LSC/UoS BA Business Studies: Building a Sustainable Organisation

This report examines the concept of sustainability and its impacts on achieving a long-term competitive advantage for organizations. It discusses the importance of environmental awareness, balancing current demands with future generations' needs, and efficiently utilizing resources. The report highlights cost, value, and focus advantages derived from sustainability initiatives, using Coca-Cola as an example. Furthermore, it explores the three pillars of sustainability: environmental protection, economic development, and social development, emphasizing the need for businesses to adapt to these changes for success in a complex and evolving environment. The report concludes that sustainability is a crucial priority for businesses, focusing on creating a sustainable future by implementing sustainable practices and adapting to evolving requirements.

Building a Sustainable
Organisation

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
TASK 1............................................................................................................................................1
The concept of sustainability and its impacts for long-term competitive advantage for
organisation............................................................................................................................1
TASK 2............................................................................................................................................2
Capabilities and attributes which are important for organisation's success in changing
environment............................................................................................................................2
CONCLUSION................................................................................................................................3
REFERENCES ...............................................................................................................................4

INTRODUCTION
Sustainable development generally refers to the idea that human beings need to sustain
though meeting their needs, while making ensure that the future generations will also able to o
meet their basic needs. Its purpose is to facilitates development that adjust with the current needs
without any yielding the accessibility of resources for the future generations (Vandenbrande,
2021). It is a long-term process of preserving the energy and resources rather than consuming the
instantly. Sustainability development is an idea of creating a community in the areas that are
undeveloped with making sure to not destroying the ecosystem or harming the environment. The
report will cover the discussion regarding the idea of the sustainability with the impacts of
sustainability in the long-term competitive advantages for organisation with necessary examples.
Lastly there will be a discussion related to the attributes and capabilities that are important of
business in order to get success in complex and changing environment.
MAIN BODY
TASK 1
The concept of sustainability and its impacts for long-term competitive advantage for
organisation.
Sustainability is the capabilities that exist and evolve without consume the natural
resources for the future. Sustainability is essential because of environmental awareness that
business needs to consider is more than just the profits (Drobyazko and et. al., 2019). It consider
the impacts on society and the environment. It helps in contributing to the health of the structure
which allows it to operate. Hence, helping to construct an environment in which the business will
thrive. Environmental sustainability is important because of the energy, food and human made
resources that are being used daily. Sustainable development is focusing on bringing a balance
between requirements of current demands with taking into consideration of future generation.
With this it helps in admiring the requirements of nature along with aim of human to work
towards enhancing different aspects of the environment. This also aims on utilization of
resources efficiently while planning the execution instantly in long-term goals for human beings,
globe and also the future generation. There are various advantage of implementing the
sustainability in terms of long and short term process (Sachs and et. al., 2021).
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The impacts of sustainability development, as it furnish a wide range of goal and some
new production or organisation in order to attempt for and help them to regenerate their
allegiance for basic goals like efficiency, shareholders value and sustainable growth. For some
institution the sustainability represents an possibility in order to organize different activity under
on idea and gaining the public credit for it (Halkos and Gkampoura, 2021). The trends seems in
order to make the sustainability and a public loyalty to their primary business practice, more
similar than any other cooperation is for the in public listed establishment. If this comes to
accomplishment, then organisation inadequate a sustainability plan that could realise the market
punishment, instead of protective firm perception of market superior.
Sustainable competitive advantage is the primary to every enterprise prosperity, it is the
unit that enable the organisation to have a greater concentration, more sales, higher customers
and better earnings bound with the faculty retention than competitors. Sustainability has the great
impact on the business with the competitive advantages such as.
 Cost advantage- The organisation are focusing on the contend of price.
 Value advantage- The enterprise supply a distinguished content which will be detected
to be the superior worth(Holmberg and Sandbrook, 2019).
 Focus advantage- The enterprise is focusing on the particular niche industry, with
altered offerings that are planned generally for that segment of the market.
The example of the organisation with the sustainable competitive benefit is the Coca-
Cola. The company is taking a huge efforts and money in order to evolve. Its easy to take it out.
As having a powerful brand means that customers will choose the products and services over the
competitors.
TASK 2
Capabilities and attributes which are important for organisation's success in changing
environment.
The idea of the sustainability is consist with the three pillars, environment, social and
economic (Lehtonen and Heikkurinen, 20220). It is also known as the informal profit, planet and
people. These pillars are mentioned below.
 Environmental protection- This is the major predominant element. Which is
concerned in providing the reduction of carbon footprints, decomposable packaging,
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wasteful and water usage that is a part of supply chain process. In this process it often
aims on cost-effective and financial usage with major importance for the environment
sustainability. For example- Walmart has aimed on their packaging process by
providing zero-waste initiation and pushing towards reduced packaging in their supply
chain process. Company developed their packaging based on recycled and reused
materials.
 Economic development- It is simplest form of the sustainability. In order to become
economical sustainable, enterprise need to be more profitable & need to produce
adequate income in order to proceed with the upcoming. The situation with this variety
is to accomplish an equilibrium (Østergaard and et. al., 2020).
 Social development- This is related to the treatement of employees fairly and asuring
that sustainable, responsible and ethical treatment of workers and the community within
organisation operation. It be accomplish through becoming more responsive advantage,
similar improved paternity and maternity advantage learning & development
opportunity and flexible scheduling. For example, business should function using the
sustainable labour, that includes adult employees, fairly paid who can operate in a safe
environment.
Concentration on environmental & social sustainability in add-on to the economic
performance is an formulation often refers to the Triple Bottom Line (Ruggerio, 2021).
CONCLUSION
From the above report it is concluded that the climate crisis, the movement towards
sustainability is the most important priority for business. The sustainability established goals as
its primary focus in on the flourishing accomplishment for improved and much sustainable
future. After understanding the concept of the sustainability development it shows that it is
important for business and people to adapt the sustainable development in the world for present
and to save for the future generation. There are some impacts and advantages of this on the
success of business but they need to adapt these changes according to the requirements. After
discussing the three pillar of the sustainability, this shows that sustainability is important for the
business in order to get the success in these complex and changing environment.
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REFERENCES
Books and Journals
Drobyazko, S. and et. al., 2019. Factors of influence on the sustainable development in the
strategy management of corporations. Academy of Strategic Management Journal, 18,
pp.1-5.
Halkos, G. and Gkampoura, E.C., 2021. Where do we stand on the 17 Sustainable Development
Goals? An overview on progress. Economic Analysis and Policy, 70, pp.94-122.
Holmberg, J. and Sandbrook, R., 2019. Sustainable development: what is to be done?. In Policies
for a small planet (pp. 19-38). Routledge.
Lehtonen, T. and Heikkurinen, P., 2022. Sufficiency and sustainability: conceptual analysis and
ethical considerations for sustainable organisation. Environmental Values.
Østergaard, P.A. and et. al., 2020. Sustainable development using renewable energy
technology. Renewable Energy, 146, pp.2430-2437.
Ruggerio, C.A., 2021. Sustainability and sustainable development: A review of principles and
definitions. Science of the Total Environment, 786, p.147481.
Sachs, J. and et. al., 2021. Sustainable development report 2020. Cambridge Books.
Vandenbrande, W.W., 2021. Quality for a sustainable future. Total Quality Management &
Business Excellence, 32(5-6), pp.467-475.
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