the factors which is supporting the business to grow. (McCleod, Chambersand
Airey, 2018)
Operational Phase

In this phase the government will analyse all the strategies which are effective in making
the better tourism region in the country. Lithuania have two public sectors policy governance
which will help to increase the efficiency of the policy formulation for the tourism sectors. The
conclusion will be drawn to the all the analysis which were taken in the previous phase to
determine the applicability of the research of the region. The government will also evaluate the
recommendations from the local populations and what are the needs and what problems will they
face in the new policies(Joppe, 2018) . As the government can not analyze all the minute factors
without doing the survey which will also help the government to increase the efficiency of the
tourism policy.
Implementation Phase
In this phase the strategies and planning will be implemented to the region so that it can
help to develop and promote the tourism in the selected region. In this stage the government will
have to appoint the effective authorities to the government officials so that they can supervise the
development and also help to support in the operations of the market. The roles and
responsibilities of the region will provide a healthy and legal environment for the people as they
can interfere in the illegal activities to terminate them.(Jenkins, 2015) The resources also will
be identified and the funds will also be allocated respectively so that the infrastructure and other
developmental process can be done effectively. This will also help the government to specify the
period of the policies applied in the region as this will provide an insight for the tourist and they
will be attracted by the government offers and schemes which will increase the revenue
generations.
Roles and Responsibility of Government and Private Sector in Tourism Policy Formulation
Lithuania developed the tourism policies with the help of their government and also the
help of private sectors. Both are essentially important in providing support to the policies so that
they can be effective in the region and increase the growth of the country. The government are
responsible to make the policies and make them effective in implementing the policies in the
region. The private sector on the other hand help the implementation of the policy with the help
of increasing their objectives and providing the base to the region to grow and increase the
efficiency for the tourist so they can be satisfies and increase the goodwill of the country.
(Hambira. and Saarinen, 2015)

Government
With the help of government as it allowed the liberalization and globalization. This
helped the country to increase the tourism which also helped to improve the country's economy
and develop the infrastructure of the country. The policy making of the government also help to
provide job opportunities to the population and increase the standard of living of the populations.
This will help to achieve the personal goals as the income level of the population will be
increased and it will increase the market demand and all the industries in the country will have
equal demand growth and this will have capital formation of the country's. The export and
import of Lithuania will also help the country to increase the development as it is very essential
for the country to be connected globally to bring all kind of culture and learning which will
increase the skills and potential of the citizens.
The state government of tourism will ensure all the policies which are made under their
jurisdiction and will maintain them according to their analysis. The central government will have
to allocate the funds to the state authorities so that they can develop the region and attract more
tourist. (Estol and Font, 2016) The Government officials are appointed in every region which
will help to analyze the market and evaluate all the factors which are decreasing the efficiency of
the tourist region. The local authorities are also responsible to increase the promotion of tourism
by giving the more job opportunities and the government also have to ensure the protection of
all the tourist activities so that all the tourist can increase the experiences.
Private Sector
The private sector have the main objective to maximize their profit margins which will
help the country to implement the policy effectively. The private companies have to adopt all the
policies and laws in order be lawful in nature and it will also help the government by acting as
the promotion agents for the tourism boost in the country. The private sector have the ability to
attract more tourist as they have the advanced technologies and also have the better knowledge
to increase the sales which will help the to contribute in the economy. The private sector is also
responsible to make all the tourism explain the policies and laws which can decrease goodwill of
the sector. The business also have to supervise and also provide the social corporate
responsibility in the market so that they can contribute their part in the growth of economy and
increase the goodwill of the businesses. (Ebejer and et.al., 2018)

Key Considerations For Successful Policy implementation
The key elements which the country's government have to analyse in order to make all
the tourism policies effective. The implementation of policy is very essential which will provide
a better systematic operations of the tourism sectors and also give equal opportunities to all the
businesses in the market. The importance of effective implementation will also increase the
efficiency of the citizens of the country and also provide them with the better knowledge and
skills to deal with the tourist from all over the world like the languages can be the barrier in the
tourism industry but with the experiences many people have learned and increased the efficiency
to communicate in different languages to support the tourist and also allow them to understand
all the culture and beliefs of Lithuania.(Dwyer, 2015) The globalization have helped the country
to increase the efficiency and upgrade the policies to provide the safety and guidance to the
tourists and also all the people who are related to the tourism industry. The food and beverage
industry is also increased with the increase in the tourism and increase the revenue generation of
the country. With the help of tourism the food and beverages industry have innovated many new
food products by getting influence with the outer world this also helped the people who live
around the region to get the benefit of tit and increase the standard of living by it. The hotel
industry have also been impacted widely by the increase in the tourism and they have also
followed the policies which helped to provide better services and increased the customer
satisfaction as all the customers need all factors to improve the services and the tourists will also
give the feedback according to their needs.
The entertainment industry also played a very important role in providing proper
knowledge to the tourist about the tradition and also many other aspects. As all the entertainment
events help to generate revenues for the country and improve the infrastructure and provide the
employment opportunities to the local population. Like Olympics events help the country to
generate the profits and also improve the knowledge in many fields. The technological
information is also improved with the entertainment industries. The industry have helped to
increase the values and mental stability of the population as it helps to provide relaxation to the
tourists and the citizens of Lithuania. The policy in tourism also helped to improve the
entertainment industry which helped to increase the tourist in the country and improve the
regions and infrastructural and skills and values of the country's population.

Barriers in the implementation of tourism Policy
With the increase in the tourism in the country there are also many factors which impact
the growth and expansion oft tourism in the country. So the government have to focus on the
government polices to increase the growth and efficiency of the industry so that they can also
solve all the problems and increase the tourism in the country. There are many challenges which
the country faces and they are also dependent on the policies which will help to provide a better
platform and increase the efficiency of the businesses and contribute in the economy of the
country. (Dela Santa and Saporsantos, 2016)
 The coordination of all the stakeholder is very essential but this demotivates the growth
of the Industry and all the stakeholder have to be efficiency in performing their task so
that they can contribute in the growth of the tourism industry.
 Lack of proper knowledge and information about the proper policies so that they can
make the efficiency policies and laws so that they improve the tourism sector.
 Lack of resources in the industry will also decrease the efficiency of activities and which
will decrease the satisfaction of the tourists and also demotivate the locals in the region to
improve their services as no government authority are supporting them.
 Lack of clarity in command and roles and responsibilities in the government structure
will create the confusion in the industry as it will also create the conflicts in the industry
and the pressure will decrease the productivity of the tourism industry with the decrease
in the goodwill of the tourism globally.
 The country can also face the challenge where they have lack of integrity in all the
seconds in the hospitality industry which in return deceases the tourism in the country
and also make the economy of the country go down. The food and beverages,
entertainment, travel and tourism are all interrelated and the policies should be made in
accordance to support the integration of all the sectors and improve all the sectors.
 The country have the lack of vision and planning in the making the policy and
implementation of the policy which will make the current projects as it will make the
better use of the information as the market trends are changing and with the change in the
market trends it will also impact revenues of the industry.(Baum, 2018)

CONCLUSION
In this report the information had been studied about the tourism policies of Lithuania
and they are also had improved their policies by evaluating the factors in the country. Internal
and external analysis had helped the government to make the effective strategies and also made
the effective implementation of all the information which was gathered by the researcher. The
impact of tourism had also deceased the efficiency of the country as the increase in tourism had
impacted the historical places and also impacted the environment. The policies were made
effectively so that the country could protect both the citizens and tourists from the being
exploited. With the data protection cart, consumer protection act, equality act the safety was
ensured. The effective implementation was ensured so that it can increase the contribution in the
economy of the country.

REFERNCES
Books and Journals
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planning: a serious sin of omission?. Journal of Sustainable Tourism. 26(6). pp.873-889.
Dela Santa, E. and Saporsantos, J., 2016. Philippine Tourism Act of 2009: Tourism policy
formulation analysis from multiple streams. Journal of Policy Research in Tourism,
Leisure and Events. 8(1). pp.53-70.
Dwyer L., 2015. Computable general equilibrium modelling: an important tool for tourism
policy analysis. Tourism and Hospitality Management. 21(2). pp.111-126.
Ebejer J and et.al., 2018. Rural landscape and tourism: a proposed policy for sustainable tourism
in Gozo.
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Management. 52. pp.230-241.
Hambira W.L. and Saarinen, J., 2015. Policy-makers’ perceptions of the tourism–climate change
nexus: Policy needs and constraints in Botswana. Development Southern Africa. 32(3).
pp.350-362.
Jenkins C.L., 2015. Tourism policy and planning for developing countries: some critical issues.
Tourism Recreation Research. 40(2). pp.144-156.
Joppe M., 2018. Tourism policy and governance: Quo vadis?. Tourism management
perspectives. 25. pp.201-204.
McCleod M., Chambers D.O.N.N.A. and Airey D., 2018. A comparative analysis of tourism
policy networks. Tourism management in warm-water island destinations: systems and
strategies. pp.77-94.
Santos-Lacueva R., Clavé S.A. and Saladié Ò., 2017. The vulnerability of coastal tourism
destinations to climate change: The usefulness of policy analysis. Sustainability. 9(11).
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Thanvisitthpon N., 2016. Urban environmental assessment and social impact assessment of
tourism development policy: Thailand's Ayutthaya Historical Park. Tourism
Management Perspectives. 18. pp.1-5.
Truong V.D. and Le, A., 2016. The evolution of tourism policy in Vietnam, 1960–2015. CM
Hall, & SJ Page. The Routledge Handbook of Tourism in Asia. pp.191-204.