How McDonald's Manages Employee Cultures: A UK Restaurant Case Study
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This research project presents a table of contents for a case study focused on "How managers deal with employees from different cultures, using McDonald's restaurants in the UK as a case study." The introduction outlines the research's overview, aims (to determine how employees of different cultures are managed within an organization), and objectives (analyzing the impact of diverse employee cultures on organizational performance, identifying how McDonald's managers handle these cultures, and recommending strategies). The significance of the research highlights its contribution to understanding the impact of cultural diversity on business operations. The literature review examines the effects of diverse employee cultures on organizational performance, drawing on existing research to explore both positive and negative impacts. The methodology section details the use of secondary resources (books, articles) and primary data collected through a questionnaire survey of 50 respondents. Ethical considerations emphasize the importance of using authenticated data sources and obtaining consent. A time-frame provides a schedule for completing the research. The report includes references to relevant sources.

Research Project
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Table of Contents
Topic: “How managers deal with employees from different cultures a case study of McDonalds
restaurant in UK”.............................................................................................................................1
Introduction......................................................................................................................................1
Overview of research...................................................................................................................1
Aims and Objectives....................................................................................................................1
Significance of research...............................................................................................................1
Literature Review.............................................................................................................................2
Impact of different culture of employees on organizational performance..................................2
How managers of McDonald deal with different culture of employees......................................3
Research Methodology....................................................................................................................3
Ethical Considerations.................................................................................................................3
Time-frame..................................................................................................................................4
REFERENCES................................................................................................................................6
Topic: “How managers deal with employees from different cultures a case study of McDonalds
restaurant in UK”.............................................................................................................................1
Introduction......................................................................................................................................1
Overview of research...................................................................................................................1
Aims and Objectives....................................................................................................................1
Significance of research...............................................................................................................1
Literature Review.............................................................................................................................2
Impact of different culture of employees on organizational performance..................................2
How managers of McDonald deal with different culture of employees......................................3
Research Methodology....................................................................................................................3
Ethical Considerations.................................................................................................................3
Time-frame..................................................................................................................................4
REFERENCES................................................................................................................................6

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Topic: “How managers deal with employees from different cultures a case
study of McDonalds restaurant in UK”
Introduction
Overview of research
The success or failure of a business mainly lies in the hands of employees, who give their
efforts and contribution in achievement of goals. Therefore, human resource is considered as the
main assets of business, whose impact highly affect organizational performance. As today,
mostly all companies focus on expanding their business operations at large level, on global
market (Driskill, 2018). So, it increases diversity at workplace, where employees of different
background and culture work in collaboration. But it arises a number of challenges in front of
management of a firm also, such as conflicts, disengagement among workers and more. The
present research is based on this concept of diverse culture within an organization, including
manner in which management handles the same for managing positive working environment. To
explore this area, McDonalds is chosen because it operates business nearly in 100 countries and
serve millions of customers daily. So, conducting research would become easy on this company,
which deals in fast food chain restaurant and consider as second largest employer in private
sector.
Aims and Objectives
Aim: To determine the way employees of different cultures are managed within an
organization. A case analysis on McDonalds restaurants in UK.
Objectives:
To analyze the impact of different culture of employees on organizational performance of
a company.
To identify the way managers of McDonalds deal with different culture of its employees.
To recommend the best strategy to management of McDonalds for dealing with different
culture.
Significance of research
By conducting a study on given topic, will help researchers in analyzing how different
culture of employees affects the business operations of a company. For addressing the main
1
study of McDonalds restaurant in UK”
Introduction
Overview of research
The success or failure of a business mainly lies in the hands of employees, who give their
efforts and contribution in achievement of goals. Therefore, human resource is considered as the
main assets of business, whose impact highly affect organizational performance. As today,
mostly all companies focus on expanding their business operations at large level, on global
market (Driskill, 2018). So, it increases diversity at workplace, where employees of different
background and culture work in collaboration. But it arises a number of challenges in front of
management of a firm also, such as conflicts, disengagement among workers and more. The
present research is based on this concept of diverse culture within an organization, including
manner in which management handles the same for managing positive working environment. To
explore this area, McDonalds is chosen because it operates business nearly in 100 countries and
serve millions of customers daily. So, conducting research would become easy on this company,
which deals in fast food chain restaurant and consider as second largest employer in private
sector.
Aims and Objectives
Aim: To determine the way employees of different cultures are managed within an
organization. A case analysis on McDonalds restaurants in UK.
Objectives:
To analyze the impact of different culture of employees on organizational performance of
a company.
To identify the way managers of McDonalds deal with different culture of its employees.
To recommend the best strategy to management of McDonalds for dealing with different
culture.
Significance of research
By conducting a study on given topic, will help researchers in analyzing how different
culture of employees affects the business operations of a company. For addressing the main
1
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objectives, a number of case analysis needs to be done, that give opportunity to researchers in
enhancing their research skills and other abilities, for completing future project more effectively.
Literature Review
Under this section, secondary resources are used like books, articles and others, for
collecting relevant data on a given topic. This would help in addressing research problems
through viewpoint of various researchers in following way –
Impact of different culture of employees on organizational performance
As per belief of Lourdes Fernandes (2018), it has been evaluated that to gain competitive
advantage at global level, it becomes essential for every company to increase diversity at
workplace. For this purpose, they hire workers of different culture and background, to gain their
contribution in achievement of corporate goals. But this would impact on organizational
performance in both negative and positive manner (Massimino and Turner, 2018). For example –
McDonalds is one of the largest organization that runs a longest chain of fast food restaurants
worldwide. So, millions of workers of different culture are given their contribution in meeting
the demands of its customers. By having the diverse culture of workers, inspires creativity and
innovation with opportunity to enhance personal and professional growth to them. But
integrating the multicultural team at workplace arise challenge in terms of negative cultural
stereotypes for its managers also.
Figure 1: Workplace Diversity: Benefits and Challenges, 2018.
2
enhancing their research skills and other abilities, for completing future project more effectively.
Literature Review
Under this section, secondary resources are used like books, articles and others, for
collecting relevant data on a given topic. This would help in addressing research problems
through viewpoint of various researchers in following way –
Impact of different culture of employees on organizational performance
As per belief of Lourdes Fernandes (2018), it has been evaluated that to gain competitive
advantage at global level, it becomes essential for every company to increase diversity at
workplace. For this purpose, they hire workers of different culture and background, to gain their
contribution in achievement of corporate goals. But this would impact on organizational
performance in both negative and positive manner (Massimino and Turner, 2018). For example –
McDonalds is one of the largest organization that runs a longest chain of fast food restaurants
worldwide. So, millions of workers of different culture are given their contribution in meeting
the demands of its customers. By having the diverse culture of workers, inspires creativity and
innovation with opportunity to enhance personal and professional growth to them. But
integrating the multicultural team at workplace arise challenge in terms of negative cultural
stereotypes for its managers also.
Figure 1: Workplace Diversity: Benefits and Challenges, 2018.
2

How managers of McDonald deal with different culture of employees
According to Ayega and Muathe (2018), it has been evaluated that different culture of
employees provides a number of benefits like offering high quality of products to meet customer
satisfaction and more. But it arises challenges also like employee disengagement, conflicts and
lack of collaboration among workers of different background and more. Therefore, to handle the
different culture at workplace and retain talented employees for longer period, a number of
strategies are adopted by managers of McDonalds. It includes people centricity, individual
learning, organizational learning, diversity and inclusion (Melkman, 2018). Hereby,
organizational culture of respective company prioritizes the needs and development of
employees, under which core values and business standards emphasize more the importance of
giving supporting to people. For this purpose, in order to ensure that employees of all culture get
equal support, the organizational culture of McDonalds encourages them to engage with
management and participate in decision making process (McDonald’s Organizational Culture
Analysis, 2017). Similarly, both organizational and individual learning techniques give
opportunity to employees to enhance their personal and professional growth equally, so that
collaboration among them can be maintained.
Research Methodology
In order to gather information on chosen topic i.e. how different culture of workers within an
organization can be managed, both secondary and primary sources of information will be taken.
In this regard, under literature review, various articles and journals will be utilized. While for
primary information, self-questionnaire survey will be conducted on 50 respondents of
McDonalds who are being selected randomly from large number of its stakeholders.
Ethical Considerations
As outcomes and relevancy of any research can be obtained if entire investigation is done
in ethical manner. Therefore, while gathering secondary information, data will be taken from
authenticate resources only. Similarly, during primary analysis, consent form will be signed
through entire respondents for ensuring that any personal information without their permission
will not be revealed.
3
According to Ayega and Muathe (2018), it has been evaluated that different culture of
employees provides a number of benefits like offering high quality of products to meet customer
satisfaction and more. But it arises challenges also like employee disengagement, conflicts and
lack of collaboration among workers of different background and more. Therefore, to handle the
different culture at workplace and retain talented employees for longer period, a number of
strategies are adopted by managers of McDonalds. It includes people centricity, individual
learning, organizational learning, diversity and inclusion (Melkman, 2018). Hereby,
organizational culture of respective company prioritizes the needs and development of
employees, under which core values and business standards emphasize more the importance of
giving supporting to people. For this purpose, in order to ensure that employees of all culture get
equal support, the organizational culture of McDonalds encourages them to engage with
management and participate in decision making process (McDonald’s Organizational Culture
Analysis, 2017). Similarly, both organizational and individual learning techniques give
opportunity to employees to enhance their personal and professional growth equally, so that
collaboration among them can be maintained.
Research Methodology
In order to gather information on chosen topic i.e. how different culture of workers within an
organization can be managed, both secondary and primary sources of information will be taken.
In this regard, under literature review, various articles and journals will be utilized. While for
primary information, self-questionnaire survey will be conducted on 50 respondents of
McDonalds who are being selected randomly from large number of its stakeholders.
Ethical Considerations
As outcomes and relevancy of any research can be obtained if entire investigation is done
in ethical manner. Therefore, while gathering secondary information, data will be taken from
authenticate resources only. Similarly, during primary analysis, consent form will be signed
through entire respondents for ensuring that any personal information without their permission
will not be revealed.
3
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Time-frame
ACTIVITE
S
WEE
K 1
WEEK
2
WEEK
3
WEEK
4
WEEK
5
WEEK
6
WEEK
7
WEEK
8
Identifying
title of study
Problem
statement
and select
the
company
with tutor
Setting
deadlines,
red about
Sony
Literature review
Selecting
techniques
for research
Determining
Budget
Data
Interpretatio
n and
analysis
Evaluating
results and
findings
Presenting
4
ACTIVITE
S
WEE
K 1
WEEK
2
WEEK
3
WEEK
4
WEEK
5
WEEK
6
WEEK
7
WEEK
8
Identifying
title of study
Problem
statement
and select
the
company
with tutor
Setting
deadlines,
red about
Sony
Literature review
Selecting
techniques
for research
Determining
Budget
Data
Interpretatio
n and
analysis
Evaluating
results and
findings
Presenting
4
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conclusion
and
recommend
ations
5
and
recommend
ations
5

REFERENCES
Books and Journals
Ayega, E. N. and Muathe, S., 2018. Critical Review of Literature on Cultural Diversity in the
Work Place and Organizational Performance: A Research Agenda. Journal of Human
Resource Management. 6(1). pp.9-17.
Driskill, G. W., 2018. Organizational culture in action: A cultural analysis workbook. Routledge.
Massimino, P. and Turner, K., 2018. Organizational Culture and Impact on Opportunities for
Professional Advancement. Journal of Business and Economic Studies. 22(1). pp.44-66.
Melkman, A., 2018. Training international managers: Designing, deploying and delivering
effective training for multi-cultural groups. Routledge.
Online
Workplace Diversity: Benefits and Challenges. 2018. [Online] Available Through: <
https://www.cfirstcorp.com/workplace-diversity-benefits-and-challenges/>
McDonald’s Organizational Culture Analysis. 2017. [Online] Available Through:<
http://panmore.com/mcdonalds-organizational-culture-analysis >.
6
Books and Journals
Ayega, E. N. and Muathe, S., 2018. Critical Review of Literature on Cultural Diversity in the
Work Place and Organizational Performance: A Research Agenda. Journal of Human
Resource Management. 6(1). pp.9-17.
Driskill, G. W., 2018. Organizational culture in action: A cultural analysis workbook. Routledge.
Massimino, P. and Turner, K., 2018. Organizational Culture and Impact on Opportunities for
Professional Advancement. Journal of Business and Economic Studies. 22(1). pp.44-66.
Melkman, A., 2018. Training international managers: Designing, deploying and delivering
effective training for multi-cultural groups. Routledge.
Online
Workplace Diversity: Benefits and Challenges. 2018. [Online] Available Through: <
https://www.cfirstcorp.com/workplace-diversity-benefits-and-challenges/>
McDonald’s Organizational Culture Analysis. 2017. [Online] Available Through:<
http://panmore.com/mcdonalds-organizational-culture-analysis >.
6
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