This report provides a marketing analysis of L'Oréal Men Expert, focusing on its brand values, target market, and application of the 4Ps marketing mix. The report begins by outlining the brand's current values and target market, emphasizing gender bias and factors like social class, education, income, and lifestyle. It evaluates the effectiveness of the product, place, price, and promotion strategies employed by L'Oréal, highlighting the brand's focus on quality and visibility. The conclusion suggests that L'Oréal is successful in both domestic and international markets due to its 4Ps strategies but recommends improvements in promotion and advertising, including potential expansion into the herbal segment. The analysis draws upon marketing principles and data analytics to provide a comprehensive overview of L'Oréal Men Expert's marketing approach.
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