LSBM 305 - Small Business Management: Hungry House Analysis in UK

This report provides a comprehensive analysis of small business management, focusing on a case study of Hungry House, a UK-based online food ordering company. It examines the challenges faced by SMEs with limited resources and the importance of effective leadership, marketing, and growth strategies. The report includes a SWOT analysis of Hungry House and explores key aspects such as leadership capabilities, product development, diversification, and marketing approaches. It highlights the significance of active leadership, innovation, and market diversification for SMEs to thrive in competitive markets. The study concludes with recommendations for Hungry House and other SMEs to enhance their performance through advanced technologies, market developments, and strategic diversification. Desklib provides access to similar solved assignments and past papers for students.