AS Fashion Firm Marketing Manager Role: Job Description Report

This report focuses on the Marketing Manager position at AS Fashion Firm, a new fashion start-up. It includes a detailed job description outlining the main purpose, scope, responsibilities, and reporting structure of the role. The report specifies the required qualifications, knowledge, skills, experience, and personal qualities for the position. Additionally, it provides a job advert targeting potential candidates and a personal specification outlining the essential and desirable attributes. The report also provides an overview of AS Fashion Firm, its goals, and strategies for the fashion market, along with references to relevant academic sources. The document introduces various plans and strategies to provide effective guidance towards the recruitment and selection process of the selected company.

Managing People and
Systems

Table of Contents
 Overview of AS Fashion Firm
 Job Description
 Personal Specification
 Job Advert
 References

Overview of AS Fashion Firm
AS Fashion Firm, is a new start-up of fashion
business. The company is oriented towards
providing best fashionable, ethnic and traditional
wears to its customers in the market. AS is
dedicated for providing dresses and fashionable
wears only, at the present (Gehlhar, 2021).
Focusing mainly over wears is a part if business
strategy of the company. The expected fashion firm
have 200 employees.

JOB DESCRIPTION
JOB DESCRIPTION
AS FASHION FIRM
JOB TITLE: Marketing Manager
MAIN PURPOSE AND SCOPE OF THE JOB
AS Fashion firm is looking for well dedicated and oriented towards establishing a new
vision for the company and for consumers in market, enabling AS Fashion firm to offer a
new roadmap in Business environment and Market. The Marketing Manager is required to
frame such Marketing strategies that supports Company in meeting consumer needs
JOB LOCATION- Birmingham
POSITION IN THE COMPANY- Head of Department of Marketing
Reports To: Managing Director
Responsible For: Sales and Marketing Staff

Organizational Chart of AS Fashion Firm

Continued..
DUTIES AND KEY RESPONSIBILITIES
 Working in Partnership with Company Staff and provide
Creative guidance to them.
 Conceptualizing Marketing roadmaps and Campaigns of
the AS Fashion Firm.
 Preparing potential Marketing Budget to meet
requirements
 Manage quality updates and feedbacks from Customers.
 Inform outreaching strategies to improve efficiency of
company.

CONCLUSION
From the presented presentation, it can be
concluded that an organization introduces
various plans and strategies to provide effective
guide towards recruitment and selection process
of the selected company.
While developing this presentation, I took various
initiates into consideration while developing or
creating a recruitment pack. Such as doing
proper research programs and dedicating just
enough required resources needed for
completion of this presentation.

Job Advert
AS FASHION FIRM
RE: Territory Marketing Manager
Dear Readers,
AS Fashion Firm is looking for hiring of Marketing Manager for supporting Wider marketing Goals and Objectives of company. The
interested aspirants are required to report. Aspiring Candidates must be having aligned qualifications, knowledge and experiences, so
their contributions in company can add values. Moreover, skills and Personal qualities should be helped in giving first-rate customer
experiences. Aspirants should have competitive analytical skills, adaptively to market challenges and all other qualities required as per
the job profile.
All interested candidates are requested to report as soon as possible for becoming part of the organisation, as the Position is
vacant for one candidate only.

Personal Specification
Name of Company: AS Fashion Firm Job title
Job Requirements Essential Desirable
1 Qualifications Bachelor's and Masters
degree in Marketing,
Business Administration.
Specialized Diplomas and additional
certificates are appreciated.
2 Knowledge Extensive knowledge of
marketing strategies,
channelization and branding.
Proficiency in Electronic marketing and
Automation strategies.
3 Skills  Leadership
 Communication
 Creative Thinking
 Should be oriented to promote
collective development.
 Exceptional analytical skills
 Problem solving efficiency
4 Experience Minimum two years
experience is required. Farther experienced employees are
encouraged.
5 Personal Qualities  Curiosity for new
learning.
 Frequent Adaptability to
change.
 Persistence and Patience.

REFERENCES
 Gehlhar, M., 2021. The fashion designer survival guide: start and run your own
fashion business. Simon and Schuster.
 Bertola, P. and Teunissen, J., 2018. Fashion 4.0. Innovating fashion industry
through digital transformation. Research Journal of Textile and Apparel.
 Schlee, R. P. and Karns, G. L., 2017. Job requirements for marketing graduates:
Are there differences in the knowledge, skills, and personal attributes needed for
different salary levels?. Journal of Marketing Education. 39(2). pp.69-81.