Evaluating Conferences and Exhibitions in London: Resources & Venues

This report provides a detailed analysis of the conference and exhibition sector in London. It defines and explains the exhibitions and conferences, highlighting their significance in the city. The report examines the key purposes of conferences and exhibitions in London, emphasizing the city'...Read More

Conference & Exhibitions

Table of Contents
INTRODUCTION......................................................................................................................3
MAIN BODY.............................................................................................................................3
Define and explain the exhibitions and conferences sector in the context of your chosen
destination..............................................................................................................................3
Examine the key purpose of conference and exhibitions at this destination..........................3
Identify and evaluate specific venues used by conferences and exhibitions at the
destination..............................................................................................................................3
Evaluate the resources used by a specific conference or exhibition held at your chosen
destination..............................................................................................................................3
Make recommendations for further resources that could be used at future events................4
CONCLUSION..........................................................................................................................4
REFERENCES...........................................................................................................................5

INTRODUCTION
Meetings, conferences and exhibition are that type of tourism which include the larger
group and usually plant in advance to buy together. This industry is increasing continuously
which is also classified as event industry in an umbrella term and a vast scope in the current
time. In relation to the current report, tourist destination is London(Savari, Whitfill and
Walker, 2016). It is the capital and largest city within the UK. This city stands on the river
Thames on the south of England. London is a best destination for conferences and meetings
because it includes hundreds of hotels and places which can be used in relation to
conferences and meetings. In context of current report, it consists of explanation about the
exhibition and conferences within London. This also includes the key purposes of
conferences and exhibition at the destination and identification of some specific values which
can be used for conference and exhibition. This report is also consist information about
different resources use by conference and exhibition at the chosen destination and some
recommendation for further resources.
MAIN BODY
Define and explain the exhibitions and conferences sector in the context of your chosen
destination
Exhibitions-: Exhibitions refers to the which is organised by the companies in that
way to showcase and demonstrate their product and services because they know about the
competitor activities, study recent market trend and opportunity which are available in the
market(Schorn, Guntoro and Ascheid, 2018). Exhibition is trade show which imposed by
organisation in order to promote the products and services in order to developing awareness
in the mind of customers. It is also known as trade shows. In reference of destination there
are various exhibition are conducting like facial aesthetic exhibition and world travel market
in London. It is place which is most of the choosing because it is provide great opportunity
and easily network connectivity. A platform for companies to come together and develop
meaningful relationships and collaborations. Meet with the innovators, entrepreneurs,
managing directors and other business decision-makers to share ideas and practical exposure.
There are various aim and objective regarding exhibitions in context of London-:

 Exhibitions are organised in wide scale so it is creating for everyone to interact them
and also help to developing businesses.
 It provide new insight to each and every one which is related a businesses or not and
provide support organisation to present their latest offer to the business community.
Conference-: Conference define as a formal meetings in which many peoples are
gather due to talk about the new ideas and related to a particular topic. In conference
organisation conducting formal meeting which includes gathering professionals and attend
meeting and the main purpose of these kinds of meetings to enhancing goodwill and promote
the products and services. London is a nice place in order to various corporate meetings
conducting in London. It is platforms which have a professional feel and dress & attire of
speakers and content. In relevance of place, it is silence and piece place where lot of venues
are there so easily held seminars. There are various conference are conducting, for example,
private equity Europe forum.
 The international conference on “English language education in the Chinese context”
which is held on 15- 20 October in London, UK.
 In the conference discuss the ideas and problem related topic so it is not the place to
talk about any unwanted conversion. It provides an opportunity to learn new things
and place is good for conversation and all facility is available.
Examine the key purpose of conference and exhibitions at this destination
 In London, There infrastructure is good all kind of facility easily available at a point of
time. Transport facility are good easily move from one place to another place like Road,
rail, air and sea routes bring you within minutes walking or driving distance too short
from exhibition and conference venue.
 In the context of place, provide all kind of amenities for the guest in the campus or venue
setting facility, waterfront locations is different and inspirational. It provides all kind of
food and beverages are available. Exhibition and conference centre provide all type of
features which help to conducting successful event.
 It is a place and there venue provide a world class facility and uniqueness. Accordingly
they prepare budget and resources in order to conducting large scale of event. There are
lot of visitors are participate in the exhibition and conference or meeting purpose so
provide exciting, resonant, inspirational(Ntuli and Abu-Mahfouz, 2016).

 It is a nice place so lot of companies conducting conference and exhibition on that place
because is a vibrant, modern city, proud to its rich heritage and history built on world
trade. It is not only famous for the venues but friendly people and helping nature.
 In that city learn lot of things because there are professionals are well mannered and
trained as well as providing those tool, technique and skill which is taught so they are
higher educated and well managed. The focused nature of learning at a conference allows
getting deeper knowledge.
 Many internationals conference and exhibitions conducting in London due to different
domain of people, researcher, thought leaders, speakers and unique visitors. International
conference on innovation in civil, information technology, architecture and environment.
 This place provide a platform for these support organisation to present their latest offers
to business community and also give opportunity latest innovation trends and challenges
for each area of focus.
 Many corporate choose this place for a one day meeting or organised exhibition because
provides opportunities for businesses to network with each other and the support of the
organisation.
Identify and evaluate specific venues used by conferences and exhibitions at the destination
In London is a place where lot of conference and exhibition are organised. There
venues provide a fantastic facility and unique services. Many conferences and exhibition
conducting in London universities and corporate planned exhibition and conference in
different venues. The main aim and purpose of exhibition and conference in order to
showcase their products and services and attracting to large numbers of customers. They also
impact on economy in order to conference and exhibition held so they helps to increasing the
revenue of country and ample numbers of guest are gathered from different country so it
shows the positive impact of economy of country.
Professor Stuart hall building-: This venue is famous for infrastructure and they fool
proof high security. Innovative technology uses and smarter logistic. Their service staffs
proper professional attire and uses a unique way to attend a guest. Provide all kind of
amenities facility also transport facility for guest.
Hire prestigious-: It is one of the more fashionable venue all other venue. It provides
world class facility modern and traditional exhibition space, museums, auditoria, and
conference. Whether it’s providing various facility and multipurpose venue. Companies are

organised conference and exhibition so provides a speaker, anchor etc(Rojas and Lerza,
2018).
Royal horticultural society-: It is a venue in London where lot of different kind of
halls are available with different name and it is just a community hall which is foundation by
Royal horticulture society. It is famous place in London because quality bench mark of
planning and managing sustainable events that govern all kind of events are organized. They
are discussing various halls which are conducting conference and exhibition.
 Lindale hall-: It is a place which is situated in London and opened in 1904 and
previously known as old hall. The versatile space, host botanic art exhibition which is
conducted by royal horticultural society. The most prestigious contemporise events
are organised for example, London fashion week and jewellery exhibition.
 Lawrencehall-: It is nice hall it is organized an events, conference and exhibition in
different way. It uses a different approach like minimize and manage the waste.
Energy efficient hand-dryers, biodegradable hand soaps, 100% recycled paper
products, natural lighting and proper ventilation and recover energy through
harvesting of waste so it is more environment friendly. It previously known as new
hall(Vajargah, Sullivan and Oort, 2016).
Evaluate the resources used by a specific conference or exhibition held at your chosen
destination
For completing a conference or event, there is need of different resources which can
be used to manage the working of conference and achieving objectives. In relation to the
London, it is hub of different conferences and exhibition. There are different resources which
are involved in these conferences and exhibition which are discussed below with some
specific examples.
Finding venue: Finding venue will be prime objective in each and every conference.
This is essential to organise the conference and achieve objective of the conference. There are
different sites which can be used by a organisation to find a perfect venue for their conference
according to their requirement. These are meeting.com event up and Venue spot. For
example, international conference on arts and Humanities organised in London use
meetings.com locate their value according to their requirement(Li and Liang, 2016).

Booking speakers: speakers are the important part of the event as they help in
making the event effective by anchoring and providing their views on the related topic of
conference. Finding speakers is important for the organisation where it can use its own
network and the tools to identify and locate the speakers who can speak on the related topics.
In relation to this organisation can you with national speaker association directory, speaker
match, leading authority speaker list and various other sources which are helpful in
identifying and locating the speakers. In relation to the conference held within the London,
organisers use effective speakers who can speak on the topics in efficient way to achieve the
goals and objectives of the conference.
Promotion of event: The most important resource to the organisation while
organising event conference or exhibition is to promote that event. It is essential because
these conferences are based on the large budget and it is required to attract the revenue by
promoting the event and making it successful. Under this, organisers can promote the event
by using specific promoting tools like Allconferences, lanyrd and many more. In relation to
the previous conference held in London, different organisers use different kind of system to
promote their event and achieve the objectives of event(Vatanparvar and Al Faruque, 2016).
Excel-: These is the most attractive venue which held on various types of exhibition
and conference due to it is best place and provide all kind of amenities which help to
attracting more guest from different country. They provide wide range of products and
services which provide various facilities such as lodging, accommodation, food and drink and
many more.
These are some resources which are used by the organisers to manage the conference
as well as achieve the objective of the conference or exhibition while performing it London.
Make recommendations for further resources that could be used at future events
London is a great destination which is developing continuously by the time. These
development are directly associated with increasing scope of conferences at the destination.
This is also building different kind of resources which are required to perform the future
events and manage these conferences in an effective manner. On that basis choosing
conference which are best resources in order to easily held on various destinations and they
are held by many organisations because they easily launched their products and services.
Below there are some recommendations to the future resources which are required to perform
the future events.

 In relation to the current time, use of technology and innovation is increasing
continuously, this also impacted on the scope of conferences within the London. In
relation to future conferences, there will be use of hi tech technology which is
mandatory to perform the conferences. It is recommended to the destination London
that it can use to develop its venues in relation to this high technology by using this
technology for fulfilling the needs and requirements of organisation to conduct
conferences and exhibition.
 It is also recommended that there is continuously increase of environment friendly
means and resources in conferences. Different governments are framing policies
regarding eco-friendly conferences. Therefore, it become essential for organises to use
the eco-friendly means and resources in relation to organising a conference. This is
also helpful in attracting conference at tenders and audience by using the means
related to eco-friendly conference.
 In end, it is also recommended that there are various resources available which can be
used by the organisation by minimising use of new resources and optimising the old
resources in an effective way to reduce the wastage.
CONCLUSION
It can be concluded from the above mentioned report London is a best destination for
conducting conferences and exhibition. It can also be noted that there are various purposes
which can be used to conduct the exhibitions and conferences at the London. This destination
also includes different kind of resources which can be used to fulfil the objectives of the
research and perform the function in an effective manner.

REFERENCES
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Savari, S., Whitfill, D.L. and Walker, J., 2016, January.Lost circulation management in
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Conference and Exhibition.Society of Petroleum Engineers.
Li, X. and Liang, Y., 2016, March.Efficient kernel management on GPUs. In 2016 Design,
Automation & Test in Europe Conference & Exhibition (DATE) (pp. 85-90). IEEE.
Vatanparvar, K. and Al Faruque, M.A., 2016, March. OTEM: Optimized thermal and energy
management for hybrid electrical energy storage in electric vehicles. In 2016
Design, Automation & Test in Europe Conference & Exhibition (DATE) (pp. 19-24).
IEEE.
Vajargah, A.K., Sullivan, G. and Oort, E.V., 2016, September.Automated fluid rheology and
ECD management.In SPE Deepwater Drilling and Completions Conference.Society
of Petroleum Engineers.
Schorn, C., Guntoro, A. and Ascheid, G., 2018, March.Accurate neuron resilience prediction
for a flexible reliability management in neural network accelerators. In 2018 Design,
Automation & Test in Europe Conference & Exhibition (DATE) (pp. 979-984).
IEEE.
Rojas, D. and Lerza, A., 2018, March.Horizontal Well Productivity Enhancement through
Drawdown Management Approach in VacaMuerta Shale.In SPE Canada
Unconventional Resources Conference.Society of Petroleum Engineers.