This report delves into the critical aspects of managing a small business, focusing on resource allocation, customer relationship management, and financial analysis. It begins by examining the key considerations for small businesses, such as the London Travel Market, when planning and allocating resources to achieve business objectives. The report then evaluates different customer relationship management processes, both digital and non-digital, and explores how a small business can develop transnational operations, outlining the benefits and drawbacks. Furthermore, it includes a detailed cash flow forecast, a break-even analysis, and an interpretation of key financial statements, providing a comprehensive understanding of financial planning and its impact on business success. The report also touches upon the implications of regulations and legislation on small businesses. The report is based on the assignment brief for HND in International Travel and Tourism Management and provides a toolkit for managing a small travel/tourism business.
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