Small Business Development & Financial Projection: Mamma's Restaurant

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Added on  2023/03/21

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This report provides an analysis of the small business development of Mamma's Restaurant, a UK-based establishment. It includes a company overview, industry and market analysis using SWOT, PESTLE, and Porter's Five Forces, and a marketing plan. The report details the company structure, management team, product and service development, and operation plan. Financial projections, including profit and loss statements and cash flow statements for the years 2018, 2019, and 2020, are presented to estimate future income and expenses. The report concludes that small business development is crucial for independently managed businesses like Mamma's Restaurant, emphasizing the importance of high-quality products and services to attract customers.
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Small Business
Development
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Table of Content
Introduction
Company overview
Industry and market analysis
Marketing plan
Company structure/management team
Product and service development and operation plan
Financial projection
References
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Introduction
Small business development is an independent authority where one or
two individual control and manage all business activities and
functions. The report is based on Mamma's restaurant which is small
in size and it is situated in United Kingdom.
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Company Overview
Mamma's restaurant is small restaurant which is based in UK and they
provide various types of tasty and delicious to its customers. As a
manager I mainly gives high quality based products and services to
their guest. Food services waiters work in commercial sector and offer
customers needed food items.
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Industry And Market Analysis
Market analysis is form of qualitative and quantitative assessment of
market. This helps me in demonstrate the actual position of firm in
the large market place. For doing market analysis, it is necessary for
my company is to find out desired customer who willing to consume
their products.
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Contd..
There are various factors for doing effective market and industry analysis
that are as under:
SWOT analysis
PESTLE analysis
Porters five force model
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Marketing Plan
Mamma's restaurant make effective marketing strategy by which they
easily attracts large number of customers whether it is domestic as
well as international. For developing effective policies and strategies,
I need to take my restaurant which will easy take top position in the
large market place.
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Company Structure/Management Team
Mamma's is small restaurant where one manager, assistant manager and
CEO including me who manage and control all functions of business
in proper manner. All those person who have responsible for
managing their business operations they have major roles and duty is
to gain attention of large number of customers by making effective
policies and strategies.
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Product And Service Development And
Operation Plan
Mamma's provide and serve different type of products and services to
their customers. It is totally differ from their rivals commodities
which are offer to their guest. As a manager, I require to provide high
quality based food items and services, reasonable price, cheap rate,
tasty and delicious which attract more customers towards their unique
products.
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Financial Projection
It is termed as estimating future income and expenses of the firm. This
will help me in analysing and examining the previous and current data
of external and internal environmental factors.
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Profit & Loss A/C
Year 2018 2019 2020
Revenue 10000
0
20000
0
200000
Cost of sales 10000 5000 30000
Gross profit 90000 19500
0
170000
Gross profit margin (%) 90.0% 97.5% 85.0%
Expenses/overheads
Premises (rent, rates) 1000 2000 200
Power (light, heat,
electricity, gas)
2000 3000 5200
Telephone 200 200 200
Insurance 3000 1000 1000
Postage and carriage 200 10000 4000
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Contd..
Advertising 100 12000 5500
Interest and bank charges payable 100 10000 6600
Stationery 200 20000 2200
Drawings, wages or salaries 500 50000 5000
Equipment hire 2000 6000 8000
Motor expenses 600 5000 8000
Accountancy fees 200 4000 7000
Legal/professional fees 200 4000 7000
Depreciation 500 410 7000
Other specific expenses 2000 213 7000
Other specific expenses 300 120 8000
Total expenses/overheads 13100 127943 8800
Net profit 76900 67057 161200
Net profit margin 76.9% 33.5% 80.6%
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