Managing Food and Beverage: Industry Trends and Strategies

This report provides a detailed analysis of the food and beverage (F&B) industry, encompassing various aspects of its operations and management. It begins with an overview of different business types within the sector, such as hotels, fast food chains, golf clubs, hospitals, theme parks, restaurants, contract catering, casual dining, self-service establishments, and bars/pubs, outlining their characteristics, advantages, and disadvantages. The report then explores national and international rating systems used in the F&B industry. It further delves into current and future trends impacting F&B businesses, professional food and beverage management skills, and legal and regulatory requirements for service outlets. The report also compares and contrasts different F&B operations and the use of technology to enhance operational efficiency, factors influencing consumer decisions, and strategies for attracting loyal customers across various F&B outlets. The report aims to provide a comprehensive understanding of the F&B industry's complexities and offer insights into effective management practices.

MANAGING FOOD AND BEVERAGE

Table of Contents
INTRODUCTION...........................................................................................................................3
P1 Description of differed kinds of businesses within Food and beverage industry. ............3
TASK 2 ...........................................................................................................................................6
P2 Description on differed rating system used for food and beverage industry at nationally
and internation level...............................................................................................................6
TASK 3............................................................................................................................................8
P3 Description on current and future trends impacting food and beverage business.............8
TASK 4 ...........................................................................................................................................9
P4 Description about professional food and beverage management skills within food and
beverage organisation. ...........................................................................................................9
P5 Define the legal requirements and regulatory instruction for food and beverage services
outlets with help of giving specific reference. .....................................................................10
TASK 5 .........................................................................................................................................12
P6 Define compare and contrast of differed food and beverage operation with use of
technology to improve operational efficiency. ....................................................................12
TASK 6 .........................................................................................................................................13
P7 Description on factors that influence the consumer decision on food and beverage outlets.
..............................................................................................................................................13
P8 Define strategies in range of food and services outlets to attract loyal customers..........13
CONCLUSION .............................................................................................................................14

INTRODUCTION
Food and beverage Plays the essential role in manner to provide wide scope to earning
long terms profitability (Solomon and et.al., 2018). Thus, major consideration is need to be given
on teh excellence and quality of firm. Managing the entity that undertakes Food and beverages
operation is one of fascinating task. They also works as to managing the finances relates to the
whole process of the purchasing food and drinks.
The present report is based on the business activities of the hospitality sector as hotel,
accommodation and restaurant etc. In addition to this, report will cover the following things as
are differed kind of businesses within the food and beverage, varied rating system, current and
future trends that can negatively impact over beverage business and professional food and
beverage management skills. The main object behind making of this report is to managing the
whole operation in systematic and proficient manner.
P1 Description of differed kinds of businesses within Food and beverage industry.
S. no. Sector Description Advantage Disadvantages Example
employer’s
1 Hotel It is an
establishment
that work as to
provide
accommodatio
n for the short
period of time.
For this, a
specific
amount of rent
will be
charged by
Hotel owner
(Martin-Rios
and et.al.,
The person
who get job in
hotel can have
the knowledge
bout the
working and
he can learn
the
management
operation of
the enterprise.
The main
disadvantage
under it, the
staff of the
hotel need to
work more
and be
available at
any time to
provide assist
to customers.
Thus, it is long
hour of work.
For Example-
Hotel Hilton is
global leading
brand and it is
taking various
initiatives in
terms to
provide
effective
services to the
customers.
Thus hotel has
founded it
chain in the
year of 1919.

2018. ).
2 Fast food It is food that
can be
prepared and
served
quickly. Thus,
fast food
industries are
rapidly
growing.
There are
several of
advantages as
it saves time
and it very
convenient.
There are
number of
people who
prefer this so
that they can
save their
time.
In this, the one
common basic
advantage that
staff has to be
present on the
holidays and
weekends
also. They also
not get enough
pay for their
services.
The Burger
king in UK is
the fastest
moving chain
in UK. This
firm is
operating its
business as an
American
global chain of
hamburger fast
food
restaurants.
3 Golf clubs The golf club
is the kind of
long, thin and
metal stick
with the piece
of wood or
metal from the
one hand the
ball can hit.
Golf is very
popular in
sports and it is
a game played
on a larger
outdoor course
. It is
beneficial for
both heart as
well health.
Thus, it is also
good in
reduction of
stress.
The staff
working this,
get less pay
and it is long
hours of work.
There are
number of
places at
which golf can
be played in
the UK.
4 Hospital
catering
It is term and
chain that has
The foll at
hospitals cook
Under this,
staff may not
The OCG
group of UK

services provision of
food and
catering
services in the
hospital. It is
generally
located here in
terms to
provide food
to patients and
staff. It is
responsibility
of hospital
services.
with the
healthy
ingredients
that can be
beneficial for
the health of
patients. It is
source of
healthy
balanced diet.
get time to
take rest. It is
long hour job
with lack
career
advancement.
work as to
provide the
food catering
services with
variety of
choices. This
group is also
tied up with
many hospitals
to provide
healthy diet to
the patients.
5 Theme parks It is kind of
amusement
park that have
various
number of
attractive
elements
around the
central theme
and it often
featuring
multiple areas
with differed
themes.
It is benefit al
at this place
people can
come at
morning and
evening to
enjoy their
leisure
moments, the
children can
also come
with the
purpose of
playing.
This work
requires long
time to render
service in a
day. The
proper
cleanliness
must be
maintain.
Thus, it is long
hour job.
Thus, Thorpe
park, Surrey is
a theme park
and this has
opened in July
2016 after the
three years of
making. This
is also
inclusive of
the 10-15
minutes of
train journey.
6 Restaurants This is the
place at multi
It helps to save
the time and
The staff who
are Woking at
The Nando is
internation

cushion food
avail to
customer. It is
a place where
meals can eat
in exchange of
money.
person can
enjoy the view
by sitting at
the good
restaurant and
also can enjoy
quality time
with their dear
ones.
the restaurant,
they do not
receives good
pay on basis of
their services.
casual dining.
It has
structured in
well manner. It
is mainly
specialized in
the chicken
dishes with
lemon and
herb.
7 Contract
catering
It is entity that
is hired by the
company or
organisation to
provide
catering
services every
day or on the
regular basis.
They provide
services for
the specific
period of time.
In contract
catering, the
staff has
flexibility to
switch job on
his choice and
he hire till
contract get
vanish.
In this, Food
prepare in the
bulk manner.
So, sometimes
it provide
tasteless and
lower quality
of food to
customer.
The firm as
Penni black
provides wide
rang of
services of the
seasonal and
healthy food
choice. It
provide the
range of
additional
service such as
helping with
theming and
styling.
8 Casual dining The casual
dining can be
termed out as
servers
moderately
It is effective
in order to
attract the
customer with
the attractive
The prices is
the element
that can be
ineffective as
it price
The Nando is
restaurant that
offer the
services of
casual dining

prices of food
in casual
atmosphere. It
provides
services as are
buffet style of
restaurants,
casual dining
restaurants and
also provide
table services.
menu designs
and it builds to
develop the
interest of
customers.
consuming. and it attracts
the customers
with the with
their dishes as
chicken
sandwiches
etc.
9 Self service It is kind of
electronic
support that
allows the
customer and
employee to
access
information
and this firm
will be helpful
in order to
perform
routine task
over the
The self
services is also
beneficial
aspect as in
this customer
can have the
use of the
services in
manner they
need to utilise
it.
Thus,
sometime it
irritates the
customer to be
in line wait for
their number.
The
Restaurant as
McDonald's,
Domino”s
provide self
service to the
customer by
allotting order
number.
10 Bars and pubs This is the
place where
people are like
to meet, hand
out and drink.
It is the place
where
individuals use
to go for the
purpose of
Sometimes, it
creates the
negative
impact on the
mind of adults.
In UK, there
are number of
bar and pubs
that provides
drinks and

This are those
establishment
that serve
drinks for
consumption.
having
entertain
facilities.
dance floor
facilities to
customers.
TASK 2
P2 Description on differed rating system used for food and beverage industry at nationally and
internation level.
The services of food and beverage industries will be rated as per the facilities. It has been
defined in following manner as are-
Rating Description as per rating Grading
Five star In the food and beverage
industry, 5 star rating would
avail to wide choice of
substantial hot and cold dishes.
At this rating, Alcohol serve
24/7. Lunch will be served in
formal restaurants. The snacks
are available in public areas
and afternoon team is also
provided.
AA Rosettes- This restaurant
has been awarded for its
effective services. It is AA
rating restaurants and this has
current capacity to meet its
debt regulations.
Four star The dining offers the variety of
delicious coffee break and gala
dinner. Under this rating,
relaxing yet refined
atmosphere can be provide
with warm colours and soft
lightning.
Score on the door- The grading
provides to score on the doors
as 4. This is engaged in
Hygienic and well managed
food preparations.
Three star In this, broad range if Michelin - In this, grading has

amenities and average view
can be offered. The services
mat be inclusive as good
quality of design and physical
attributes.
given as 3. The staff of
Michelin are smartly and
professionally presented. The
restaurants and dining rooms
are open to residents and non-
residents. This also has been
awarded from local
Environmental Health Officers
in terms to maintain food
hygienic.
Two star In this, average quality of food
provide to customer and it is
mainly for the guest who
provides facilities at affordable
rate.
One star In this, no need of breakfast.
The Alcohol will be provided
if it is licensed. The lunch
services are not required. The
prices of menu will be clearly
visible.
TASK 3
P3 Description on current and future trends impacting food and beverage business.
In the current scenario it is need to be believed that many of the customer give their
major focus over the lifestyle, healthy eating, food as medicine and super food. It has became the
choice of most of individuals. This all are things heavily impact over the food and beverage
business. In addition to it, this can be said that bold, exotic flavours, snaking and health wellness
all are essential in terms to forefront for consumer food preferences in now a days.

Thus, the subscription food home delivery will also be continually to evolve and they
must provide the food with keep in mind the healthy and fresh perspective. Furthermore, it can
be said that there are number of the customers who wishes to be the part of meal making process
with the healthy and fresh ingredients (Emerson and et.al., 2018). In this way, food and beverage
business should include the recipes as to prefer convenient packaging, , bowl based choices
featuring kales, salads, oats breakfast, dietary sandwiches and Quinoa. In order to this, with help
of staying up on the lifestyle and preference of the customers will be the core element to be the
profitable food and beverage companies. In addition to this, it can be said that it is essential to
provide the healthy food to customer and that should be made with the fresh ingredients.
Furthermore, technology has elevated the overall functioning of the food sector and that is giving
rise to an empowering the customers.
These are the three trends that might have huge impact over the working of the enterprise
and it has been defined in the following manner as are-
Mobile phones as room key- This is one of the latest technological advancement and the easiest
and safest way to unlock the room of the hotel. In this, one password of room will be given to
guest mobile and this has to be enter at the time of check in the room. Mobile phone as key room
is impacting the various number of customers (Palit, 2018). This will help in the future as the
overall things will be depend over the technology and room can be open with the temporary
owner.
Robot waiters- With have the use of Robot as waiters in the restaurants is one of increasing
trend in the service industry. There are number of restaurant that are looking forward to adopt
this trend as there is shortage of waiters. They come and ask for the order and they correctly
noted the all demand of customer and provide them service at the correct time. This will also
helps to bring streamline business operation. With help of it, this is possible to lower the
recruitment process over the firm. In addition to it, it will helps as that in future there is no need
to provide employment to individuals as staff. This impact the working of the enterprise in the
huge context.
Touch screen technology- In this, it can be said that Technology is one of the common in this
present culture. This may be inclusive of number of things as cell phones, computers, tablets, TV
and even car. The use of technical advancement in restaurants will be helpful to develop the
sense to deploy and implement into hardware portfolio (Emerson and et.al., 2018). With help of

using of this kind of technical advancement the things can be done in the effective and efficient
manner. With help of technological advancement, the overall things are needed to be done in the
effective and efficient manner. The primary use of touch screen technology in food establishment
is for ordering. The touch screen can be termed out as point of sales system. With help of
tracking the items customer are ordering at the time of keeping up to the minute inventory.
TASK 4
P4 Description about professional food and beverage management skills within food and
beverage organisation.
To run the business function in the systematic manner, it is essential to have good skills
that will support to enhance the profitability and productivity to enterprise. The effective
employee can able to contribute maximum to the enterprise. Thus, food and beverage
management skills has been defined in below presented manner as are-
 Leadership skill- The effective employees should have skill so that he is able to perform
his task effectively and efficiently. He must have skill to deal with the task in efficient
manner. With help of it, they are able to lead business activities in the systematic' manner
(Davis and et.al., 2018.). The good leader can work as to manage the all employee in one
proper direction. Under it, the expert leader can work as to contribute maximum to the
enterprise. Thus, the good beverage manager should take teh various initiatives in terms
to show the excellent leadership skills so that he is able to manage the diverse staff. They
are those personalities who are responsible for the overall functioning of the enterprise.
 Organization skill- They must have good organization skill. They should arrange the
whole structure in the systematic manner. They must be mathematically licensed in terms
to manage food, beverage, labour, cost, pricing, working schedules, cleaning schedules.
The effective food and beverage manager should have idea about to hire the effective
staff who can able to contribute maximum to the enterprise. They should provide their
staff the effective training so that things can be undertaken in the well and efficient
manner. This skill will be inclusive as to do the things in proper manner in the following
discipline as are food standards, cost and safety.
 Customer services- The effective food and beverage manager should be capable in terms
to provide effective customer service so that they are able to undertake the business
activities in the effective and efficient manner. They always keep in minds that customer

should be happy (Becker and et.al., 2018). If there are any issues with the customer and if
order are delaying then the manager must be responsible to provide assistance as soon as
possible. With help of this kind of services they are able to attract the visitors and brand
image of the restaurant can be enhanced.
 Activeness- The food and beverage manager should be active in terms to handle their
responsibilities effectively. With help of it, they are able to organise the function in the
attractive manner.
 Problem solver- The effective food and beverage manager must have the skill to listen to
the customer and provide them assistance so that they can able yo undertake operation
activities in the effective manner. With help of this attitude they are able to perform their
functions in effective and efficient manner.
P5 Define the legal requirements and regulatory instruction for food and beverage services
outlets with help of giving specific reference.
The Food safety regulation are needed to be applied at the each stage of the food and
beverage production, from the starting of the processing and the manufacture to the distribution.
If the operation of food and beverage are starting than it is essential to be aware and meet the
food safety regulations. Under it, that is need to be demonstrated that how to meets the
obligations and comply with the regulations or any kind of prosecutions. Thus, there are the
some key provisions in this standard for the food business and this are presented in the below
context manner as are-
Notifications- Under this, contact details and information on the nature and type of business
must be given to the local enforcement agency. Unless, this information is need to be provide
already ender the existing food regulation system. This all are needed to be notified to the legal
authorities.
Skills and knowledge- In this, Food business need to make sure that individual who are carrying
or supervise the handling of food must have the appropriate skills and knowledge in food safety
and food hygiene matters (Atkey and et.al., 2018.). Thus, it is not requires to undergo with the
formal training. In addition to it, food handlers are must be acquired skills and knowledge
effectively.
Maintenance of Hazardous food at correct temperature- In order to prevent the food from
destroying it is crucial to manage it effectively. In addition to it, this can be said that to limit the