Legal Protection and Long-Term Business Outlook for Special Hands

This report examines the crucial aspects of legal protection and long-term strategic planning for e-commerce businesses, specifically focusing on intellectual property (IP) rights. It emphasizes the significance of protecting brand names, product designs, and copyrights to prevent unfair market competition. The report highlights the importance of registering brand names and copyrights in relevant jurisdictions, such as the UAE, and suggests the necessity of hiring IP lawyers to navigate complex legal matters. Furthermore, the report outlines a long-term business outlook, advising a focus on the initial business venture, effective financial management, and technological innovation to achieve success. It also suggests strategies for maintaining competitiveness through continuous innovation and adaptation to the evolving e-commerce landscape. The report concludes by reiterating the importance of protecting IP and developing strategies for diversification to remain competitive.

ASSESSMENT 5
LEGAL-PROTECTION AND LONG-TERM
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TABLE OF CONTENTS
Introduction......................................................................................................................................3
Legal Protection...............................................................................................................................3
Intellectual property rights...........................................................................................................3
Rights and lawyers.......................................................................................................................3
Long-term outlook...........................................................................................................................4
Long Term plan............................................................................................................................4
Continuation.................................................................................................................................4
Conclusion.......................................................................................................................................4
Reference.........................................................................................................................................6
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Introduction
The assessment will provide the idea about the importance of Intellectual property and how to
protect IP in regards to online business to understand the legal matter. It will provide the idea
about the selection of lawyers to protect the IP. In addition, it will also define the long-term
outlook of the business.
Legal Protection
Intellectual property rights
It is important to consider the intellectual property rights for the E-commerce business industry
to take advantage of the boom that arises from their Special Hands online service. Here, the
business requires to protect its IP rights related to Trade name (or Brand name) and Design
relating to the product design. The intellectual property law safeguards the interest of business
and company entities from unfair competition in the market. E-commerce businesses consider
the IP as the most valuable asset and many times use their one portfolio and trademark to
enhance the value of the business. For the purpose of launching operations of E-commerce the
business also news to protect their investments as well, which can be done by significant
commercial assets. Branding or the Trade name is part of the IP and needs to protect by the
company Special Hands. They not only sell through websites but also social media platforms.
For the purpose to protect the brand or the Trade name, it is the responsibility to ensure that the
proposed brand is clear to provide service of interest. In order to protect the name of the business
of Special Hands, it would require to register such name with the proper authority. Similar
activity is required to protect the copyright for the designed products. This may entail doing
searches in the countries of interest for the proposed name to check whether any possibly
conflicting rights are guaranteed. Protection of these rights is essential to use the rights for taking
competitive advantage in the market. To have adequate protection in UAE it is necessary to
register the brand name of Special hands for specific terms to avoid any consequences
(International Trade Administration | Trade.gov. 2021).
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Selection of lawyers
In addition, copyright can impact E-commerce business in different ways. Under the UAE
federal law in case a company works with this party for the logo then it needs to legally transfer
to the company as per the underlying copyright act. The right also has links with software
development and consultation. It is not always the case that copyright works are automatically
held by a company as the commissioner under UAE federal legislation. In order to protect such
rights, the management of the business would require to appoint an IP lawyer. In this regard, it is
to be noted that IP Lawyers know the different policies about the protection of intellectual
properties. Following IP policy helps to mitigate risks as well. It is essential to audit the existing
contract to ensure that the business is free to move forward. Considering the rights of parties and
limiting the exposure is also essential. Selling help for IP specialists at an early stage will be
helpful. For the purpose to handle the matter the company Special Hands needs to hire
Intellectual property lawyers for the purpose to protect the Trade name and copyright issue for
conducting E-commerce business in the industry (International Trade Administration |
Trade.gov. 2021).
Long-term outlook
Long Term plan
It is advised to focus on the start-up business for long-term purposes rather than opening up
multiple businesses. Providing full time and budget to handle the objective of the new business
plan will help to reach the target on time and achieve the visions that will provide the future
prospect. In the UAE with effective growth and product development strategy the company
Special hands can achieve success in the market of E-commerce and it will be effective to stick
on the business at least for five years to achieve the accurate result (Alzahrani, 2918).
Continuation
Rather than investing in multiple businesses, use the money in an effective and logical way to
technologically innovate in the online service and fast delivery so that it will achieve success for
Special hands in online business industry. After the business achieves its vision, it is time for the
business to continue and be consistent in the E-commerce industry. For the purpose to hold the
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position to be competitive, new strategies and ideas need to be developed to differentiate and
change.
Conclusion
The above data is showing the details of the legal protection and the long-term outlook of the
online service Special hands. It is essential to protect the IP to have a smooth flow of business.
After achieving vision, the company needs to develop strategies for diversification to be
competitive in the market.
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Reference
Alzahrani, J., 2018. The impact of e-commerce adoption on business strategy in Saudi Arabian
small and medium enterprises (SMEs). Review of Economics and Political Science.
International Trade Administration | Trade.gov. 2021. United Arab Emirates - Protecting
Intellectual Property. [online] Available at: <https://www.trade.gov/knowledge-product/united-
arab-emirates-protecting-intellectual-property> [Accessed 27 May 2021].
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