Small Business Management Report: Eddy Travels Case Study Analysis

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This report provides a comprehensive analysis of small business management, focusing on resource allocation, customer relationship management (CRM), and financial planning. The report begins by examining the critical considerations for small enterprises when allocating resources to achieve business objectives, using Eddy Travels as a case study. It then evaluates various CRM processes suitable for small businesses and explores strategies for transnational business development, including benefits and drawbacks. The report also delves into financial aspects, including cash flow analysis, break-even analysis, and key financial statements. Furthermore, it discusses the implications of relevant legislation and regulations on small businesses. The conclusion summarizes the key findings, emphasizing the importance of effective management practices for small business success, and the report is supported by a list of references.
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Managing and running
small businesses
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Contents
INTRODUCTION...........................................................................................................................1
ACTIVITY 1...................................................................................................................................1
P1. The main consideration of small enterprise which needs to address in planning while
allocating assets to accomplish business objectives....................................................................1
ACTIVITY 2...................................................................................................................................3
P2. Evaluate different process of customer relationship management for a small business or
social enterprise...........................................................................................................................3
P3. Explain how a small business can develop transnationally and determine the benefits and
drawbacks....................................................................................................................................3
ACTIVITY 3...................................................................................................................................4
P4. Cash flow of organisation......................................................................................................4
P5 Break-even analysis................................................................................................................5
ACTIVITY 4...................................................................................................................................5
P6. Key financial statements for a company...............................................................................5
P7. Key legislation and regulations that have implications on small business or social
enterprises....................................................................................................................................6
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8
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INTRODUCTION
Small business management is an act and process which utilise by entrepreneur during
running their manufacturing actions and functions. Businesspersons may require acknowledging
that how to manage workforce, effective fiscal data and get monetary assets or organisation
resource and make several trade determinations (Steingold and Steingold, 2019). To administrate
a small business, the management of venture improves and designs strategies, plans and policies
so that business can run in effective manner. This written document is supported to Eddy Travels
which is a provider of AI Travel assistant to help users flight and hotel deals in their proffered
chat application. It also provides a search for car rentals, travel insurance, restaurants, travel tips
and many more. This organisation was incorporated in 2018 and there are 12 employees who
make their contribution in running the business of this establishment. This report will explains
about needs of small business to tackle resources to achieve business goals and hit set targets,
evaluation of several activity of customer relationship management and strategies of making
business development and expansion at international extent.
1
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ACTIVITY 1
2
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ACTIVITY 2
3
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ACTIVITY 3
4
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ACTIVITY 4
CONCLUSION
It has been concluded from the defined content that the business firm need different types of
resources to run its business that also help in organising the business. Business management also
play an efficient role in it because they focus on needs so that they can provide satisfaction by
offering goods and services accordingly. Fiscal document are framed and prepared by manager
and executives as they have data about particular area f business in which establishment invest
capital and gain profitability.
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REFERENCES
Books & Journals
Steingold, F.S. and Steingold, D., 2019. Legal guide for starting & running a small business.
Nolo.
Rowe, S.F., 2020. Project management for small projects. Berrett-Koehler Publishers.
Tidd, J. and Bessant, J.R., 2018. Managing innovation: integrating technological, market and
organizational change. John Wiley & Sons.
Crane, A. and et. al., 2019. Business ethics: Managing corporate citizenship and sustainability in
the age of globalization. Oxford University Press, USA.
O'brien, J., 2019. Category management in purchasing: a strategic approach to maximize
business profitability. Kogan Page Publishers.
Giacosa, E., Mazzoleni, A. and Usai, A., 2018. Business process management (BPM). Business
Process Management Journal.
Hugos, M.H., 2018. Essentials of supply chain management. John Wiley & Sons.
Kot, S., 2018. Sustainable supply chain management in small and medium
enterprises. Sustainability, 10(4), p.1143.
Caputo, A. and et. al., 2018. Conflict management in family businesses. International Journal of
Conflict Management.
Polonsky, M.J. and Waller, D.S., 2018. Designing and managing a research project: A business
student's guide. Sage publications.
Chaffey, D., Hemphill, T. and Edmundson-Bird, D., 2019. Digital business and e-commerce
management. Pearson UK.
Nuthall, P.L., 2018. Farm business management: the human factor. CABI.
Schilling, M.A. and Shankar, R., 2019. Strategic management of technological innovation.
McGraw-Hill Education.
Crowley‐Henry, M., O'Connor, E. and Al Ariss, A., 2018. Portrayal of skilled migrants' careers
in business and management studies: A review of the literature and future research
agenda. European Management Review, 15(3), pp.375-394.
Soundararajan, V., Spence, L.J. and Rees, C., 2018. Small business and social irresponsibility in
developing countries: Working conditions and “evasion” institutional work. Business &
Society, 57(7), pp.1301-1336.
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Bloom, N. and et. al., 2019. What drives differences in management practices?. American
Economic Review, 109(5), pp.1648-83.
Anshari, M. and et. al., 2019. Customer relationship management and big data enabled:
Personalization & customization of services. Applied Computing and
Informatics, 15(2), pp.94-101.
Guha, S., Harrigan, P. and Soutar, G., 2018. Linking social media to customer relationship
management (CRM): A qualitative study on SMEs. Journal of Small Business &
Entrepreneurship, 30(3), pp.193-214.
Morrison, H.A., 2018. Cash management tool for Maryland Montessori Learning Centre, Agona
Swedru.
Online
Eddy Travels. 2020. [Online]. Available Through: < https://craft.co/eddy-travels>.
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