Marketing Mix: A Deep Dive into Product, Place, Price, Promotion

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Added on  2022/11/30

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AI Summary
This report provides an overview of the marketing mix, a crucial framework in marketing strategy. It examines the four key elements: product, place, price, and promotion. The report emphasizes the significance of each element and their interplay in achieving marketing objectives. It highlights the importance of the product, the role of place in distribution, the impact of pricing strategies, and the effectiveness of promotion. The report references the importance of product, place, price and promotion as key aspects of business marketing. The report also highlights the importance of managing the challenges of business-to-business open innovation in complex projects. This report offers valuable insights into the practical application of the marketing mix for effective brand positioning and market penetration.
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Reference
Denton, C. and Weber, H., 2021. Rethinking
waste within business history: A transnational
perspective on waste recycling in World War
II. Business History, pp.1-27.
Gurca, A., and et.al.,2021. Managing the
challenges of business-to-business open
innovation in complex projects: A multi-stage
process model. Industrial Marketing
Management, 94, pp.202-215.
CW1 portfolio
Product
An item is the thing made
available for purchase. An item
can be a help or a thing. It tends
to be physical or in virtual or
digital structure. Each item is
made at an expense and each is
sold at a cost. The value that can
be charged relies upon the
market, the quality, the
advertising and the section that is
focused on.
Marketing mix
The basic orientated manner of the role of
marketing sections that plays an essential role of
manner in the management that relates to the
targets of managerial operations and functions. It
manage and create each and every measurable
that presents the managements as effectively. As
there are four main features in the manner of the
marketing sections of the business (Gremyr, and
et.al.,2021). It involves the manner of the
product, price, place and promotion. As they all
plays an essential manner in the commercial in
marketing of that brand. Product is the essential
section in their marketing plan of actions. Place
also plays an essential manner of the role in
marketing of the brand. As various sort of stages
there are terms of plan of actions that also plays
more efficient manner of the role in marketing
plan of actions. After price promotional involves
in the manner of the role of Marketing by which
right plan of actions is important.
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