This report examines visitor attraction management in London, focusing on the role of London & Partners as a promotional agency. It covers the classification of visitor attractions, their economic importance at local, regional, and national levels, and the needs and motivations of different visitor types. The report also analyzes the positive and negative social, cultural, environmental, and economic impacts of visitor attractions, providing examples such as the Tower of London, Chester Zoo, Madame Tussauds, and Kew Gardens. Furthermore, it discusses visitor management strategies and their implications for sustainable development, highlighting the importance of balancing economic growth with environmental and cultural preservation. The document is contributed by a student and available on Desklib, a platform offering study tools for students.