Strategic Management Report: Analysis of M&S in Global Market
VerifiedAdded on 2023/01/07
|7
|1704
|27
Report
AI Summary
This report provides a strategic management analysis of Marks & Spencer (M&S), focusing on its operations in the global market. It begins with an introduction to strategic management and its importance for achieving organizational goals. The main body of the report includes an examination of the micro and macro business environments of M&S using PESTLE and SWOT analyses. It assesses the impact of the international business environment on the company, evaluating the benefits, opportunities, and challenges presented by globalization. The report also touches upon the significance of Corporate Social Responsibility (CSR) and ethical considerations within the context of M&S's global operations, including potential conflicts between corporate strategy and social responsibility. The report concludes with a summary of findings and references to supporting literature. The report is based on the Marks & Spencer that is multinational retailing company and deals in varieties of product range like clothing, footwear, shoes, financial services, food etc. In this market analysts of the small investment bank can analyse the different situation of the organisation in the global market by using the macro and micro environment techniques. Further it also helps in analysing the impact of international business environment in the Marks & Spencer and also assess the benefits, challenges and opportunities of globalisation in the company.
Contribute Materials
Your contribution can guide someone’s learning journey. Share your
documents today.
1 out of 7