Business Project: Tunstall Square Pandemic Recovery & Growth Plan

This project outlines a plan to support businesses in Tunstall Square, Manningham, following the COVID-19 pandemic. The core idea involves organizing an online event in collaboration with a popular Facebook meme page to promote the community shopping center and its retailers. The event aims to explain the operational workings of the stores during the pandemic, focusing on safety measures like staff vaccinations and crowd control. Offers and discounts will be provided to attract customers and rebuild trust, with an emphasis on the importance of shopping for physical and mental well-being. The project seeks to address the financial losses incurred during lockdowns and revitalize the local business community by attracting customers back to Tunstall Square.

Assessment Group
research and writing
project

Project Idea
Tunstall Square located in city of Manningham is a dynamic retail precinct with variety
of food and retail offered to individuals residing in the area. As the pandemic of COVID-19
stuck within the city and resulted in implementation of lock-down situation in the given region.
Being a community shopping centre the orders from the state had to be followed on a strict basis
which resulted decrease in sales. An idea was being developed to organise an online event to
make some clear understandings about operational working of such community stores in the
provided region. This online event will be collaborated with famous meme page of a social
media site i.e. Facebook. It would be suitable reflecting on the condition of Tunstall Square
which have low funds and are very dedicated to use them in the most efficient manner. Through
this techniques provided retail precinct can seek to grab attention of large number of consumers
and through using popularity of associate on social site as a ladder higher chances for gaining the
desired outcome can be ensured.
The online event which will be organised will be treated as an innovative step and will be
aimed towards boosting up of profits through sales maximisation technique. In the event various
aspects regarding operational working of respective community shops will be explained in detail.
This will be related to exploring several functional aspects of the business when operating during
the pandemic situation. The provided event will confront individuals buyers residing in the
associated region to ensure about their safety and security. This will include ensuring individuals
about the over-crowded areas by employing extra staffs for regulating smooth sales activities.
Along with this, it will be ensured about all the staffs of shop will be certified under COVID-19
vaccination certificate. Presentation of such documents will help the community retail section to
gain better trust of individuals and will this be helpful towards achievement of desired objective
for the current period of time i.e. sales maximisation.
The focus for the event will be made to get back people to shopping centre areas and to
fix the loss due from stoppage of work for over 18 months due to legislation (lock-down)
imposed during the pandemic times. Furthermore, with a believe that price stays the best factor
to manipulate the demands of market customers. Several offers and discounts in form of coupons

will be acknowledged to consumers of the product or service in the event. Along with this,
quality of services with products will be ensured so that the brand loyalty and trust of the
consumer remain constant. Additionally, consumers will also be motivated by giving thoughts on
regular and important exercise which is done by a human body going out for a purchase of
product or intake any services. Highlighting to these circumstances the given business industry
can accomplish its social objectives along with its operational objectives.