HAT201: Creating a Promotional Brochure for London's Attractions

This promotional brochure project focuses on London as a premier tourist destination, highlighting its key attractions such as Buckingham Palace, Warner Bros. Studios, and the Tower of London. It emphasizes the city's accessibility, amenities, and ancillary services, including hotels, restaurants, and transportation, catering to a diverse range of visitors. The brochure underscores London's rich art, culture, and history, making it a vibrant and appealing destination for approximately 15 million tourists annually. References from various sources, including Lonely Planet and VisitLondon.com, support the information presented, ensuring a comprehensive and informative overview of London's tourism offerings.

Access to London
London is accessible to everyone
easily. The guidebook available is
the source of information about
the city and amenities. It also
guides about the transport system
and the places of interest.
The city also has facilities for Dis-
abled people to make them com-
fortable.
Access to London
A capital of England, London is
a city which is rich in art,
culture and history.
It is one of the world’s most
visited sites with a perfect
blend of history and freshness.
The best time to visit London
is Summer which is the peak
season.
The daily cost for surviving
in London is up to £85 .
Visas are not required for
Australian, Canadian, New
Zealand and the visitors of
US for the stays up to 6
months.
The trip to London will be incomplete without
experiencing these attractions. The top London
attractions include Buckingham Palace Tour,
Warner Bros. studios, Tower of London,
Madame Tussauds London, British Museum,
Tate Modern, Southbank center, National
Portrait Gallery.
The country has lot to experience and to get
thrilled. It attracts about 15 million of
customers every year because of its vibrant
surroundings.
Attractions
Amenities & Ancillary services
London provides good amenities and
ancillary services to the tourists visiting
the city.
The city provides Hotels, Restaurants,
Survival guides, ATM Cash Machines,
Hospital services, Accountants,
Financial services, Hiring of Cabs and
other services to the travellers.
The city has good services of Hotels
ranging fro seven star hotels to the
hostels as per the budget and
requirements of the tourists.

References
Filou, E 2017, ‘London’. Lonely Planet.
VisitLondon.com, 2017, ‘Top 10 London Attractions’,
Retrieved from http://www.visitlondon.com/things-to-
do/sightseeing/london-attraction/top-ten-
attractions#Oc3r1bb0huPjuExT.97.
Middleton, V T, Fyall, A, Morgan, M and Ranchhod, A
2009.,Marketing in travel and tourism, Routledge.
Liu, Y D and Lin, C F 2011, ‘The Development of Cul-
tural Tourism: A Review of UK Experi-
ence’, Tourismos, 6(2).
Barnes, W & Smith, R 2010, ‘Travel Trends’, Office
for National Statistics.
Durmaz, B, Platt, S and Yigitcanlar, T 2010,
’Creativity, culture tourism and place-making: Istan-
bul and London film industries’, International jour-
nal of culture, tourism and hospitality research, 4(3),
pp.198-213.
Cole, S and Morgan, N eds. 2010, Tourism and ine-
quality: Problems and prospects., CABI.
Richards, G 2011, ‘Creativity and tourism: The
state of the art’, Annals of tourism research, 38(4),
pp.1225-1253.