This report examines the marketing strategies employed for real juice products, focusing on key elements such as product analysis, target audience identification, and effective promotional tactics. The report delves into the current market trends, emphasizing the growing consumer preference for healthier beverage options and the competitive landscape of the juice market. It identifies the target audience as including men, women, and children, highlighting the importance of appealing to diverse consumer needs and preferences. The report also explores the use of cost leadership, differentiation, and focused strategies to attract and retain customers, along with the effective use of social media channels like Facebook, Instagram, and YouTube for product promotion. The conclusion emphasizes the crucial role of the target audience and the significance of leveraging various advertising channels to maximize sales and market reach.