Shop Well: Marketing Manager Recruitment, Job Description & Ad Details

This project outlines the recruitment process for a Marketing Manager at Shop Well, a company focused on selling products and services to customers. It includes essential elements such as personal specifications, a detailed job description, and a job advertisement designed to attract suitable candidates. The project covers the qualifications, knowledge, skills, experience, and personal qualities required for the role, along with the job's main purpose, scope, location, and reporting structure. The advertisement emphasizes the opportunity to promote products and build a strong brand image in a competitive market. The conclusion highlights the effectiveness of the job advertisement, specification, and description in attracting a high number of applicants to the firm. Desklib provides access to this and other solved assignments.

PROJECT

TABLE OF CONTENT
 INTRODUCTION
 PERSONAL SPECIFICATIONS
 JOB DESCRIPTION
 JOB ADVERTISEMENT
 CONCLUSION

INTRODUCTION
 Company is mainly responsible for selling its products
and services to customers so that it can enjoy huge
profitability and market share in external environment.
 This presentation is about Shop well which is planning to
recruit marketing manager in the firm.
 So the presentation has included key information such as
personal specification, description and advertisement to
attract appropriate candidate in the firm.

PERSONAL SPECIFICATIONS
NAME OF COMPANY- SHOP
WELL
MARKETING MANAGER
JOB REQUIREMENTS Essential Desirable
1 Qualifications MBA in marketing Graduation in marketing
2 Knowledge To have knowledge related to promote products and services to range of customers. Knowledge of customers taste and preferences.
3 Skills Decision making
Problem solving
Interpersonal Skills
Digital skills
Communication skills
Relationship building skills
Decision making skills
4 Experience 2 years of experience in marketing. More than 1 year experience.
5 Personal Qualities Positive attitude
Creative and innovative thinking
Sales minded
Team-working
Analytical skills
Communication capabilities

JOB DESCRIPTION
 JOB TITLE: MARKETING MANAGER
 MAIN PURPOSE AND SCOPE OF THE JOB: The main purpose of marketing manager job is to promote
products and services to range of customers so that they are motivated to be part of the organisation. The job
has wide scope as it include with planning, executing, implementing and controlling marketing activities so
that company can enjoy huge profitability and market share.
 JOB LOCATION: SOUTH WEST, ENGLAND
 POSITION IN THE COMPANY: MARKETING MANAGER
 REPORTS TO: HEAD OF MARKETING DEPARTMENT
 RESPONSIBLE FOR
 To promote products and services to range of people.
 To create strong brand image of company in mind of customers.

ORGANISATION CHART

JOB ADVERT FOR MARKETING MANAGER POST
Full time marketing manager
SOUTH WEST, ENGLAND
£ 7 per hour
Appropriate working environment and accommodation will be provided to manager to complete its task
The SHOP WELL is company looking for the marketing manager post to promote its products and
services, its brand image to people living in the society. The manager will be responsible for planning,
controlling and implementing all promotion strategy so that strong brand image of firm can be created in the
competitive market. So, the desired candidate can easily apply for the marketing manager position in the
established firm.

CONCLUSION
 At last it can be concluded that job advertisement, specification and description has helped in
inducing maximum number of candidate to be part of the firm.
 Moreover, it has helped in motivating the desired candidate to apply for the position and make best use of its
existing capabilities.

REFERENCES
 Chalmers, F. and Stewart, T., 2018, June. Using the right integrity management tool for the job. In SPE
International Oilfield Corrosion Conference and Exhibition. OnePetro.
 Duties, M., 2021. Job description.
 Pandl, M., 2017. 9 Roles for the Modern Service Manager that go beyond the Job Description.