Assessment: Digital Technology Impact on Management and Leadership

This presentation critically analyzes management and leadership skills in business organizations, focusing on the impact of digital technology. It explores required hard and soft skills, change management strategies, and various management and leadership styles such as autocratic, consultative, transformational, and democratic approaches. The presentation contrasts management styles across different restaurant chains (Hazev, Haz, Tas, McDonald's, Starbucks, and Café Nero), highlighting how digital technology influences recruitment, staff management, and decision-making. It concludes by summarizing the impact of digital tools, change management procedures, and the positive effects of different leadership styles, referencing relevant literature to support the findings. The presentation is based on the assignment brief for the Higher National Certificate/ Diploma in Hospitality Management & International Travel and Tourism Management.

Presentation on
Impact of digital
technology on
management and
leadership skills

INTRODUCTION
The primary determination of this presentation is to
focus on the critical analysis of the management
and the leadership skills which are practised in most
of the business organization. The impact of the use
of digital technology will be presented in the paper.
The hard and soft skills required by the
organizations will be discussed in the presentation
as well. The presentation will also highlight the
change management by the workers of Hazev, Haz
and Taz and how the changes affects their

CRITICAL EVALUATION OF MANAGEMENT AND LEADERSHIP SKILLS REQUIRED TO BRING
THE CHANGE
Most of the business
organizations uses
wide range of
management skills
such as the planning
an event,
communication
procedure and
decision making to
manage their business
processes such as the
maintenance of the
business records and
improve the net

CRITICAL EVALUATION CONTD..
Management styles such as
the autocratic management
style and consultative
management style can be
important have both
advantages as well as
disadvantages (Robertson
2016). The main advantage of
these management styles is
that it is helpful to execute
the business processes of the
organizations and the
limitation of these styles is
that the morale of the
employees can be negatively
affected if their concerns are
not highlighted considering
the progress of the
organization.

CRITICAL EVALUATION CONTD..
Leadership styles such as the
transformational leaders and
democratic leaders have both
advantages and constraints. The
main advantage of these
leadership styles is that it helps in
resolving complex issues with the
external stakeholder and the
constraint of these leadership
styles is the employees may burn
out of the developmental plan.
Thus the management style and
leadership skills has to be selected
very wise before being applied.

CRITICAL EVALUATION CONTD..
The styles and skills of the
restaurant managers of Hazev, Haz
and Tas are a bit different from the
restaurant mangers of McDonalds
or starbucks as those business
organizations follows the
persuasive management style
where the decision making is
entirely centralized. All the
decisions are however based on
the needs and requirements of the
consumers. However the
management style followed by
Café Nero is where the government
intervene on most of the decision
making process. Thus we can
understand the difference in
management style for each of the
above mentioned restaurants

CRITICAL EVALUATION OF LEADERSHIP SKILLS REQUIRED TO BRING THE
CHANGE
Leadership styles such as the
transformational leaders and
democratic leaders have both
advantages and constraints
(Pardey 2016). The main
advantage of these leadership
styles is that it helps in resolving
complex issues with the external
stakeholder and the constraint of
these leadership styles is the
employees may burn out of the
developmental plan. Thus the
management style and
leadership skills has to be
selected very wise before being

IMPACT OF DIGITAL TECHNOLOGY ON STAFF
The digital
technologies used in
the organization have a
huge positive impact
on the staffs. New
opportunities are
created which is very
much beneficial for the
organization.
Recruitment of the
staffs are also
monitored with the use
of the digital
technologies. The data

HOW SKILLS CAN BE ACHIEVED
Hard skills: The hard
skills such proactive
planning, data
consistency and
business awareness
can be achieved by
the leadership
qualities of the
organizational
leaders.
Soft skills: Soft skills
such as
communication and
time management
can be achieved by

Change
Management by
managersThe marketing
managers, restaurant
managers and the
finance manager can
deal with the change
with the use of effective
leadership styles such as
the transformational
leadership style and the
democratic leadership
styles.

Change
Management contd..
These styles have a
direct positive impact
on both the
organization as well
as for the employees
of the organization as
their morale can be
improved using the
discussed leadership
styles.

Impact of
management skills
The management
styles which are
incorporated in the
working
environment of
this organization
such as the
autocratic
management style
and consultative
management style
was very much

Impact of leadership
skills
The leadership styles such as
the transformational leaders
and the democratic leaders can
have a huge positive impact on
the organization in terms of the
decision making procedures
such as the selection of the
provider of the raw materials
and technologies used in the
restaurants.

CONCLUSION
The presentation concludes the use of the different types of
management styles and leadership which are used in most of
the business organization. The presentation highlights the
critical evaluation of the management and the leadership style
required to bring the change required. The positive impact on
the use of the digital technologies such as the database
analysing tools can be also determined from this presentation.
The presentation highlights the change management
procedures adopted by the managers of the organization
using transformation and democratic leadership styles. The
impact of management styles such as the autocratic and
consultative was also understood from this presentation.

REFERENCE
Chen, M.W. and Rybak, C., 2017. Group
leadership skills: Interpersonal process in
group counseling and therapy. SAGE
Publications.
Pardey, D., 2016. Introducing leadership.
Routledge.
Robertson, J., 2016. Coaching leadership:
Building educational leadership capacity
through partnership. New Zealand
Council for Educational Research. PO Box