A Study on the Effectiveness of Management Theories at Morrison's

This report analyzes the effectiveness of management theories in enhancing the performance and efficiency of the UK retail industry, with a specific focus on Morrison's. The study investigates the roles and responsibilities of managers, the importance of various management theories, and the challenges faced during implementation. The research includes a literature review exploring topics such as scientific management, administrative theory, and human relations theory, and employs an interpretivist research philosophy with an inductive approach, utilizing interviews as a primary research strategy. The report aims to determine how different management theories contribute to improving business performance, addressing challenges such as conflicts between employees, low productivity, and difficulties in implementing management strategies. The methodology involves data collection and analysis to provide insights into improving Morrison's performance and efficiency.

Business Research

Table of Contents
Introduction......................................................................................................................................3
Purpose of the study...............................................................................................................4
Rationale for the study............................................................................................................4
. The present research helps the companies to understand LITERATURE REVIEW....................5
What are the roles and responsibilities of managers within UK retail industry?...................6
What are the importance of management theories in enhancing the performance and efficiency
of Morrison’s?........................................................................................................................6
What are the different management theories that contribute in improving the business
performance and efficiency of Morrisons?.............................................................................7
What are the challenges faced by managers of Morrison’s while implementing management
theories within workplace?.....................................................................................................8
Research Methodology....................................................................................................................9
Potential outcome...........................................................................................................................10
Gantt chart......................................................................................................................................10
References......................................................................................................................................13

Introduction
The performance and the efficiency of the retail industry depend upon various factors such
as level of productivity, changing customer behaviour staff participation, internet shopping,
additional resources and many others. The aim of the research is to analyse the role of
management theories which supports in enhancing the overall performance and efficiency of the
UK retail industry. According to Jemma Smith, the UK industry is one of the main industries in
the economy as it provides various employment opportunities such as online retail, visual
merchandising, buying, customer services and many others. There are various companies which
are doing good in this sector and providing various services to the customers. Due to Covid-19,
the retail sales dropped and the companies had to face severe losses. The company chosen for the
study is Morrison’s which is one of the largest supermarket chains in England which operates
globally. It was founded in the year of 1899 by William Morrison who started the business as an
egg and butter merchant in the Rawson Market. Employees are one of a company's most
significant assets since they have the authority to carry out various organisational functions.
They consistently work and exert themselves in order to finish the tasks allotted to them and help
the organisation easily meet its objectives.
Aim
To determine the effectiveness of management theories in improving the performance and
efficiency of UK retail industry. A Study on Morrison’s.
Objectives
 To identify the roles and responsibilities of managers within UK retail industry
 To examine the importance of management theories in enhancing the performance and
efficiency of Morrison’s
 To determine different management theories that contributes in improving the business
performance and efficiency of Morrison’s
 To discern the challenges faced by managers of Morrison’s while implementing
management theories within workplace
Question
 What are the roles and responsibilities of managers within UK retail industry?
 What is the importance of management theories in enhancing the performance and
efficiency of Morrison’s?

 What are the different management theories that contribute in improving the business
performance and efficiency of Morrison’s?
 What are the challenges faced by managers of Morrison’s while implementing
management theories within workplace?
Purpose of the study
The mean aim of the study is to understand the role of the managers mainly in the UK retail
industry. As there are various theories which are involved in the management which are used to
suggest better management strategies such as various tools, frameworks and various guidelines.
For instance, scientific management theory, system management theory and many others.
Rationale for the study
The purpose of choosing the topic that is about the effectiveness of management theories in
improving the performance and efficiency of UK retail industry. The research will support in
having in depth understanding of the chosen topic. Further, it will help the readers to understand
about the importance and role of management theories in enhancing the performance and
efficiency of the chosen company. In order to have better understanding the study will be used

LITERATURE REVIEW
The second part of the research project, the literature review, helps the researcher learn more
about the subject so they can execute the study properly. The researcher organizes and analyses
all prior research on the subject in this phase in order to provide a meaningful response to their
research question. The researcher is able to close a research gap and uncover the study's genuine
image with the help of this part. For this section, secondary data was acquired from a variety of
sources, including online resources, governmental websites, books, magazines, business news,
etc.
What are the roles and responsibilities of managers within UK retail industry?
According to the view of Chelladurai and Kim (2022), The term of Manager is referring
to the person that's control and manage an organisation and its operation. There are many roles
and responsibilities of a manager within an organisation including controlling, training,
managing, leading and motivating the employees for achieving the gaols with success. In context
to UK retail industry, the roles and responsibilities of manager is referring to the function to
handle every aspect on the daily basis. They are responsible for retail outlets such as sales, stock,
staff, and resources management. A successful manager increases the industry's productivity and
performance. Retail managers are responsible for manage and control the overall activity of the
industry. They are responsible for achieving the success for the industry.
As per the point of view of Pelau, Dabija, and Ene (2021), Manager is the term of person
or individual that control and manage the day-to-day activities of a business. Manager motivates
the employees for achieving the success with effectiveness. In relation to UK retail industry,
managers are responsible for handling the overall activity and process of the industry and create
the strategic plan for achieving the success. The role of retail managers in industry, they are
responsible for supervision of retail outlets including staff, sales, resources, and stock
management. They are also responsible for managing inventory, training and managing the staff,
proper quantity of stock on hand, keeping proper records of products, maintain the sales reports
on the daily basis etc.

What is the importance of management theories in enhancing the performance and efficiency of
Morrison’s?
In the opinion to Jahanzeb and et.al (2020), the concept of management theories is
collection of ideas and plans to managing and controlling the daily operation of a business. there
is many importance of management theories that provide many strategies to enhancing the
efficiency and performance of Morrison’s. Management theories help the company to focus,
evolve, and communicate. It is allowing the company to focus on their goals and achieve them
for enhancing the performance and efficiency. Management theories also allows to better
communication with employees that helps in more efficiency. The benefit of management
theories within company in achieving the goals with effectiveness and efficiency. It helps to
focus on the operation that allows the Morrison’s to improve their performance.
According to the point of view of Berdicchia, Bracci, and Masino (2021), there are many
benefits of Management theories for Morrison’s that allows to increase the collaboration,
productivity, performance and efficiency. Management theories help the managers to know
about the overall company's goals and target and analysis the ways to how will these gaols can
achievable with effectiveness and success. It is also allowing the managers to understand motive
of leading the staff for achieving the specific goal. It motivates the employees to increase their
performance and give their best for the company. The importance of management theories is
increasing the performance and efficiency of Morrison’s that is provide many benefits in future.
What are the different management theories that contribute in improving the business
performance and efficiency of Morrisons?
As per the view of Xu, Yang, and Peng (2021), there are many management theories that
provide many terms to improve the performance and efficiency of Morrisons's business
operations. The theories include scientific management theory, administrative theory,
bureaucratic theory, human relation theory, system management theory, contingency theory, and
theory X and Y. The theories of management allow the company to control and manage the
overall activity and handle the business operation that helps them to improve their performance
and efficiency. Management theories also help to increase the profitability and growth by
providing strategies and ideas. It gives the strategy to managers to speed up the decision-making
process that h-elps in increasing the performance of managers.

In the opinion to Morrison (2020), the different types of management theories playing
different role in improving the performance and efficiency of Morrison’s. There are many
several theories such as scientific management theory, contingency theory, human relation
theory, system theory, bureaucratic theory, theory X and Y, administrative theory and many
more. Management theories helps the manager and organisation to communicate, focus and
manage their business operation to improve the performance and productivity of the company. In
relation to Morrison’s, management theories allow the company to increase their efficiency and
performance for the future growth. It is allowing the managers to focus on the company's gaols
and target and achieve them for earning more profit. The importance of management theories
helps Morrison’s to improve their performance and efficiency.
What are the challenges faced by managers of Morrison’s while implementing management
theories within workplace?
According to the view of Bergeron and Thompson (2020), there are many challenges
faced by managers of Morrison’s while implementing management theories within workplace.
Managers faced that there are many conflicts between employees because they are not able to
manage all the employees together. They facing issue in increasing productivity of company
because productivity is reducing due to low performance of employees. They faced that there is
no efficiency and effectiveness in employees working which affects the company's performance.
These all challenges reduce the company's growth and sales which affects all function gaols of
the company.
As per the point of view of Duan and et.al (2022), the challenges faced by managers of
Morrisons while implementing management theories within workplace. Managers faced issues in
hiring skilled employees, poor teamwork, low performance of employees, no effective working,
decrease sales and profit, reduce productivity and performance of the company and there are
many conflicts in training employees. Manager also faced that they are not able to achieve the
gaols with these challenges which is the loss for the company's production. These all challenges
affect the company performance and productivity which reduced the company's sales and
profitability.

Research Methodology
The researcher uses methodology to collect and analyse data. Through this section, the
investigator gains knowledge of the ideologies, strategies, and decisions used to gather
information in a methodical manner (Shaw, 2018). The investigator can successfully accomplish
their goals and objectives with the help of this part. The authenticity and reliability of the
complete research can also be learned by the reader from this portion. A strong chapter in the
research is the one on research methods because it helps the researcher identify and analyse
accurate and relevant data for their topic. This section is also crucial for the researcher's readers
since it clearly explains the kind of data that the researcher will utilise to accomplish her goals
and objectives in a valid and trustworthy manner. The following stages are used to collect
information and the research methodology's subparts are discussed below -
Research philosophy
The two primary groups of research philosophies are interpretivist and positivism . The current
study will follow to the interpretivistim philosophy. The main advantage of this is that qualitative
data will be gathered more freely and effectively as a result. This will help to show the
generalised current trend and pattern of the subject.
Research approach
The purpose of the research approach is to test the ideas in order to properly handle the research
topic. The two research methods for evaluating the formulated hypothesis are deductive and
inductive. To test the prevailing hypothesis in the current investigation, the researcher will use an
inductive technique Trianni and et.al.,2019). This will aid in demonstrating the impact on the
organization's performance.
Research strategy
There are many techniques that can be applied, including surveying, action research, grounded
theory, archival research, interviews, and many more. The researcher will select the interview for
the current study. By linking with data sources, the interview technique's main advantage is that
it makes data collecting simpler. Strategies used for shoeing the direction for the researcher
opinion and idea of collecting information. Survey, systematic literature review, action research,
case study and many more are the kinds of the research strategies used in the investigation.
According to the existing investigation researcher will be selecting interview research as their
strategy. Through this vast data for the topic can be gathered from large population.

Research choice
Quantitative technique and a qualitative approach are the two categories of research
methodology. The researcher chooses a qualitative approach since it makes it simpler to gather
the data for the analysis that follows. Obtaining trustworthy, reproducible data on the research
problem is one advantage of employing this methodology.
Research Instrument
For instance, there are many different types of instruments accessible, such as surveys, tests,
checklists, and many others. Various instruments will be used in the study since it is
advantageous for getting information from the respondents. Additionally, the researcher can
readily gather information related to the research topic by using this specific tool.
Data collection
Primary data gathering and secondary data collection are the two ways to get data. The
researcher chose both of the data collection procedures because they allow for the direct
collection of information from respondents as well as information from other sources like books,
journals, and a wide range of other sources (Turner, 2019). Both approaches are taken into
account in the study.
Data analysis
There are several techniques for analysing data, such as thematic, frequency distribution, and
many others. The researcher measured and assessed the numerical data and information for the
investigation using the thematic distribution. One advantage of using this data analysis is the
capacity to display unstructured data.
Ethical Consideration
Ethics consideration is defined as the process of gathering principles that serve as a roadmap for
the methods and designs employed in research. In accordance with this it is also necessary to
abide by a number of conditions, including anonymity, informed consent, potential for harm,
confidentiality, potential participants, and many more.
Sampling
Sampling is a method for gathering data from a sizable group of pre-selected people. The two
types of sampling techniques are probability sampling and non-probability sampling. It describes
the steps taken to choose the sample from which the necessary data must be gathered. When

conducting research, samples are taken from the entire population. The research that follows uses
non-probability sampling(Zwikael, Meredith and Smyrk, 2019).
Potential outcome
As of the above research, it can be evaluated that the term manager refers to the person who
oversees and controls an organization's daily operations. Within an organisation, a manager has a
variety of tasks and responsibilities, including controlling, motivating, managing, leading, and
training the staff to successfully complete the goals. The function of managing every aspect on a
daily basis is referred to as one of the manager's jobs and responsibilities in the context of the
UK retail industry. They are in charge of managing resources, staff, sales, and inventory in retail
locations (Clikeman, 2018). A productive manager boosts the performance and productivity of
the sector. Retail managers are in charge of managing and overseeing the sector's overall
operations. They are in charge of making the industry successful.
Gantt chart
The element of time is necessary for the entire investigation to be completed. Time management
is essential to completing every work and activity without squandering time (Budworth, Harrison
and Chummar, 2019). Therefore, the researcher will use a Gantt chart to help them finish the
entire study on time. It refers to a time-scheduling diagram where the researcher assigns a
specific completion time to each task. The start and finish dates of the entire investigation are
systematically included in this figure. Other important resources needed by researchers include
money, knowledge of reliable sources for the gathering of pertinent data, and many more. The
phrase "Gantt Chart" refers to a tool used in project management to plan out all the tasks that
must be completed by a certain date. To appropriately allocate the resources while working is
another goal. Consequently, the learners will be able to demonstrate the other chores as well as
the connection between the start and completion dates of the assignments (Jehanzeb and
Mohanty, 2018).