Business Development Report: Managing Change at Dell

This report provides a comprehensive analysis of change management strategies implemented by Dell. It begins by identifying the necessities for organizational change, including technical challenges, supply chain complexities, geographical and regulatory hurdles, and the importance of reflecting customer benefits. The report then delves into Dell's initiatives, such as the closed-loop recycling program and natural capital accounting, highlighting their sustainability efforts. Furthermore, the report examines the implementation of change processes, evaluating current strategies, assessing existing plans, analyzing the fulfillment of needs and requirements, and identifying gaps. It also emphasizes the importance of providing feedback and sustaining technological updates to maintain a competitive edge. The conclusion summarizes the key findings, underscoring the significance of adapting to market dynamics and ensuring effective business operations.

MANAGING CHANGE

Table of Contents
INTRODUCTION...........................................................................................................................1
Task..................................................................................................................................................2
LO1 Necessities in organization change......................................................................................2
LO2 CHANGE MANAGEMENT...............................................................................................4
LO3 STRATEGIC PLAN............................................................................................................7
LO4 Reviewing implementation of change process along with analyzing related benefits and
further how it can be more sustainable........................................................................................9
CONCLUSION..............................................................................................................................11
REFERENCES .............................................................................................................................11

INTRODUCTION
Change management is set of practices, approaches and tools aiding organization
ensuring they meet their goals along with minimization of obstacles and further change
initiatives are successful. These practices occur due to occurrence of competitor's pressure,
demand and pressure from customer, modification of needs, desires, habits of customers and
technological evolution. Dell established in Round Rock, Texas, US is multinational technology
company dealing in personal computers, peripherals, smartphones, servers and televisions with
Michael Dell as Chief Executive Officer dealing their operations worldwide. The report will
focus on specific working areas to manage change in industry along with implementation of
change and making it sustainable. Further it will address several models, concepts and theories
for the process of change in gaining support for those involved in the process. The report will
also address plan and implementing on them justifying the approach.
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Task
LO1 Necessities in organization change.
The process of change on the organization situations for Dell will lead to effective
practices and situation where work for the attainment of their ultimate objective and further
develop practices where they focus on reduction of wastage of resources along with practices
where they work upon the available resources and practices for sustainability development of
practices and procedures thereafter.
Technical challenges
The applicability of effective and efficient practices of change in the organizational
activities of Dell will need to asses need for implementation of change for the purpose of coping
up with the market. In today's practices the effectiveness and efficiencies of business is identified
by the pattern their technology will survive and sustain in market conditions. The products of
dell for their operational activities and technical disability will eliminate use of plastic and other
such harmful resources that will focus on harming the environment along with is un ethical to
use for business purposes. The up dation in technology and change in requirement of market will
impact the current operational activities and practices of the organization where the further
impact will reflect justification for change in the organization (Whyte, Stasis and Lindkvist,
2016).
Supply change challenges
The supply of products along with plastics are develops greater degree of security and
insight. For working and scaling in closed loop recycling Dell requires security of supply along
with practices where they need modify their techniques ad procedure to deliver and receive their
goods and services and by this way they will aim on attainment of tasks for effective conditions
where they ensure practices for ensuring effective and efficient supply change practices along
with smoothing the change of the organization as well. The practice will lead to effective receive
raw resources along with making effective deliveries for the processes where the cost of
movement of physical product will affect the working practices and operational cost of process
will justify effective and efficient means for their procedures (Fernandez and Rainey, 2017).
Geographical and regulation challenges
The involvement of logistics, regulations for things to move around where take back will
happen all over the world. The practice of Dell will have to collect and make accordingly
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deficient practices ensuring practices such as closed border regulations, where transportation of
electronic waste will lead to will present unfeasible branch for closing loop supply chain. As
different geographical areas call for different practices and challenges for regulation programmer
affecting the organizational activity of the individual and their further aspects. Dell will have to
organize and manage the operations of business and make necessary changes based on the
requirements develop in the market conditions for the generation (Beech and MacIntosh, 2017).
Reflecting customers benefits
The customers need to assured that Dell is following the practices of recycling along with
close loop recycling. The products in case perform in the same way where they must ensure
reflecting value proportion to their customers along with the amount of recycling they do for
each and every specific product for their benefit to ensure they are operating best practices and
attain advantage of sustainability goals. The practice will justify the needs and requirements of
customers in market along with their preferences and priorities further affecting the implication
of change in the organization such as Dell where they will work upon practices for the
development and ensure the benefits of their customers and will make continuous improvement
for affecting and development practices that will ultimately develop effective and efficient
practices ensuring rights of individual and their efforts for development (Randolph, 2019).
Performing global take back along with close loop recycling program
Dell since 2008 has accepted total if 1.76 Billion pounds that will be around 800 million
Kg for the use of electronics. The launch of closed loop programmer for Dell will have generated
5000 tonnes of plastics to be recycled form computers parts. Total saving of ore than one million
US $ has been processed where carbon footprints is 11% smaller where Dell uses 90 products for
a million units for global operations. The practice will help to develop business for the
organization attaining for practices for ensuring organization is operated in right and effective
manner. The practice will help them develop effective and efficient machines with the use of
effective and efficient means and practices ensuring their sustainability and development for long
run and ensure their position in market. The practice will help to develop business for the
organization attaining for practices for ensuring organization is operated in right and effective
manner (Gatenby and et.al., 2015).
Natural capital accounting
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Dell to understand gain has evaluated moving away from plastics. Where effective ways
for companies have been evaluated through upstream supply chain, downstream product disposal
and use along with internal operations. The practice for Dell will have to ensure benefits for
impact of environmental capturing traditional financial markets along with in corporation for
decision making factor converting impact into monetary values. The practices evaluate net
benefits impact upon environment benefits for where business rely on effective goods and
services where they aim on scaling those benefits for large applications, for Dell product lines
and finally preparation of framework incorporating financial along with social impacts for net
benefit for valuation of the future and ensure effective availability of funds for managing future
business operations (Ahmetaj and et.al., 2017).
LO4 Reviewing implementation of change process along with analyzing related benefits and
further how it can be more sustainable.
Implementation of change process in the activities of business operations, products and
services of Dell has led to advancement in their process and further assessment of techniques
where they focus on ensuring they stay updates and effective in their type of business in market
conditions. The practices ensured the effect of their values, beliefs and other activities that
ensures effective work conditions and their sustainability in the market type and conditions as
well. These practices will include -
Measure current strategies
The current strategies of Dell for organizing and performing activities of business ensure
they produce and develop effective computer technologies for convince of individuals such as
technological advancements are being made ensuring practices of business are evaluated and
needs and requirement of markets are assessed and company tend to ensure and re valuated the
practices of what is being done and happening in their surroundings and the output that is being
generated from these practices of their and further making impact on these changes and effective
practices as well. Current strategies involve marketing planed and techniques for the
development and enforcement of pas where they focus on attainment of practices and monitoring
the plans of organizational and operational activities of the organization and further
developments there after (Fernandez and Rainey, 2017).
Evaluates the current plan
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The current plan of Dell is that they are trying to ensure they match the competencies for
the development and ensure their rights and practices are matched with their competition in
market such as HP and Lenovo and further they ensure that make current plans for updation of
technology and making plans accordingly will lead to practices where they will try to upgraded
their process and software along with several of the advancement in the hardware system and
variances for time to time updation for the process of making advancements and other
competencies as well. This also include the position of market efficiencies and efforts an
employee put in the functions of the organization and their means for development of their
practices leading to effective and efficient means for the development and effectiveness in them
(Beech and MacIntosh, 2017).
Analyses of fulfillment of needs and requirements
Updation of plans and practice will justify the fulfillment of needs and requirements of
people using products of Dell and further their competitors making justified progress and
advancements for the progress of Dell will ensure whether they are fulfilling the needs and
requirement of the market along with practices leading for their failure of lacking and making
necessary changes in the conditions of the market and their impact there after (Randolph, 2019).
Filling the gap
After evaluation of justification of lacking on technology fading by Dell they will focus
on ensuring the best available technology in the market and further their focus will attain
practices were they practice research and development program into various situation and ensure
their practices must be effective enough to meet the competencies of the market and further their
level of achievement and justification of their advance condition and state. Filling the gap means
making effective practices and developments in fields for the renter and development of stories
where they focus on attainment of task for ensuring their effective positions in the organizations
(Gatenby and et.al., 2015).
Providing feedback
Further in the end the process focus on ensuring that Del wil use the practices and
techniques learned from the market for their effective and justifies use and further they ensure
their rights and practices are not use. Dell will ensure they use effective and efficient technology
available in the market where they focus on attainment of tasks along with services ensuring
their effective and efficient positions in the market and develop healthy and effective state of
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mind and developing conditions. The practice help them assure by the mouth and considerations
of their used if the practices are effectively followed and valued or not along with justification
whether they possess skills of being effective and efficient employees of the organization
(Ahmetaj and et.al., 2017).
The up dation of technology must be sustained in effective and efficient manner where
the ensure that practices practices of implementing regular and periodic adaptations will lead to
their practices of staying in trends and further they try to sustain their position in market for
being effective and efficient firms of the organization leading to effective practices and
conditions. Knowing all the conditions and situations of the market the effectiveness and
efficiencies in the market is measured by the terms of making effective and efficient means and
manner (Nickols, 2016).
Filling the gap
After evaluation of justification of lacking on technology fading by Dell they will focus
on ensuring the best available technology in the market and further their focus will attain
practices were they practice research and development program into various situation and ensure
their practices must be effective enough to meet the competencies of the market and further their
level of achievement and justification of their advance condition and state. Filling the gap means
making effective practices and developments in fields for the renter and development of stories
where they focus on attainment of task for ensuring their effective positions in the organizations
(Ferlie and et.al., 2016).
CONCLUSION
The above study concluded the necessitates of change for the purpose of facing technical
challenges, manage supply chain and geographical and regulation challenges for the purpose of
initiating along with respecting customer belief for effective functioning of the organization.
Further the report will address change management theory with the applicability of Kurt Lewin's
change model that comprises stages of unfreezing, changing and re freezing. Further the report
will address plan for effective change management that include defining the change, and align it
will goals, further determination of impact along with development of communication strategy
and providing effective training for implementation of support structure and measuring the
change will effective measures of controlling the process.
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REFERENCES
Books and Journals
Bradley, G., 2016. Benefit Realisation Management: A practical guide to achieving benefits
through change. Routledge.
Cameron, E. and Green, M., 2019. Making sense of change management: A complete guide to
the models, tools and techniques of organizational change. Kogan Page Publishers.
Cook, N.D., 2015. Crisis management strategy: Competition and change in modern enterprises.
Routledge.
Donnelly, P. and Kirk, P., 2015. Use the PDSA model for effective change management.
Education for Primary Care. 26(4). pp.279-281.
Doppelt, B., 2017. Leading change toward sustainability: A change-management guide for
business, government and civil society. Routledge.
Hayes, J., 2018. The theory and practice of change management. Palgrave.
Hornstein, H.A., 2015. The integration of project management and organizational change
management is now a necessity. International Journal of Project Management. 33(2). pp.291-
298.
Lozano, R., Nummert, B. and Ceulemans, K., 2016. Elucidating the relationship between
sustainability reporting and organisational change management for sustainability. Journal of
cleaner production. 125. pp.168-188.
Whyte, J., Stasis, A. and Lindkvist, C., 2016. Managing change in the delivery of complex
projects: Configuration management, asset information and ‘big data’. International Journal of
Project Management. 34(2). pp.339-351.
Ahmetaj, S. and et.al., 2017. Managing change in graph-structured data using description logics.
ACM Transactions on Computational Logic (TOCL). 18(4). p.27.
Nickols, F., 2016. Four strategies for managing change. Retrieved from.
Ferlie, E. and et.al., 2016. Managing change: from health policy to practice. Springer.
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