This report provides a business consulting analysis for the London School of Science and Technology (LSST). It begins with an introduction to business consulting and LSST's background, followed by an examination of LSST's business problems, including the threat of new market entrants. The report then conducts an STP (Segmentation, Targeting, Positioning) analysis of LSST's target audience and market position. A SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis is performed to evaluate LSST's internal and external factors. The report also explores the skills and expectations needed to meet client needs, with a focus on IT, customer service, and communication skills. A marketing idea section suggests strategies for growth, followed by a conclusion summarizing the key findings and recommendations. References to books and journals used in the research are also included.
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