Report on Managing Communication Knowledge and Information - Task 3

This report examines Marriott International's strategies for managing communication knowledge and information. It explores existing approaches to data collection, formatting, storage, and dissemination, focusing on methods like observation and computer systems. The report suggests improvements to these approaches, such as structured observation methods and enhanced data security through antivirus software. Furthermore, it discusses implementing strategies to improve access to information systems, including knowledge management systems (KMS) and management information systems (MIS). KMS is used to store and utilize knowledge for decision-making, while MIS supports departmental and divisional activities. The report emphasizes the importance of effective information management for Marriott's operations and decision-making processes, referencing relevant academic sources.

Task 3
Managing Communication Knowledge and
Information

4.1 Existing approaches to collection, formatting, storage and
dissemination of information
Marriott International one of the notable enterprise existing in the hospitality industry that
renders their variety of services to their different guests. However, there are different knowledge
and information that is being required by the hotel manager so that they may render proper
decisions within the enterprise thus, it will also result in accomplishing the stated objectives.
Furthermore, there are different approaches that is being used by Marriott international for
collecting, dissemination and formatting the accumulated information ad knowledge.
For instance; to collect the required information and knowledge manager must focus on
observation method as well as assessing the past financial and non financial information of the
hotel. As the hotel manager mainly use observation technique to collect the necessary
information from their customers as it will support in gaining valid information. Therefore, for
formatting and storing the information and data manager often use computer systems as they
store data in proper manner. However, the stored information from the computer systems can be
retried or gained at any time.

4.2 Changes to improve the approaches
For amending the approaches of collection, formatting, storage and dissemination of
the information and knowledge the manager must focus on adopting changes ad
modification from time to time so that in future they may take effective decisions.
However, the appropriate changes in the approaches would help and support the
Marriott manager in assembling and accumulating the valid as well as reliable
information. For instance, as the Marriott manager mainly select observation method
for assembling the relevant data and information from the customers or within the
organisation. Thus, they would implement some changes in improving the approach as
manager must plan the proper observational structure that they need to monitor thus, it
will result in avoiding the duplication and error while collecting the information.

Contd..
However, the Marriott manager also select processed system for stocking the collected
data, information and knowledge. With the progression in the technology it is essential
for Marriott manager to set up anti-virus software program so that malware or virus
cannot attack the feed data and information from the computerized process.
Furthermore, it will also assist the manager in securing their stored information and
knowledge and they must also assure that data must be accessible by the only single
individual.

4.3 Implement a strategy to improve access to systems of
information and knowledge
With the increasing Information Communication Technology (ICT) Hotel Marriott can
easily amend the access to information and knowledge. There are different strategy
that need to amend the access to systems of information include:
Knowledge management systems
Management information systems

Contd..
Knowledge management systems: KMS is being termed as an IT system of rules that
stores, record and get all the information, hidden knowledge as well as capture and
uses the knowledge by individual so they can result in heighten the knowledge
management process. This system is being used by the Hotel Marriott for executing or
achieving the stated objectives by making the impressive usage of the stored
knowledge. Manager should possess effective knowledge at the time of making
decision as it will result in taking proper decision.
Management information systems: The another strategy to improve access to systems
of information and knowledge include Management information systems (MIS). With
the help of this Hotel Marriott manages all the activities of their department as well as
the activities of their different divisions operating in the different regional areas. In
Hotel Marriott information and knowledge is needed at all the level so that their
manager can take proper decision. This system is effectual for the middle level
manager those need to take decision regarding the gaining the overall efficiency.

References
 Gold, H. A., Malhotra, A. and Segars, H. A., 2001. Knowledge management: An
organizational capabilities perspective. [Pdf]. Available through:
<http://public.kenan-flagler.unc.edu/faculty/malhotra/kmjmis.pdf>. [Accessed on
9th December 2015].
 Harsh, B. S., 2005. Management Information Systems. [Pdf]. Available through:
<http://departments.agri.huji.ac.il/economics/gelb-manag-4.pdf>. [Accessed on 9th
December 2015].
 Rafaeli, S. and Hutchison, D., 2003. A Survey of Key Management for Secure
Group Communication. [pdf]. Available through:
<http://www.iet.unipi.it/g.dini/Teaching/sncs/lectures/readers/Survey-Key-
Management-Secure-Groups.pdf>. [Accessed on 9th December 2015].