Managing a Successful Business Project: Digital Tech Impact Analysis

This project management plan explores the significant impact of digital technology on business operations, focusing on enhancing performance, reducing costs, and expanding market reach. The project includes a comprehensive definition of the project, outlining the problem statement, project strategy, objectives, deliverables, and scope. It details an implementation plan with a work breakdown structure (WBS) and a Gantt chart for scheduling, alongside a communication plan to ensure effective information flow. The project investigates the advantages of digital technology, such as improved communication and cost reduction, and discusses success criteria based on financial benefits and market expansion. The plan also incorporates project assumptions related to recruitment, market growth, and enhanced communication. The project's core focus is on the implementation of digital tools to improve business operations, highlighting the importance of selecting appropriate technologies and developing effective strategies to reduce operational costs and increase productivity. The project emphasizes the need for a robust communication plan to keep all stakeholders informed, which is vital for any changes in the organization's procedures.

MANAGING A SUCCESSFUL BUSINESS PROJECT
STUDENT NAME-
STUDENT CODE-
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Table of Contents
PART 1: Project Management Plan.................................................................................................3
Definition of the project...................................................................................................................3
Problem statement...........................................................................................................................3
Project strategy................................................................................................................................3
Project Objectives............................................................................................................................4
Deliverables.....................................................................................................................................4
Project Scope Statement..................................................................................................................5
c. Success Criteria..........................................................................................................................6
d. Project Assumptions....................................................................................................................6
2. Implementation Plan.............................................................................................................7
Work Breakdown Structure...........................................................................................................7
Schedule (Gantt chart).................................................................................................................10
3. Project Processes................................................................................................................10
Communication Plan...................................................................................................................10
Part 2: Project Log Book...............................................................................................................11
Method for the short research study..............................................................................................16
3. PERFORMANCE REVIEW.....................................................................................................17
Analysis.........................................................................................................................................17
Recommendations..........................................................................................................................20
Reflection.......................................................................................................................................21
Reference list.................................................................................................................................23
Appendices:...................................................................................................................................26
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PART 1: Project Management Plan
Definition of the project
In modern era, development of technology has impacted in the business processes greatly.
Improvement in the digital technology has impacted in the business activity greatly. The large,
small and medium business organizations are incorporating digital technology in their
operations. The administration, communication, production and storage systems has changed a
lot due to the contribution of digital technology.
Problem statement
The development of digital technology has provided the business owners an opportunity to
decrease the operational cost and increase their ability to improve the communication and
storage systems. This has enabled them to sell the existing products in a more profitable way. As
stated by Bititci (2016), digital technology has also helped the organizations to develop more
innovative products in order to increase the customer satisfaction and gain competitive
advantage. Digital technology also helps an organization in outsourcing and impacts in the
business by inducing effective collaboration. Digital technology is helping the organizations by
improving the communication facilities. Websites, internet and social media has improved their
ability to communicate with the customers and stakeholders more effectively. On the other hand,
introduction of cloud storage has decreased the operational costs of the management by
eliminating the use of hardware system. Storage of valuable data, which includes customers’
information, stakeholders’ information has become easy nowadays due to the development of
digital technology and specifically cloud technology. In order to achieve business objectives,
organizations require choosing appropriate tools of digital technology for their business. In doing
so they could face problems. However, these problems could be mitigated by improvising
various technologies.
Project strategy
The strategy of the project will be framed on the basis of aims and objectives of this project.
Assessment of various tools of digital technology is essential in order to select the appropriate
tool for the business. As opined by Harrison and Lock (2017), in order to enhance the
performance of the business potential, it is necessary to choose potential digital technology. In
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this project, main focus needs to be given in the reduction of the operational cost. Different retail
companies of UK need to develop proper strategies in order to implement digital technology in
their business operations.
Project Objectives
The aim of this project management plan tends to focus on the effect of digital technology in
organizational activities. Objectives of this project are related with the development of the
business organizations like sage group by enhancing their performance. Meeting the objectives
will help the management of the organizations to expand their business by increasing the
productivity and performance.
● To improve the communication system of the organization
● To decrease the operational cost of the firm
● To increase the productivity
● To implement digital technology and enlarge customer base of the firm
● To expand the business in new markets in future.
Deliverables
The outcomes of this project will show progress of the business. As stated by Drucker (2017),
incorporation of digital technology in business operations will facilitate the firms by increasing
the performance. In countries like UK, where competition has raised to a new level,
implementation of digital technology in business has become inevitable. Implementation of
effective digital technology in business processes will help the management to achieve their
business objectives. This project will facilitate the management of the firm to analyze and
evaluate the effectiveness of digital technology in their business. This project will help them to
understand the advantages of the digital technology. Outcome of this project will help the
management to manage the tangible and intangible aspects and achieve their business goals. As
opined by Webb (2017), it is essential for a company to reduce their operational costs in order to
expand their business. Reduction in operational cost will help the management of the
organization to save their capital and invest it for right purpose. Business could be expanded by
increasing the customer base. Providing good customer experience will increase the customer
satisfaction and in turn the company will be able to achieve competitive advantage.
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By incorporating digital technology, communication between the team members could also be
increased. This will help to promote the teamwork. As mentioned by Goetsch and Davis (2014),
good teamwork helps to ensure collaboration between the employees and will decrease the error
in operations. On the other hand, improvement in the technology will enable the firm to develop
a good service quality, which will help them to achieve customer satisfaction. In addition, retail
companies like TESCO could also improve their product quality by innovating new designs.
Implementation of proper tools of digital technology will also help the firm to achieve financial
benefits.
Project Scope Statement
This project will help to create future scopes of the organizations to increase their business
activities and will also help to achieve the business goals. In this project, some important scopes
has been discussed, whereas some scopes are excluded which are not important. As stated by
Heizer (2016), if proper tools of digital technology are implemented successfully, then this will
help the firm by influencing the business activities.
a. Included Scope
In this project, the scope of business exploration has been included. It is also mentioned here that
digital technology has impacted positively in the business activities. As opined by Wheelen et al.
(2017), successful incorporation of digital technology tools will help the management to expand
their business in new markets and increase the customer base. This project included the scope of
reducing operational cost of the companies by adopting various effective tools of digital
technologies. Excessive operational costs reduce the chances of a company to expand in new
markets. In order to grow, it is essential for a firm to expand and gain new customers; traditional
way of management creates a barrier in this process. Adaptation of digital technology will help
the firm to grow effectively by reducing the operational cost. In addition, scope of improvement
of communications has also been included in this project.
b. Excluded Scope
In this project, the management of the stakeholders has not been discussed. Digital technology
will not be able to manage the external shareholders of a firm effectively. Shareholders could be
maintained by proper collaboration of the management. As stated by Serra and Kunc (2015),
proper management strategy could only help an organization to manage the shareholders
effectively. In addition, digital technology will not be able to motivate the employees. In order to
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motivate the employees of a firm, the management needs to adopt proper recognition and reward
strategy. This will help the management to focus on their performance and give feedback to
increase their skills. Proper training sessions could only help the firm to motivate their
employees. Hence, this factor is also excluded from this project.
c. Success Criteria
This project will be considered successful if and effective if the organizations could be able
generate financial benefit and expand their business to new markets. In this project, several
business scopes have been discussed and effectiveness of this project could be analyzed and
evaluated on the basis of future aspects of the mentioned scopes. These main objectives of this
project will be fulfilled if the organizations adopt digital technology. The success rate of this
project could be measured by measuring the impact of digital technology in their business
operations. As stated by Van Der Aalst et al. (2016), proper implementation of digital
technology in different aspects of business will help a firm gain economic benefit. Increase in the
economic status of a firm will help to understand the success of this project in order to gain
financial benefit. Workforce will also be shaped by implementing digital technology. The
management could focus on recruitment and measuring performance effectively with the help of
digital technology. Changes will occur in operations after implementing digital technology. The
management needs to monitor the effects of the digital technology and take appropriate measures
according to that. The project need to be completed with the given time schedule and budget.
d. Project Assumptions
The assumptions of the expected outcomes are:
● The recruitment policy will be improved. As stated by Heagney (2016), digital
technologies will help an organization to use effectively internet, while recruiting new
employees. This technology will help the firm to create a pool of candidates and select
the desired ones.
● Different companies will be able to expand their business in both national and
international market by incorporating digital technology in their process. The company
will be able to achieve more financial benefit by reducing the operation cost.
● The product and services of the firm will also be developed by implementing digital
technology. As opined by Maylor et al. (2016), digital technology helps an organization
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to create effective designs for their products and improve their services to the customers
increasing customer experience.
● Communication between the employees and management will also increase after
implementing digital technology, which will increase collaboration between them.
2. Implementation Plan
The implementation plan is very necessary in order to give reality of all the approaches. As
mentioned by Jeston (2014), implementation plans like Gantt chart and WBS structure provides
clear insights of the project structure.
Work Breakdown Structure
Work Breakdown Structure
The work breakdown structure helps to describe the whole project. As stated by Lock (2017),
all categories of the project are arranged hierarchically and work packages are provided. The
management of the entire project will become easier by assessing the work breakdown
structure. In addition, it will also help the firm to complete the project in the given time.
WBS
Id
Level Name of
process
Work
Description
Budget
$
Resources Deliverable
Functi
on 1
1-6
days
Introduction of
websites and
online marketing
in business
The products of
the company
will be
promoted
online. As
stated by
2000 Concerned
organizatio
n
The company
will be able to
reach to
maximum
customers
within short
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Kasemsap
(2017), social
media platform
plays an
important role
in marketing.
time.
Functi
on 2
6-13
days
Introduction
online apps
Web and app
designer
companies
could be hired
in order to
achieve this
task.
800 Organizatio
n will
provide the
resources
The customers
will be able to
get product
information
faster and in
more detail.
Functi
on 3
14-20
days
Adopting cloud
storage facilities.
The company
could use cloud
storage in place
of hardware.
The concerned
organization
could adopt an
external agency
in order to
1000 Organizatio
n and
external
agency will
provide the
resources.
The company
will be able to
store their
valuable
information
without taking
extra burden
of investing
upon external
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achieve the
task.
hardware.
Functi
on 4
21-25
days
Improving the
recruitment
policies by the
help of online
recruitment
apps.
Developing a
pool of
candidates by
collecting
profiles of
desired
candidates
from online job
sites.
600 Concerned
organizatio
n.
The HR team
will be able to
avail more
options while
recruiting.
Table 1: Work breakdown structure
(Source: Created by author)
Schedule (Gantt chart)
Gantt chart is also an essential aspect in order to schedule all the tasks related with the project.
This project will start on 6th of June, 2018. [Referred to appendix 2]
3. Project Processes
Communication Plan
Framing an effective communication plan is necessary in order in order to inform all the related
persons involved in this project. As stated by Lock (2017), it is important for all the team
members involved in a project to maintain effective communication between them. The
stakeholders of the company need to be informed before doing any change in the operation
procedure of the organization. A proper communication plan will help the management to pass
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all the valuable information about the project efficiently. This will help to conduct the project
successfully.
Communication stakeholder Message Delivery method
Managers and executives of
the firm
Information about project
aims and objectives and
proper description about the
advantages of adopting digital
technology in business
processes.
Presentations, videos.
Employees A brief description about
project activities and
specifically giving
appropriate information about
their role in this project.
Website of the company,
meetings etc.
Customers By giving the appropriate
feedback about the future
changes in their organization
and passing the information
about digital technology.
Feedback section of company
website and social media.
Table 2: Communication Plan
(Source: Created by author)
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Part 2: Project Log Book
Wee
k
No.
Date
Identifi
ed
Update on
weekly
research
(including
new ideas or
change in
project
direction)
Risk
identifi
ed or
Proble
m
encount
ered
Imp
act
(L,
M,H
)
Effect on
Project
Risk Reduction
Actions
Proposed & Actual
Tasks for next week
11 Week 1 Meeting
between the
project
manager
and their
employees
There
is a
lack of
cr
commu
nicatio
n on
among
the
worker
s
Me
diu
m
time and
quality
The employees of
the organization's
required to
increase the
creativity among
the employees
The business
organization should
discuss implement
changes need to be
done in the
organization.
The organization
should implement
some strategies
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Wee
k
No.
Date
Identifi
ed
Update on
weekly
research
(including
new ideas or
change in
project
direction)
Risk
identifi
ed or
Proble
m
encount
ered
Imp
act
(L,
M,H
)
Effect on
Project
Risk Reduction
Actions
Proposed & Actual
Tasks for next week
2 WEEK
2
Strategic
planning
There
is a
lack of
coordin
ation in
betwee
n the
employ
ees and
their
busines
s
manage
ment
Hig
h
They should
implement
certain plans
such as the
organization
should develop
certain
strategies to
develop
coordination
among their
employees
The employees
should resource to
ensure interest is
initiated among
employees
Communicate
planning to
employees, they
must Develop
Group discussion.
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