Report on Management Functions, Marketing, and Organizational Culture

This report provides a comprehensive overview of key management concepts. It begins by outlining the essential functions of management, including planning, organizing, leading, staffing, controlling, and directing, and explains how these functions contribute to the overall success of a business. The report then delves into the marketing function, detailing its role in promoting products and services, managing products, and establishing pricing strategies. Furthermore, the report explores the critical aspects of talent management, such as identifying hiring goals, preparing job descriptions, screening candidates, conducting interviews, and evaluating employees. Finally, the report examines the importance of organizational culture, emphasizing its impact on employee behavior, ethical conduct, and corporate social responsibility.

Introduction to
Management

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY ..................................................................................................................................1
Management functions and how they manage a business...........................................................1
Marketing function and its relation to business success..............................................................2
Talent Management ....................................................................................................................3
Organisational Culture.................................................................................................................4
CONCLUSION................................................................................................................................5
REFERENCES................................................................................................................................6

INTRODUCTION
Managing of business is one of the most important part which relates upon making
business organization operate with proper guidance. Through management business operations
are conducted in effective way which makes goals and objectives accomplished that is set by an
organization. Further, management is responsible for enhancing elements like planning,
organizing, leading and conducting. This makes tasks in business conducted more effectively
which leads towards overall growth of business possible. Through managing business different
models are use allowing business structure developed with effective framework. Management
makes organizations work towards productivity of employees and motivating them. Under
business management wider scope is covered which makes business work in right direction and
nature is dynamic making business work upon various policies. In this report management
functions, marketing functions and human resource functions are covered like talent management
and culture.
MAIN BODY
Management functions and how they manage a business
Management means those aspects which is used for developing various aspects that
makes business organizations perform activities with more effectiveness leading towards
development of business with its various operations making productivity of business improved in
more effective way(Hannin and Foued, 2021). Under management there are various functions
that are present which are discussed as follows:
 Planning: This is most important function which is based over various kinds of roles that
is used for making appropriate actions taken towards goals and objectives
accomplishment. Under planning strategies are based over taking action that makes needs
to be fulfilled.
 Organizing: This process relates upon making establishment various ways which makes
workers work with togetherness for goals accomplishment(Hallinger and Hammad,
2019). It helps upon organizing work and task as per requirement of project.
 Leading: In this various kinds of perspectives ate involved which is based over
articulating vision, energizing employees, inspiring and motivating people with vision,
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influence, persuasion and effective communication which makes work to be completed
in effective way.
 Staffing: This is most important function which is based over various kinds of aspects
that makes departments work with more effectiveness(Hernandez-Pozas and et. al.,
2021). Through staffing quality of employees is improved which makes employees
selection process ease down.
 Controlling: It is most effective function which is based over improving performance,
taking action. Under the process standards are established which leads towards decisions
taken in order to make organization grow on large scale.
 Directing: As per the function supervising over team's progress is done by using
channels of communication which makes important information to be circulated more
effectively. This makes performance improved within business organization making
conflict solved through motivation.
These are most important functions that is performed by management which makes
organization develop strong and effective structure helping in improving business organizations
operations on large scale. Management functions helps business organizations by providing them
idea about enhancing business more effectively as:
1. Through management functions group goals and tasks is completed within an
organization
2. Also management functions makes business organization monitor their activities on large
scale.
3. Then management functions makes organizational structure improved in relation to
management.
Marketing function and its relation to business success
Marketing is an important perspective which is present within an organization that has
been helping in making sure that products and services are introduced in market(Leithwood,
Harris and Hopkins, 2020). This leads over creating process which is used for bringing product
within market. Further, an organization uses marketing to introduce its products on large scale.
Through marketing an organization is able to achieve product and service related goals. In order
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to make sure that marketing is followed in effective way various functions are required to be
followed that has been discussed as follows:
 Promotion: Promotion means that perspective which is used for targeting audiences over
brand product and services. This relates upon introducing potential of customers which
makes brand value of an organization increased within market. Promotion makes all
kinds of products to be sold by an organization introduced in the area where it has to be
sold.
 Selling: Selling is most effective function that is used for making communication
possible with customers and knowing their potential for pursuing sales. This is most
important part of marketing which makes sales increased within an organization. Selling
leads towards profit and revenue generation possible in relation to product and services
sold within market.
 Product management: Product management is based over developing, designing and
improving product or services. Through this role of marketer within product
management ensure about products meets as per needs of customers. Through product
management product availability of product is made to an organization.
 Pricing: Establishing of price and product incorporated is based over various factors,
costs and value which makes product to be circulated within an organization(Miller, Gale
and Brown, 2019). In this function product's value and actual cost of producing product.
This is based over competition existing within marketing.
 Financing: Financing is a marketing function that involves securing funding either
internally or externally to create marketing campaigns. It's important for marketing teams
to secure enough availability in their annual budget to improve previous marketing
campaigns and remain updated with industry trends.
Talent Management
Talent management is an vital component of broader human capital control initiatives.
HCM encompasses hiring the proper human beings and coping with them effectively, growing
robust control rules and approaches, and designing incorporated underlying structures to
accumulate facts had to make strategic enterprise decisions. Talent control specializes in a few
specific, important daily sports overseen through HR teams.
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 Identifying the dreams of hiring: The agency reputation on the identifying the
requirement through manner of approach of determine out the gap of modern-day and
required human beings. Accordance to that prepare a list of required abilities,
understanding and qualifications that are desired for the vacant system positions. Through
talent management skilled and quality employees is selected which makes dreams of
getting diverse workforce is achieved.
 Preparing system description: After identifying the dreams in a proper manner a
agency format a system description which incorporates system title, abilities, location,
duties and obligations similarly to compensation(Renz, 2016). Through talent
management recruitment process is improved within an organization making framework
of talent management prepared in effective way.
 Screening and brief listing: The manager of agency can perform this step with out
issues through manner of approach of sorting applicants on the basis of their minimum
qualifications or many specific ways. Talent management makes sustainable employee
selected having capacity to perform multi tasking in an organization.
 Interviewing: After brief listing in an inexperienced way next the manager of
organization moves towards the interview way in advance than receiving the offer latter
or a rejection mail or message.
 Evaluation: After proceeding all steps the subsequent and final step is to evaluate and
provide employment. As the corporation wants to be discovered all steps of recruitment
technique in order to get right can
Organisational Culture
Organizational culture of life is the gathering of values, expectations, and practices that
manual and tell the moves of all crew members. Think of it as the gathering of developments that
make corporation develop(Weiss, Tappen and Grimley, 2019). As per the concept organization is
able to make high level developments done within working patterns of an organization both
internally and externally. Organizational way of life impacts all elements of an enterprise, from
punctuality and tone to settlement phrases and worker benefits. When place of job way of life
aligns together along with employees, they’re much more likely to sense extra comfortable,
supported, and valued. Organizational culture leads towards enhancing business operations by
developing ethical code of conduct and CSR responsibility within an organization.
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Organizational culture leads towards development of ethics within work place making discipline
with punctuality developed within employees. CSR is important part of organization culture as it
helps in developing organizations image within society which makes issues to be solved more
effectively. Thus organization culture includes CSR and ethical code. CSR lead organization
solve environmental problems and makes its product bound to follow environmental law.
CONCLUSION
From the above discussion it can be concluded that management means process which is
used for making organization develop effective framework for making mechanism of
organization improved. There are various management functions which is applied within an
organization. Marketing has important role which leads towards promotion, selling and project
management done effectively. In the end organizational culture and its aspects are discussed.
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REFERENCES
Books and Journals
Barnes, S., 2022. Introduction to radical knowledge management: Making knowledge
management sustainable. Business Information Review, 39(1), pp.32-35.
Buhalis, D. and Park, S., 2021. Brand management and cocreation lessons from tourism and
hospitality: introduction to the special issue. Journal of Product & Brand Management.
Bush, T., Bell, L. and Middlewood, D. eds., 2019. Principles of Educational Leadership &
Management. SAGE Publications Limited.
Golensky, M. and Hager, M., 2020. Strategic leadership and management in nonprofit
organizations: Theory and practice. Oxford University Press, USA.
Hallinger, P. and Hammad, W., 2019. Knowledge production on educational leadership and
management in Arab societies: A systematic review of research. Educational
Management Administration & Leadership. 47(1). pp.20-36.
Hannin, H. and Foued, C., 2021. Vin, marketing et management: spécificités et enjeux
[introduction] (No. hal-03141737).
Hernandez-Pozas, O and et. al., 2021. Management and sustainability dilemmas in Latin
America: introduction. Academia Revista Latinoamericana de Administración.
Leithwood, K., Harris, A. and Hopkins, D., 2020. Seven strong claims about successful school
leadership revisited. School Leadership & Management. 40(1). pp.5-22.
Miller, M.L., Gale, R.P. and Brown, P.J., 2019. INTRODUCTION TO PART II. In Social
Science in Natural Resource Management Systems (pp. 35-38). Routledge.'
Renz, D.O., 2016. The Jossey-Bass handbook of nonprofit leadership and management. John
Wiley & Sons.
Weiss, S.A., Tappen, R.M. and Grimley, K., 2019. Essentials of nursing leadership &
management. FA Davis.
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