Project Report: M-Commerce Solution for ABC Pvt. Ltd. Bank

This report proposes an M-commerce solution for ABC Pvt. Ltd. Bank to address challenges and improve financial services. It details the bank's business model, services, and growth strategy, highlighting external pressures using Porter's Five Forces model. The report identifies the core business problem, analyzes the 'AS-IS' state process with a UML activity diagram, and proposes a new system to enhance customer satisfaction and efficiency. The advantages of implementing an M-commerce solution, including improved customer management, increased revenue, and global reach, are discussed. A return on investment analysis is also included to demonstrate the economic benefits of the proposed solution. Desklib provides access to this and many other solved assignments for students.

Running head: INFORMATION SYSTEM PROJECT MANAGEMENT
INFORMATION SYSTEM PROJECT MANAGEMENT
Name of the Student
Name of the University
Author Note

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Table of Contents
Introduction................................................................................................................................2
About the organization...............................................................................................................2
Business model...........................................................................................................................3
Services, products and growth strategy......................................................................................3
Operating system........................................................................................................................4
Multiple integration modes....................................................................................................4
Advantages of implementing M commerce solution.................................................................4
Porter Model...............................................................................................................................5
Threat from new entrants.......................................................................................................6
Bargaining power of suppliers...............................................................................................6
Bargaining power of the customers........................................................................................6
Competitive rivalry................................................................................................................7
Substitutes..............................................................................................................................7
AS-IS state process diagram......................................................................................................8
New system for the bank........................................................................................................9
Return on investment.................................................................................................................9
Conclusion................................................................................................................................11
References................................................................................................................................12

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Introduction
The aim of this report is to propose an M-commerce solution that will help in solving
the problem related to the ABC pvt. Ltd. Bank. M-commerce is used for the purpose of
increasing the productivity and competitiveness of SME’s. This has become a source of
channel that ensures distribution of goods, services and products. M-commerce solution
provides information, entertainment and communication for ensuring services such as emails,
chatrooms and several other transaction application. This applications has helped in
developing better future for banking sector. The report will describe the way technology
helps in managing the financial services and that offers better baking solutions towards the
chosen organization. This helps in developing an application that will provide better ability to
track and manage the customer payments online.
About the organization
The ABC pvt. Ltd. is one of the best bank and the organization is having 250
employees throughout the Australia. This bank performs the business practices that are
mainly based on value based system. There are different types of initiative taken by the
organization this includes focusing on environmental, economic, social responsibility
(Mathooko & Ogutu, 2015). The bank has included programs for community investment this
helps in maximising the positive impacts within the community. The five key areas on which
the bank focuses are ethics and the governance, on employees, social impact, environmental
impact and maintaining proper leadership and partnerships. The organization aims at
providing better loan facility towards the clients. The main function of the organization is to
process the deposits properly and accepting the deposits. In addition to this the bank also
provides a better rate of interest towards the clients demand.

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INFORMATION SYSTEM PROJECT MANAGEMENT
Business model
The business model used by the ABC pvt. Ltd. is a new banking business models that
is a combination of technology and regulation. Basically there are four strategic operations
associated with the functioning of a bank. These may vary in terms of scope of banks and the
activities that are performed by the bank in terms of obtaining the profitability. The
traditional universal banking model offers an infrastructure provider model that has asset
intensive and low margin. This leads to unattractive business models and can affect the
banking sector (Schaltegger & Burritt, 2017). On the other hand the universal banking model
includes banks to manufacture and distributes all the products in an unsustainable way. The
scope of activity includes fully fledged aggregators, E2E open platforms, infrastructure
providers and traditional banking. The profitability increases fully fledged aggregators and
E2E platform.
The main issue faced by the banking sector is that the customers had to wait for long
time in order to deposit their money. Moreover in order to obtain the bank statements
regarding the balance they had to visit the bank. This became a major difficulty and led to
effect the relationship with the customers. Thus in order to overcome such issues the M
commerce solution was being implemented within the organization. This ensured that
efficient services are provided towards the customers and also facilitated better growth
towards the revenue.
Services, products and growth strategy
There are several benefits that are offered with the technology of M commerce. The
benefits included an easy way to use the system. The system conducted several business
transaction for faster and efficient results. M commerce ensures better way of handling the

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goods and services and enables the users to access the internet throughout the world. The key
benefits that was achieved with the implementation of M commerce solution are as follows:
Operating system
The users are allowed to install the solution on their personal mobile operating system
that can be IOS, Android, Windows and blackberry. This ensures that maximum number of
customers are getting associated with the business (Zhao et al., 2016). The customers will
adopt with the need of the market. Ina addition to this the customer will be able to work on
their system quickly and will get recent updates from the bank.
Multiple integration modes
This ensures that the developed solution is providing better banking facility towards
the customer. This will allow the customer to get connected effortlessly with the backend
system and thus will allow the banks to have proper mobile banking for a compatible mode of
payment. This ensures that proper transaction is being conducted for better and effective way
of banking.
Advantages of implementing M commerce solution
The major advantages of implementing m commerce solution within the banking
sector is that it helps in overcoming the problems related to effective customer management.
It becomes important to ensure that proper service is provided towards the customer so that
they can have proper control over their customer. This will increase the revenue and better
customer support will be achieved. As it is the tendency of customers to build relation with
an organization that is offering better services and better return investment (Schaltegger &
Burritt, 2017). With the M commerce solution the ABC PVT. Ltd. will be able to provide
easy and convenient way of using the system for performing the transactions. In addition to
this the customer has the ability to access the features of bank at any time without any

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problem and this is spread widely. With the use of M commerce solution the bank will be
able to attract the targeted customers based on their location, type of device and the service
they require. This will also helps in reducing the cost of company by offering a streamlined
processes. The transaction cost will also get reduced and this will ensure better benefits
towards the revenue of the company. The mobile banking will use a website for performing
all the functions related to the bank (Raju & Feldman, 2017). M commerce solution will
provide better opportunities that will help in achieving better competitive advantage in the
market.
In addition to this the M commerce solution will offer the ABC pvt. Ltd. to have a
global reach. The market opens a great opportunity for the customers. Moreover the m
commerce solution allows to expand the banking sector related to the brands and becomes
scalable. This will increase the interest of each customers associated with the business
(Mathooko & Ogutu, 2015). M commerce solution ensures that proper services is provided to
each consumers within the right time and the customers will be able to determine the exact
benefits they are going to obtain after availing the services. Apart from this m commerce will
ensure that ABC pvt. Ltd. is getting all the major competitive advantages and will be able
better increase the revenue that will be beneficial for the marketing sector (Maskell, Baggaley
& Grasso, 2016). Moreover the company will be able to access the customer’s data and will
ensure that it is not accessed by any unauthorized person. This will maintain the privacy
between the customers and bank.
Porter Model
Porters five force model is used to analyse the business strategies adapted by the ABC
bank. This model is used for the purpose determining and analysing the five competitive
forces that helps in enhancing the features of banking sectors. The main advantage of this

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mode is that it ensures that proper strengths are determined regarding the organization
(Kästner, Gogolla & Selic, 2018). This includes determining the rivalry within industry,
customer’s reviews, threat from new entrant and competitive advantage. This analyses
competition towards the business. The five forces are bargaining powers of the suppliers,
threat to new entrants, bargaining power of buyers and threat of substitute. The five forces are
as follows:
Threat from new entrants
There is a high threat from the new banks in the market. Thus it is important or the
bank to hold on to their customer and offer them proper benefits so that they can have a better
market. The factors that has the ability to effect the market value for bank includes the
barriers that are created from new entry, from the government policies, the capital
requirements and sometimes the size of the organization has the ability to impact the profits
(Kaplanoğlu, 2016). The affect that are created through new entry barriers includes skills
manpower, high initial investment and entry of foreign banks.
Bargaining power of suppliers
The suppliers are referred to the main stakeholders which are generating major input
towards the business. This can be in the form of raw materials, assets, labour and financial
support. The major factors associated with the suppliers are customer deposits, mortgage-
baked securities and mortgage and loans. These are the four major suppliers that are needed
to be addressed properly so that all the resources can be understood properly within the time
(Jeong et al., 2016). Basically power of suppliers are based on the market demand and this
power has a tendency to fluctuate from medium to high (Grundy, 2016). In addition to this
the factors that has the capability affect the bargaining power are the rise in investment
avenues, funds, interest rates, and role of the banking sector.

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Bargaining power of the customers
There is a high power in the hands of customer that affects the business. The bank
needs to ensure proper service is provided by the customers so that they continues their
relationship with the ABC pvt. Ltd. Banking sector is being maintained by trust and proper
return value (Dennis, Wixom & Tegarden, 2015). The power includes offering better benefits
towards the individual customers. This also offers better customers loyalty and the
technology implemented helps in improving the business. The major factors affecting the
bargaining power of the customers are as long term fiancé, banks competitors and retail
lending. In addition to this it also offers better margins and volumes towards the bank.
Competitive rivalry
This mainly aims at describing the main rivalry associated with the bank. The
potential factors effecting the business is the sustainable competitive advantage through
innovation. The competition between online and offline companies and online companies
(Burns & Dewhurst, 2016). The banking industry is considered as one of the highly
competitive industry that needs to be developed properly so that they can have better
opportunity. The factors that will impact the rivalry includes increase in the number of
competitors, better survival towards the firms, switching of customers among the producers.
The industry of banking gets influenced by the four forces model this includes established
retail giants, quality of services, product cost limitation and some of the intensified
competition of price (Bidve & Sarasu, 2016). This helps in understanding the strengths within
the organization.
Substitutes
The largest threat from the substitute offers and from competitive bank has the ability
to effect the profit margins. Apart from this the close customer relationships gets impacted

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sometimes with the substitute products in the market (Adi, 2015). Apart from this the risk
taking attitude of the customers may impact the banks reputation. Thus it is important to
ensure proper removal of the substitute.
AS-IS state process diagram

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The new developed system will complete its task faster than the present system. This
is efficient as the task gets processed quickly and helps in improving the customer
satisfaction
New system for the bank
Return on investment
Project Cost-
Benefit
Analysis
Analysis
Variables:
Discount Rate
Used
6.00%
Annual
Benefits
$
1,40,00
0.00
Annual $

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Operational
Costs
30,300.
00
One-Time
Development
Cost
$
35,450.
00
Year of Project
0 1 2 3 4 5 TOTAL
S
Economic
Benefit
$0.00
$1,40,0
00.00
$1,40,0
00.00
$
1,40,00
0.00
$
1,40,00
0.00
$
1,40,00
0.00
Discount Rate 1.0000 0.9434 0.8900 0.8396 0.7921 0.7473
PV of Benefits $0.00 $1,32,0
75.47
$1,24,5
99.50
$1,17,5
46.70
$1,10,8
93.11
$1,04,6
16.14
NPV of all
BENEFITS
$0.00
$1,32,0
75.47
$2,56,6
74.97
$
3,74,22
1.67
$
4,85,11
4.79
$
5,89,73
0.93
$
5,89,730
.93
One-Time
COSTS $(35,4
50.00)
Recurring
Costs
$0.00 $
(30,30
0.00)
$
(30,30
0.00)
$
(30,300.
00)
$
(30,300
.00)
$
(30,300.
00)
Discount Rate 1.0000 0.9434 0.8900 0.8396 0.7921 0.7473
PV of Recurring
Costs
$0.00 $
(28,58
4.91)
$
(26,96
6.89)
$
(25,440.
46)
$
(24,000
.44)
$
(22,641.
92)
NPV of all
COSTS $(35,4
50.00)
$
(64,03
4.91)
$
(91,00
1.80)
$
(1,16,44
2.26) $(1,40,
442.70)
$
(1,63,08
4.62)
$
(1,63,08
4.62)
Overall NPV $
4,26,646
.31
Overall ROI
2.6161
Break-even
Analysis
Yearly NPV
Cash FLOW $(35,4
50.00)
$1,03,4
90.57
$
97,632.
61
$
92,106.
24
$
86,892.
67
$
81,974.
22
Overall NPV
Cash FLOW $(35,4
50.00)
$
68,040.
57 $1,65,6
73.18
$
2,57,77
9.41
$
3,44,67
2.09
$
4,26,64
6.31

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Conclusion
From the above report it can be stated that implementation of the M commerce
solution will help in better working of the bank. The bank needs to implement the technology
properly so that it can perform their functions properly. The report has described the major
drawback and the reason behind implementing the M commerce solution. In addition to this
the report has included porter’s model and the unique specification required for the better
working of the solutions. The report has included the current state process and the future
swim lane diagram that is being developed with better features.