Accommodation Services in the Hospitality Industry

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MANAGING ACCOMODATION SERVICES

Table of content
• Slide 3: Introduction
• Slide 4: P1
• Slide 6: P2
• Slide 9: P3
• Slide 10: P4
• Slide 13: P5
• Slide 14: Conclusion

Introduction
• In modern business world, hospitality industry
has the highest demand in market compare to
any other business industry like retail,
automobile, electronics and others.
• This industry is booming up rapidly and
generating high amount of revenues as well.
• “Marriott London Park Lane” is one of the
most popular hotel industries across the UK
territory.

P1. Identify the scale and size of the
accommodation services found within the
hospitality industry.
• Hospitality industry is all about offering
great quality of services and
accommodation facilities to customers.
• In present scenario, hospitality industry is
regarded as highly demanding business
industry.
• Hence, this industry has huge size and great
scope in current and upcoming days.
• Most of the successful hospitality industries
like “Marriott London Park Lane” always
focus upon offering best class rich
hospitality service experience to their
valuable customers so that they will come
back again to the firm.

Cont’d
• Depending on the size, scale and style,
accommodation services can be
categorized in different segments.
• 5star hotels, mansion, lodge, boutique
hotel, cottage, motel, chalet and others
provide accommodation services of
different styles.
• As modern hospitality industry is
booming up rapidly and accelerating sales
revenue so that size and scale of
accommodation services are improving
rapidly.

P2. Explain the different forms of ownership
available to accommodation services.
According to the market researchers,
accommodation service has different
types of ownerships such as franchise
ownership, privately owned and operated,
leased and managed foundations.
• Franchise model
• Privately owned and operated
• Leased
• Managed

Cont’d
Franchise model
• Franchise hotel ownership is one of the common
types of ownership in hospitality industry that is
associated with multiple advantages and
disadvantages.
• In franchise model, owners have to pay less
amount of investment. Risks and profits are
distributed equally among owners.
Privately owned and operated
• In this kind of accommodation ownership, owners
have the maximum freedom.
• Owners have the authority of making any kind of
business decision on staff, growth or operational
structure as well.

Cont’d
Leased
• This is also privately owned, but not similar to
privately owned and operated.
• Leased ownership is time based contract and it is
possible to set the time as per the requirements of
owners.
Managed
• In recent days, few of the companies are showing
interest in franchise ownership, where rest of the
hotels is frequently adopting the managed route.
• It is also privately owned and it lends it brand
name as well.

P3. Discuss the role that grading, classifications
systems and online review sites play when potential
guests look for and book accommodation.
• During making any booking, customers mostly are not aware of the
service and reliability standard of hotel accommodation authority.
• Therefore, there must be some techniques to help the potential guests
and tourists in selecting the best class hotels and accommodation firms.
• Grading and classification system is one of the effective techniques
that determine both standard of available hotel offering as well as the
capability of purchasing hotel accommodation, which meets those
expectations on time.
• Additionally, it informs customers on how to assess quality,
differentiate facilities at all levels so that the customers can look for an
• In this context, another important consideration is online booking
sites that play a major role in guiding and assisting global customers to
select best class hotels that can provide their required services and
meet expectations effectively. d book accommodation services in a
better manner.

P4.Explain the organization of front office
functions within a verity of accommodation
service.
• Front office of a hotel is the considered as the most
important area as customers oversee the front office
first and then decide to continue the service or not.
• In the front office structure, there must be few
important designations including the reservation
clerk, front desk manager, reception and front
desk clerks, bellhop service and concierge to
coordinate guest’s needs.

Cont’d
• In this context, another important consideration is that there are different
types of accommodation service providing categories and the roles of
front office department vary upon the accommodation service providing
category.
Hotel Resorts Guest houses
Having valet and night guard is mandatory Not mandatory Not mandatory
Have less free areas in front of front office
desk
Have more free areas in front of front
office, where customers can be
entertained in better manner.
Most of guest houses have adequate free
spaces for entertaining their customers
and increasing their satisfaction level.

Cont’d
Front desk manager
• Front desk manager is responsible for overseeing
exhaustive front office operations for any selected hotel
origination.
The reservation clerk
• In most of the cases, receptionist and reservation staffs of
a hotel business organization communicate and interact
with majority of the guests.
Bellhop services
• After guests checked into the hotel, they are greeted
by bellhop services of the hotel. They carry luggage
of the visitors and show they the way to their rooms.