Managing Food and Beverages Industry Report

This report delves into the management of the food and beverages industry, focusing on various aspects such as different types of businesses, rating systems, current and future trends, and strategies for attracting and retaining customers. It highlights the operations of Brakes Bros Ltd, a key player in the industry, and discusses the impact of consumer decision-making on business success. The report concludes with recommendations for enhancing customer satisfaction and operational efficiency.

Managing Food and
Beverages company

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
Task 1...............................................................................................................................................1
P1. Different types of Food and Beverages industry. ...............................................................1
P2. Explain different rating system in food and beverages.........................................................4
P3. Discuss the current and future trends affecting food and beverages business......................5
Task 2...............................................................................................................................................7
Covered in PPT...........................................................................................................................7
Task 3...............................................................................................................................................7
P6. Compare and contract about operational and marketing food and beverages in business....7
Task 4. .............................................................................................................................................8
P7. Investigate the factors that influence the consumer decision making which food and
beverages outlets.........................................................................................................................8
P8. Analyse strategies used in range of food and beverage outlet to attract and build a loyal
customer base..............................................................................................................................9
CONCLUSION ...............................................................................................................................9
REFERENCES..............................................................................................................................11

INTRODUCTION
The term managing of food management is procedure of planning, organising,
implementing and co-ordinating through primary duties towards overseas for activities of food
services, kitchen managers along with staffs who are involves in cooking or food production
department. It mainly involves for better and effective control where entire process and flotation
about good and services. The main objective for implementing food and beverages for better way
of providing customer about services and through customer are satisfied enables its is
profitability increased (Almena, Goode and Lopez-Quiroga., 2019). Through refers about
managing budget, minimising costing towards developing growth of company or organisation for
raising proper planning and forecasting competitive advantages acquired through positive
outcomes that generates more sustainability.
In this report, the organisation is highly consider about Brakes Bros Ltd, is features of
food and distribution company that helps to supplying food, drinks and other product mainly to
catering industry of based United Kingdom. They mainly serving their services around 20
countries for distributing centres. They are mostly getting more information that aware about
food and beverages (Amountzias, 2018). The topics are covering through different types of food
and drinks products where approaches as well as profiling choosing business, rating system that
involves in hotels restaurants. By highlight factor for better measuring by getting influence by
continuous food and beverages. Through approaching decision on which skills and other
distributes where legal explanation for better requirement improvise standard of food and
beverages quality within comply through suitable specific examples.
MAIN BODY
Task 1.
P1. Different types of Food and Beverages industry.
As the food and beverages industry through perceive that makes to elaborates towards
better generates quality of food, bakery, drinks where other traits of service and food related
product get defines to delivering towards right customer where company like Brakes Bros Ltd
attain high influence of sustainability. Beverages is allowing more packaging and effective traits
of distribute quality sourcing of raw material that making more effective traits alcoholic and
non-alcoholic types.
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There is different points are describes on food and beverages industry which given
below:
Sector Description Advantages Disadvantages Example
Employers
Full Service
Restaurant
This is type of
restaurant that
allows to provide
all time services
of food and
beverages where
these type of
restaurants
usually sells
delivery of food
and service
related products.
It is acquire
different base
reason where
individual
become restaurant
franchise for
becoming owner.
They majority
owning through
getting appraise
trust and
customer positive
opinions of
reviews.
They have work
on franchise
restaurant base as
they can not owns
officially until
they could applies
for authentic
licence which
contain high time
consuming to
proceed in
systematic way.
Scarlett Green
full type of
services
restaurant in
London.
Fine Dining This is also
comes full
services
restaurant where
they intend to
provide adding of
specification
through higher
quality in better
establishment for
better approach
they certain rules
These restaurant
where it matters
better franchise
are the most
concerned
towards gets more
knowledge and
supportive where
it developed
infrastructure
developed to
increase growth
By procuring fast
food items high
degree towards
getting get leads
started where it
mainly owning a
fine dining where
requirement
heavy investment
for long term
sustainability.
Wilder beast,
Norflock, United
Kingdom that
helps to attain
high profitable
where
development in
serving better
quality of food
and service
creates
benchmark.
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of dining which
visitor are
generally
expected to get
following
sometimes
involves
systematic
grooming
for getting start
up business.
Casual Dining Casual dining
within a fun of
comfortable as
well as lack of
atmosphere along
with better
affordability.
This generates
different types of
alternatives that
sometimes which
is having more
meal skipping
meal as through
allowing fast
food, dinner,
lunch and other
types of food in
restaurant
(Cheng, Chen and
Zeng, 2019).
Causal dining can
prevails more
harmful diseases
that creates
impact where
through in order
that gets through
provide
carbohydrate
more illusion
causes.
In London there
are many casual
dining that
prevents more
services where
Divine Dine is
one of famous to
attain moderate
type of food and
beverages types
of services
Branded
Restaurant
As per this
restaurant are one
of more goodwill
and their services
are get to attained
through high
services by which
The benefits for
branding through
having restaurant
is more
attractiveness
customer
awareness that
Branding of
resources that
optimise where
high involvement
of expenses of
quality raw
materials as well
Burger Farm is
one of most
branded
restaurant that is
internationally
restaurant in
United Kingdom
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premium quality
of food and
beverages
through better
across towards
design marketing
decision.
prevails product
and service brand
awareness.
as more
advancement of
resources also
involve to
advertise in
public effective
way.
where high good
will attained.
P2. Explain different rating system in food and beverages.
Overview of Rating System: This is can be form of implies situation towards certain application
which shows domain. It an often through created using to provide review on the basis of overall
customer satisfaction, opinions with suggestion infrastructure that presumes top shows better
development allotment. As per several rating system towards having are available through trip
advisor, Trivago and other types of travelling website hospitality services (Chowdhury and et.
al, 2020). Through as per Brakes Bros Ltd towards attaining through better generates positive
outcomes by approach different types of rating: Five Star: As per this star is emphasis about to getting outcomes more increasing quality
standard in high terms such as food, beverages, infrastructure, hospitality environment all
matters in systematic way by provides through staffs (Clinton-McHarg and et. al., 2018).
Mainly many restaurants and hotels are comes under five star category as they highly
determines food quality raises in effective manner. Four Star: In this rating terms is majorly for highlight that enables highlights about to
quite good way hygiene standard in terms of food and beverages is getting compromise
by impose four star that reflecting towards getting more safe quality of food and services
as well as beverages like beer or other alcoholic as they usually prefer branded for getting
better approach for customer. Three Star: Through provide emphasis about enhance to provide ordinary for having
facilitates for motive that allows better comfortable. The customer factor wants to better
prices offer by three star services where they can easily afford price for gaining
competitive prices food quality.
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 Two Star: This is refers where all requirements for improvement in food and beverages
as they are usually enhance for quite comfortable but these type of services need
development in terms of high degree base of food, infrastructure or having approach
better set of moderate facility where it refers to highlight better service quality of food
and beverages.
 One Star: According to refers major necessary for better improvement for better attain
high resources that development which is comprising no offers which effective base of
accommodation (Correa, Reyes and Carpentier, 2019). Through major essentials required
more and more development that allows high base of food and beverages for generates
more positive outcomes.
Evaluation:
By having acquire process to getting situation which is enables rating for describing on
Brakes Bros Ltd which is allows to generates through providing where quality of beverages food
and beverages through safety services to major offers them by gaining positive outcomes attain
aspect major offers them. Thus, it is important that allows better increasing of through connected
and loyal within that helps to consider long term sustain.
P3. Discuss the current and future trends affecting food and beverages business.
To examine scenario through various affecting towards business by better quality attain
in food and beverages. But there is situation where more raises of crises such as pandemic factor
or Covid-19 in all over world where customer needs no more safer and security in assurance of
food quality through enhance restaurant and hotels. The targets are commencing for Brakes Bros
Ltd who ensuring about to provide better food and product to getting ensure about effective
towards more suppliers for resources in benefits for gaining outcomes.
Overview of Trends: It is having generally refers towards certain style in lifestyle
changes, fashion, entertainment and other types of food beverages that acquire to allows specific
better management to better attain aspect fort gaining better climatic condition. In Brakes Bros is
having better option of towards allows and follows current and future trends.
Current trend: As per this follows effective base of trend that majorly acquire to get
high quality of product and services presented in better way that allows more satisfaction
increased as per Brakes Bros Ltd in Covid-19 situation that creates downfall by high
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optimisation of virus customers. Some of points are highlighted which overcame from Covid –
19 situation for Food and beverages hospitality trend elaborates in vast range:
 Safety Hygiene: This is some of provide valuable information of product and services
which allows through some pandemic situation and healthy safety assurance by Brakes
Bros Ltd safety precaution undertaken through generates through involving health,
presence as well as other types of safety to better generates outcomes.
 Chatbox: In this perspective of feature trend, it mainly ensure about customer
perspective through which better development by generates valuable guidance through
Brakes Bros Ltd (Jeaheng, Al-Ansi and Han., 2020). By having Chatbox in their
websites allows more suggestions, feedbacks related with food and services that enhance
get succeed.
Future Trends: The perspective future trend for more betterment which indicates for
more innovation and development that acquire about to provide food and beverages leads
integrate which can promotes through Brakes Bros Ltd:
 Electric Waitering Services: This can easily access to get reform and other trends of
facilities but in food and beverages there are so many artificial intelligence resources
to gaining positive outcomes as generates customer expectation.
 Robotic Waltering Service: Through better well approaching about major attainment
of Robotic of serving that allows for rapid service in accurate to gaining positive
outcomes as in customer expectation.
 Electronic lock key card: As per easily gain accessibility to get rooms for other
facilities where but so many artificial intelligence resources get accompanied towards
more advancement usage for flexibility.
 Gourmet fast food: Through provide instant fast food towards getting more
accomplish serving in flexible manner by Brakes Bros Ltd (Karuk Elmas and et. al.,
2019). Therefore, it is consider for future trend that enhance to play for very
important towards gain high competitive advantages that attract more customer or
hotel.
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Task 2.
Covered in PPT
Task 3.
P6. Compare and contract about operational and marketing food and beverages in business.
The factor of Stability, profitability and productivity allows to enhance to prevails more
practises that credibility where sales and profit allows high positive outcomes (Kaur and Gill,
2019). It provides higher benefits to business as in order to better terms to gain higher sales and
attain effective related goals to develop in productive manner. There is name to start up business
is “NurtiHealthy” is new brand for Brakes Bros Ltd where they focuses to introduce more
product and services that are related towards gaining customer more interaction as well as they
having objective for further development in productive manner. By further adding of business
that customised which require which having changes of marketplace effectively to attractiveness
of business is increases towards continuous attractiveness to increase more credibility where
level of changes that creates more working attainment in regular basis as given below:
Operational technological Marketing technological
 “NurtiHealthy” is one of supportive
usage of different software through
portal application at where various
options and discounts that mainly offers
towards customer that they get to attain
flexible business objective accomplish.
 In support of online application for
enhance better customer care that are
able to get book their table and services
provides as per accordingly within one
order.
 Through implementing of sales and
profit ratio and business under which
effectual through monitoring and other
 To assorting various of marketing
technologies technologies so that
productive amount of changes that
proceeds towards getting attraction. In
perspective of “NurtiHealthy” allows
by Brakes Bros Ltd that way to
customer attraction.
 For having contains sufficient level of
modification in induced and for his
usage by digital platform that acquire
for better optimisation and other basis
towards considerate in sustain positive
goals (Mak and et. al, 2018).
 This is an effective tools which is
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controlling is addressed customer
related services which suppose to
deliver (Kwan and et. al, 2019).
 By provide assists to make better
changes as by considering it within
companies increases repetitive mode.
considerate working sufficiency is
increases and with the managers of
“NurtiHealthy” make sure to fulfilling
demand marketplace that major
requirement within business supply of
raw materials.
Task 4.
P7. Investigate the factors that influence the consumer decision making which food and
beverages outlets.
The importance of decision making is always to getting to contribute for aspect for
having more ability that allows to get ability of consumer where they increase to better
connectedness where it induced within perfection (Pomeranz and et. al., 2018). By having ability
to get connect within marketplace who are to attain objective accomplishment. In this working
potential where it creates more advanced level of opportunity making systematic improvement.
In following the food and beverages outlet and it is explain below as: Qualitative product and services: This is service to better attain most necessary that
having productive supply and delivery of services and goods is proceeds through
managing certainty. It is an aspect that comes in parallel to timely services is also having
direct impact on increment of sales and profit for business. In perspective of Brakes Bros
Ltd they makes sure to allows effective and durable way of raw material that allows to
gain positive outcomes for long term growth is measured within effectiveness. Physical Environment: It is an environment to which indicates about tangible resources
such as demand of customer is considerate where suitable impact where customer
preference and it is having efficiency which outcomes fulfilled (Roy and et. al., 2019). It
furthermore, by promote tangible are machinery, manpower, through personal equipment
through delivery processed with perfection by Brakes Bros Ltd.
 Word Mouth marketing: It is basis under which Brakes Bros Ltd that effectively
promotion in ordinate manner. It is also being spread more awareness within the
marketplace as by managing clear communication channel (Sarmila and et. al, 2018). It is
8

part of marketing at where business has to maintain clear communication that creates to
convey all information and related towards getting outcomes values commission through
values of business.
P8. Analyse strategies used in range of food and beverage outlet to attract and build a loyal
customer base.
To having develop loyal customer base essential that business has induce where various
ideas and suggestion through sustained and long term relationship with developed customer. In
cost modification is better considerate so that they having long term is achieved to get sustain
high accomplish higher suitability (Zhou and et. al., 2020). In order to attract more of customer
business has worked reduce the production cost that having rate of profitability that increases to
systematic manner explained below as:
 Discounts Offers: It is an aspect that is used by business while providing better benefits
towards customer. The services are highlighted on the basis of various of discounts and
offers by people to people where it increases over repetitive basis (Saffarionpour and
Ottens, 2018). It induces better sales which having suitable outcomes is attained more
customer engagement that developed promotional strategies where Brakes Bros Ltd
productive manner towards outcomes within timely basis. Thus, one of most suitable
solution where marketplace in kind promotional strategies where productive outcomes as
per required basis.
 Service Quality: This is having business has worked on the enhance its having quality
and taste so that customer satisfaction effectiveness increases where it required prospect
where by ensuring through food management team of Brakes Bros Ltd for quality food
and beverage in effective outcomes reached (Sambra and et. al., 2020).
CONCLUSION
Through above report of food and beverages industry in overall describe for getting
overall describes through every fulfilment for better needs and wants by reflecting through
customer perspective. Therefore, there are many types of business which effectively analysed
within firm. Through having addition by also having better positive outcomes where they must
gaining better working environment. Meanwhile, proper skills and involvement of further aspect
of resource that rae combined to get involved in better way to raised higher outcomes as
9

customer satisfaction. There is interpretation which having enables to getting riding for gain
effective decision making that evaluate through managers of any hotel and restaurant along with
exploring significant food and beverages through better getting attract more buyers.
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