Managing Strategy, Operations, and Partnerships: A Detailed Report

This report provides a comprehensive analysis of strategy, operations, and partnerships, focusing on data analysis techniques, sources of information, and their critical assessment in the context of individual and group presentations. It delves into the business case for a new strategy, using Leon's Restaurant as a case study, and examines the implications of this strategy on various stakeholder groups, including customers, suppliers, management, employees, and the community. The report explores the impact of business expansion into the UAE market. The analysis includes the application of various data analysis methods such as text analysis, statistical analysis, and predictive analysis, as well as the importance of gathering information from primary and secondary sources. The report also identifies key objectives, strategies, funding options, and the importance of evaluation and control within the business context, emphasizing the importance of adapting to changing customer needs and market dynamics.

MANAGING
STRATEGY,
OPERATIONS AND
PARTNERSHIPS

Table of Contents
INTRODUCTION...........................................................................................................................1
MAIN BODY...................................................................................................................................1
1. Different Analysis and Sources of Information Used in Order to Complete Individual as well
as Group Presentations.....................................................................................................................1
2. Critical Assessment of the Need for Each of These Stages.........................................................2
4. Examine how your proposed strategy would affect different stakeholder groups and identify
the underlying reason for the impact...............................................................................................5
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
Strategies and Policies are important for the companies to form as with the help
of these, it is possible for them to make the achievement possible of their desired goals
and objectives (Bustinza and et. al., 2019). Along with this, there are certain more
reasons for which the organisations makes introduction of new policies and strategies in
the working processes. The assignment will make its focus on different types of
analysis, sources of information which are required to make use of at the time of
completing individual as well as group presentations. Along with this, the focus will also
be made on the critical analysis of the need for each of thee stages along with
identification of case study as well as examination of how the proposed strategy will
impact upon the different stakeholders group and identify the underlying reasons for the
impact as well.
MAIN BODY
1. Different Analysis and Sources of Information Used in Order to
Complete Individual as well as Group Presentations
Data Analysis: It refers to the process with the help of which cleaning, transforming and
modelling of data is done in order to provide the readers with some new and useful
information that could help them in their future or to increase the level of their
knowledge. Along with this, these kind of information also proves to be helpful for the
businesses to make different decisions for the achievement of their goals and objectives
in an effective way. Along with this, the consideration is also related to the purpose of
Data Analysis which is to take out the most useful information from the data and taking
decision on the basis of that data analysis. At the time of thinking about the real life as
well, such as the decisions taken into real life as well, also requires a lot of thinking and
evaluation with the help of which only it is possible for the individual to reach to a
solution or conclusion about what is required to be done (Gong, 2015). There are
different types of data analysis which are been provided as under:
Text Analysis: The following analysis can also be said as the Data Mining. This method
refers to the exploring of the pattern in large number of data sets by making use of
databases and data mining tools. It makes transfer of ideas and information into the
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final relevant information that can be used in the completion of individual as well as
group presentations as well.
Statistical Analysis: It refers to that data analysis which has been presented in the
past and has been used in the future for some references or comparison to be made.
Along with this, this statistical data could also help in making some decisions that could
impacts upon the business decisions as well.
Descriptive Analysis: It makes the analysis of the data or a sample of summarised
numerical data such as the mean and deviation for regular data and along with this, the
use of percentage and frequency is done in order to to know about the categorical data.
Inferential Analysis: It makes analysis of sample data from the complete provided
data. In the following type of analysis, there are different conclusions from the same
data that can be done by selecting different samples (Rezaei, Ortt and Trott, 2015).
Predictive Analysis: With the help of making use of previous data or analysis, the
estimation for the future is being made in order to make things simpler and get and
estimation of future. As from the name of this analysis, it is clear that with the help of
previous or average data, the following data makes use of this type of data so that it
could become possible to get an estimation over them.
Sources of Information: It refers to those sources of information with the help of which
data is been collected in order to complete the work provided such as the individual
project or presentation or group project or presentation. The description of some of the
important sources of information is provided as under:
Primary Sources: The first hand collection of data is considered as the first hand
collection of data.
Secondary Sources: These are the sources in which the data used is already
published by some individual and is again used with the name or source of that
individual.
2. Critical Assessment of the Need for Each of These Stages
There are different stages which are followed in the report and with the help of
which it is made sure that all the stages are covered and the report has been completed
in the most effective way. In addition to this, the importance of these stages is related to
the making the project or presentation relevant to the topic which have been given to an
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individual. In case, the proper use of stages is not done than it will not be possible for
the researcher to provide the readers with the accurate information in order to meet
their needs and requirements (Thaler, Priest and Fuchs, 2016). For example, gathering
and selecting information is an important stage where the data is selected for the
company. So depending on the needs and requirements of the company it is made sure
about the use of type of information in the project or presentation. Along with this, it is
also related to the organisation of data which is an important step for the completion of
assignment. It is important to arrange according the data according to the sequence so
that it should look attractive and the readers do not require to search more in order to
find out the content which they need to find out. So with the help of this, it will be
possible to provide the readers with the most relevant data in order to meet their needs
and requirements (Thompson, Strickland and Gamble, 2015).
3. Identify the business case for your new strategy
Business case:
It refers to a kind of formal written document used by management team of an
organisation in order to develop a new and unique project. In the present context of
Leon's restaurant it has been said that company is introducing new food product which
is fusion lassi at the marketplace. Therefore, before introducing the new and unique
food item at the competitive market, managers need to examine various aspects which
are pricing strategy, market trends and conditions and many more so that they will be
able to gain various advantages at the market.
Summary:
The Leon’s Restaurants is a fast food company or restaurant established in the
year 2004 which is located in UK. This is the restaurant which was founded by John
Vincent, Allegta McEvedy and Henry Dimbleby. Total number of employees working in
the restaurant are 70 in number till the year 2019. it has been analysed that in the year
2017, restaurant name was mentioned at Fast Track 100 in The Sunday Times.
Objectives:
For doing business expansion at the new marketplace of UAE, it is very essential
for the management team to develop various objectives so that they can perform their
task in an effective manner. Some of the most effective objectives are as follows:
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 It has been analysed that the main objective of Leon’s Restaurants is to increase
the overall market share of the company by 10% within next 2 year. Along with this, another objective is that they decides to raise their overall
profitability of the company by 15% in next 1 year.
Executive Summary:
It is the report which aminly emphasis on examining the external as well as
internal capabilities of the restaurant which is Leon’s restaurant chain. For this, various
models have been chosen by the managemnet team of the restaurant is PEST nalaysis,
porter’s five forces model as well as VRIO model. All these models will assist in doing
business expansion of the coampny at the comeptitive marketplace.
Strategies:
In the present context of Leon's Restaurant, it has been said taht comapny is
going to exaopnsd their business fucntion at the market of UAE where managers use
economic pricing strategies. Products and services offered by the coampny must be
affordable by each and every individual so taht large number of customers will be
attracted towards the coampny at the competitive marketplace.
Funding:
In order to conduct business expansion at the new marketplace which is UAE,
managers need to gather funds from different sources so that they can perform their
functions in an effective manner. In the present context of Leon's Restaurant, it has
been said that managers adopt crowd funding, financial institution, bank loan as well as
owner's capitals. All these methods do have their advantage as well as disadvantages
which affect the whole function of the business expansion. Therefore, management
team need to consider all the aspects before adopting any kind of funding sources so
that they gain various advantages at the marketplace.
Evaluation & Controlling:
It is very necessary for an organisation to evaluate as well as control all the
strategies and policies on a regular basis so that they can modify them according to the
changing requirements of customers. While doing business expansion it is very
essential for the managers to examine the current need, trends and requirements of the
customers so that they can gain positive response. Therefore, it is very important for the
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managers to control as well as evaluate all the strategies and policies in an effective
manner so that they can modify their policies according to the requirements.
4. Examine how your proposed strategy would affect different
stakeholder groups and identify the underlying reason for the
impact.
The management of Leon's Restaurant has decided to formulate an effective strategy
within the near future. The strategy has been acknowledged to be the expansion of
business in a market. The country that has been chosen is UAE. This would have a
significant influence over the different stakeholder groups of the respective food &
beverage company. In this regard, the main stakeholders of this corporation are
regarded to be customers, suppliers, management, employees and community.
Suppliers would be affected as the entity would have to approach new vendors
for carrying out production activities within the confines of new nation. In this relation,
the entity would ensure that they select vendors who provide them with equipments,
ingredients and other raw materials at reasonable rates. The next stakeholder group
that would be largely affected by the expansion decision would be customers. This is
so because the entity would be targeting new audience as a result of which its base of
customers would automatically get enhanced.
Management would be the most affected stakeholder group by the decision of
expansion of Leon into UAE as they would now be able to apply their domestic
strategies or develop new ones to enhance their market size or brand image within the
new country. Yet another stakeholder group that would have a substantial influence of
expansion would be employees. The impact is obviated because as the restaurant
operations would move to the new country and the management would hire local
individuals from UAE also, they will have to take efforts to learn the language, culture,
values and customs of the new market. This would provide them with aid to develop
healthy relations with staff members as well as customers whose native country is
acknowledged to be UAE. Community or society would also be affected as they will
expect the restaurant operations to be conducted in an ethical and legal manner,
without causing any serious harm to the society or environment in which it operates.
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Thus, Leon's restaurant would be required to provide food & beverage offerings that
possess the capability to cater to the needs, demands and preferences of people of this
market place (UAE).
CONCLUSION
With the help of above mentioned report, it has been concluded that there are
various types of data analysis and sources of information which plays very essential role
in order to get success at the new marketplace. Along with this, in this report business
case is also developed so that it will help in developing strategies and policies while
doing business expansion at the marketplace of UAE. Furthermore, managers need to
adopt economic pricing strategies so that each and every individual person will be able
to purchase services offered by company.
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REFERENCES
Books and Journals
Bustinza, O. F. and et. al., 2019. Product–service innovation and performance: the role
of collaborative partnerships and R&D intensity. R&D Management, 49(1),
pp.33-45.
Gong, Y., 2015. Global operations strategy. Springer.
Rezaei, J., Ortt, R. and Trott, P., 2015. How SMEs can benefit from supply chain
partnerships. International Journal of Production Research, 53(5), pp.1527-
1543.
Thaler, T. A., Priest, S. J. and Fuchs, S., 2016. Evolving inter-regional co-operation in
flood risk management: distances and types of partnership approaches in
Austria. Regional Environmental Change, 16(3), pp.841-853.
Thompson, A., Strickland, A. J. and Gamble, J., 2015. Crafting and executing strategy:
Concepts and readings. McGraw-Hill Education.
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