LPHY Organisational Development: Change Management Strategies Report

This report examines the strategic and operational importance of change for LPHY, a local charity organisation focused on hospice care. It identifies, applies, and evaluates appropriate change management models, such as Kurt Lewin's and the ADKAR model, to advise LPHY on effectively managing changes related to retail and non-retail operations, particularly in light of challenges posed by the pandemic. The report also identifies the role of organisational development in LPHY's future success, highlighting its importance in identifying areas needing change, promoting growth, fostering innovation, and analysing work processes. The analysis emphasizes the need for LPHY to adapt and innovate to achieve its goals of expanding its services and supporting the local community.

Change and Organisational
Development

Contents
Contents...........................................................................................................................................2
INTRODUCTION...........................................................................................................................1
MAIN BODY..................................................................................................................................1
Argument for strategic as well as operational importance of change for LPHY.........................2
Identification, application and evaluation of approach change management model which
advise LPHY................................................................................................................................3
Identification of role that organisation development play for future success of business...........4
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................6

INTRODUCTION
Organisational development can be described as science based process which assist business for
develop capacity for attainment change and also for increasing effectiveness through
development, improvement, process, reinforcement, structure and strategies. Change
management can be described as systematic approach that deal with transformation of goals,
process as well as technologies of business. It is important in order to implement new strategies,
controlling change an also assist people to adopt changes in business. Both change management
and organisation development helps business to develop capacity of change and also assist them
for attain efficiency in business. This project report includes strategic and operational importance
of change for LPHY. It identify, apply as well as evaluate appropriate change management
model which helps LPHY to engage with firm. It also identify role of organisation development
for future success of business.
MAIN BODY
LPHY: It is one of local charity organisation which offer different service like charity as
well as funding for purpose of hospice care that helps people of local community. This
organisation aim to support effective hospital which helps local people who suffer from poverty
as well as illness. In order to attain this goal, business of LPHY is contributing to doubling of the
number of store it has (Qin and Nembhard, 2015). Currently this organisation is operating in
around more than 9 online shops and focusing on increasing it and for this, they are raising funds
by around 2 million pounds. 50 staff members as well as 400 volunteers are working on this for
assisting it for completing this operation. In initial stage, it can be done through gift of around
£1m for per year to NHS Hospice that enable them for purpose of provision for purpose of
additional service like Hospice at day and home. This organisation can be attained its aim as well
as implementation of their place through development of new ways of working that allow them
to be skilled through review and reform of values, community, professionalism as well as agility
in specific team. Different types of problems occur in business which are linked with retail as
well as non retail shops that require change for purpose of improving work efficiency. Different
difficulties occur in business due to pandemic situation like retail management staff members
forget their work mail address and instead using personal main as well as phones at work. There
are some shops where there is not computers systems, so organisation is focusing on investing on
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developing IT structure that provide various benefits to them like cost saving and also helps them
for improving productivity of business. During period of pandemic, business fave different
problems related to shortage of employees and these occur to staff turnover, lack of job
application, lack of suitable candidates. Budget for firm is also less due to firm is facing to carry
out their business due to which they is decline in local as well as online stores. Impact of
pandemic is also on non-retail stores of LPHY as these organisation are unable to organisation
charity event due to lack of source income and it leads to shortage in funds for charity and
hospice services. Management has made decision to invest in experienced as well as skilled staff
members who are specialised in areas like trust grants, fund raising as well as trust.
Argument for strategic as well as operational importance of change for LPHY
Organizational Change Important: Organizational extrude is essential for businesses to
prevail and grow. Change control drives the hit adoption and utilization of extrude within side
the commercial enterprise. It permits personnel to apprehend and decide to the shift and
paintings efficiently for the duration of it. Change in an organisation results in many high quality
components that result in keeping an aggressive side and additionally ultimate applicable to your
commercial enterprise area over success extrude implementation in organizations, there are four
principal additives serving as pillars retaining up the extrude (Simon, 2011). These pillars are
diverse awesome levels of extrude planning, leadership, management, and preservation of
extrude. Change encourages innovation, develops competencies, develops personnel and results
in higher commercial enterprise opportunities, and improves personnel morale. Change within
side the place of job could make us uncomfortable as we step out of what we commonly do and
strive new approaches of operating. Adapting to extrude within side the place of job is regularly
hard due to the fact it’s too clean to live acquainted with our habits, but extrude is critical to
many components of commercial enterprise and our operating life. Change holds importance in
terms of various perspectives that has explained as follows:
 Encourages Innovation: This is related to quick decision making which leads upon
making organizational development possible more effectively.. Through innovation
change is implemented without any problem making goals and objectives of LPHY are
covered.
 Promotes Skills Growth: As, per the perspective change is based over developing new
skills and attains knowledge about various perspectives that has been brought due to
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change within an organization like LPHY. This makes various process performed more
effectively without any problem.
 People Development: Although it is able to on occasion be difficult to influence
employees to encompass extrude, folks that are able to encompass it with a excessive
first-class mind-set will stand to benefit an lousy lot more in non-public development
with the resource of the usage of running with the cutting edge techniques. LPHY should
work for development helping in maintaining drastic improvement possible within an
organization in terms of change that has been developed.
 New Business Opportunities: This makes business opportunities created upon
discovering various opportunities making business operate with its functions. In these
aspect operations over business is conducted more effectively helping in approaching
towards long term success.
Identification, application and evaluation of approach change management model which advise
LPHY
Change management can be described as process which deals with transition as well as
transformation of goals, process as well as technologies of business. It helps business for purpose
of maintaining changes in an organisation and also helps employees to accept these change
occurred at workplace. Change control (on occasion abbreviated as CM) is a collective time
period for all techniques to prepare, support, and assist individuals, groups, and groups in making
organizational extrude. It consists of techniques that redirect or redefine using resources,
commercial enterprise process, price range allocations, or different modes of operation that
extensively extrude a business enterprise or organisation (Wan, Jie, and Abareshi, 2015).
Organizational extrude control (OCM) considers the overall organisation and what desires to
extrude, whilst extrude control can be used entirely to consult how humans and groups are
stricken by such organizational transition. It offers with many one-of-a-kind disciplines, from
behavioural and social sciences to statistics era and commercial enterprise solutions. As extrude
control turns into greater important within side the commercial enterprise cycle of groups, it is
miles starting to be trained as its personal instructional area at universities. There are a
developing wide variety of universities with studies gadgets committed to the look at of
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organizational extrude. In order to understand this concept change model has been discussed
regarding an organization like LPHY as follows:
Kurt Lewin's Change Model
Kurt Lewin advanced a extrade version related to 3 steps: unfreezing, converting and
refreezing. The version represents a completely easy and sensible version for expertise the
extrade system. For Lewin, the system of extrade involves growing the belief that a extrade is
needed, then shifting towards the new, preferred stage of conduct and finally, solidifying that
new conduct because the norm. The version continues to be extensively used and serves as the
premise for plenty contemporary-day extrade models.
ADKAR Model
The ADKAR Model of Change Management is an outcome-orientated alternate control
technique that pursuits to restrict resistance to organizational alternate. Created with the aid of
using Jeffrey Hiatt, the founding father of Prosci, the ADKAR Model is the Prosci alternate
control methodology.
Identification of role that organisation development play for future success of business
Organisation development contribute in an organisation in effective manner as it helps to
improve existing activities and also implement new ways to implement strategies. It is important
for business as it provide command to business for purpose of getting success for decision
making process. Role of organisation development in business of LPHY is mentioned below:
 Identification of areas that needs changes: Organisation development helps business of
LPHY in order to identify different areas where change is requirement. For this purpose,
managers as well as seniors who make decision needs to analyse difference needs of
business and also needs to analyse impact of change in business (Wiggins, 2014). It is
important in order to identify ways which require change and also helps company for
improvement in operation of company.
 Promotes and manages growth: Organisational development also help0s business to
manage as well as plan growth of company in effective manner. It is important for
business as it allow them for purpose of sales projection as well as customer demand
which provide growth to companies. For instance, Non retail sector of LPHY is facing
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problem related to lack of computer system and organisation development allow business
to implement new systems there for managing change in effective manner.
 Helps in innovation: Organisation development also contribute for product innovation
for LPHY as it is required for purpose of getting success. Product innovation is required
by firm for purpose of product development(XIANG and et. al., 2013). It is a process
which allow firm for purpose of getting competitive advantage in firm and also to satisfy
changes needs of market. It can be occur due to technological changes, manufacturing
capability analysis, competitive analysis changes in customer preference, research of
target market and others.
 Analyse work processes: Analysation of work process of company is also a role of
organisational development,. It allow company to improve work process accuracy and
efficiency. It also helps business to identify whether there is overlap while doing
business. It also business to identify whether the require more employees and also time
for completion of work. Quality control measure are other measure which is required by
firm in order to maintaining standards of offering of business.
CONCLUSION
From above mentioned project report, it can be concluded that Strategic and operational
significance of alternate for LPHY. It pick out, follow in addition to examine suitable alternate
control version which facilitates LPHY to interact with firm. It additionally pick out function of
enterprise improvement for destiny achievement of business. These perspectives are covered
within the project by using appropriate model and theories.
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REFERENCES
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Das, A., 2019. Interventions for Organisational Development. Educational Quest, 10(3), pp.107-
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Qin, R. and Nembhard, D.A., 2015. Workforce agility in operations management. Surveys in
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Simon, P., 2011. The age of the platform: How Amazon, Apple, Facebook, and Google have
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XIANG and et. al., 2013. Case Analysis of Operation Resource Utilization Efficiency and
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