Detailed Project Management Plan for Marks & Spencer Australia Store

This project management plan details the steps required to open a Marks & Spencer store in Australia, encompassing eight key phases. These phases include starting the retail business, design and construction, communication and networking, quality review, staffing and resource management, merchandising, marketing and advertising, and finally, the grand opening. The plan outlines the project's aims and objectives, including completing all tasks on time and within budget. It specifies the project scope, covering activities like funding, budgeting, scheduling, construction, procurement, networking, quality control, staffing, merchandising, marketing, and the grand opening event. A detailed project schedule, milestone schedule, and Gantt chart are provided, along with a comprehensive breakdown of project costs and resource allocation. The plan also addresses project team management, risk assessment, communication strategies, and performance monitoring to ensure successful store launch.

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Marks & Spencer (M&S) Australia
Project Management Plan
5/23/2019

Project Management Plan
Table of Contents
Introduction...........................................................................................................................................2
Phase 1..................................................................................................................................................2
Post....................................................................................................................................................2
Response............................................................................................................................................2
Project Management Plan......................................................................................................................3
Project Background...........................................................................................................................3
Project Aims & Objectives................................................................................................................3
Project Scope.....................................................................................................................................3
Project Schedule................................................................................................................................5
Milestone Schedule........................................................................................................................5
Gantt chart.....................................................................................................................................6
Project Costs......................................................................................................................................7
Managing Project Teams.................................................................................................................13
Project Risks....................................................................................................................................16
Project Communications..................................................................................................................18
Performance Monitoring..................................................................................................................18
Conclusion...........................................................................................................................................18
References...........................................................................................................................................19
1

Project Management Plan
Introduction
M&S is a brand that is from the fashion and clothing domain and the customer expectations
and demands in this sector keep on changing at a rapid scale. The project includes the
activities that will be conducted to open material store of M&S in Australia. There will be
various activities that will be included in order to open the store in Australia. The report
covers a post and the response followed by the project management plan.
Phase 1
Post
The project involves the opening of a new Marks & Spencer store in Australia so that it may
mark global presence. There are several risks associated with the project and the primary risk
is the changing market dynamics. M&S is a brand that is from the fashion and clothing
domain and the customer expectations and demands in this sector keep on changing at a rapid
scale. By the time the store is constructed and is opened for the customers, there is a
probability that the customer trends and patterns will change. In such a scenario, the company
will not be able to experience the expected returns and outcomes. Also, it will not be possible
to achieve the determined benefits and profits. The market risks are therefore, one of the
primary risk areas that may appear and it will be essential to make sure that the in-depth
market analysis is done to avoid these risks.
Response
The risk that is highlighted in the forum post is one of the major concerns that may be
observed. This is because the market is dynamic and the demand cycle may shift by the time
the store is opened. There is also threat of competitors and new entrants that may have an
impact on the customer demands and requirements. However, there are other risks associated
with the market aspect apart from the customers and their demands. The suppliers will also be
affected in the case of the occurrence of such a risk. This is because the demand and supply
cycle will take a toll on the supplies and the supplier network of M&S will suffer poorly in
this case. Therefore, it will be essential for the organization to make sure that it keeps a track
of the market and carries out predictions.
2

Project Management Plan
Project Management Plan
Project Background
Marks & Spencer (M&S) is a brand that primarily deals in clothing and also has its presence
in food and home décor areas. The company is a British multinational organization and has a
limited presence in Australia. The project includes the activities that will be conducted to
open material store of M&S in Australia. There will be various activities that will be included
in order to open the store in Australia. These will include planning, analysis, communication
& networking, marketing, construction, and several other activities.
Project Aims & Objectives
The aim of the project is to successfully conduct the research and analysis to open material
store of M&S in Australia.
The objectives of the project include the completion of all the project tasks and activities on
time and within the estimated budget. The objective is to open the M&S store in Australia so
that it can provide enhanced profits and revenues (Joslin and Muller, 2015).
Project Scope
There will be a number of activities that will come under the scope of the project.
The activities that will be included in the project scope are listed below.
 The first phase of the project will be starting a Retail Business and the following
activities will come under the scope of this phase.
o Determination of the sources of funding and planning of project areas
o Development of a detailed budget for the project
o Development of a detailed schedule for the project
 The second phase in the project will be Design & Construction Phase and the
activities that the project team members will execute in this phase will be
o Design & Construction of the Secure Offices
o Design, Construction, and Fittings of the Bathrooms
o Design & Construction of the Cashier Counters
o Design & Construction of the Customer Service Area (Wearne, 2014)
o Design & Construction of the Employee Area
o Design & Construction of the Secure Storeroom
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Project Management Plan
 The third project phase will be Communication & Networking and the following
items will be in scope
o Procurement and acquisition of the necessary tools and equipment
o Cabling
o Internet Connection Set-up
o Phone System Set-up
o Implementation of the networking applications
o PoS application implementation
o Integration of inventory management system
o Integration of the SKU data
 The fourth phase as Quality Review will have the following activities in the scope.
o Compliance with the codes and standards - Verification & Validation
o Occupancy Certificate
o Head Office & WHS Review
 The fifth phase will be Staffing & Resource Management having the following items
under it
o Advertisements on the staff requirements for the stores
o Initial screening and Interviewing processes
o Hiring and recruitment
o Training and induction
 The sixth phase will be the Merchandising comprising of the following items in the
scope.
o Assemble Displays
o Price Ticketing
o SKY Scan
o Display of the Merchandise
o Gift Cards/Gift Certificates
o Display of the Store Policy
 The seventh phase will be Marketing & Advertising phase having the following items
in its scope.
o Setting up the business goals for the members of the staff
o Manufacturing of the branded shopping bags (Dalcher, 2015)
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Project Management Plan
o Update on the new location - social media, tele media, print media
 The eighth phase will be the last phase of the project as Grand Opening and it will
have the following in the scope
o Special Invitation to the guests
o Advertising on the opening date
o Catering
o Entertainment
Project Schedule
There will be a total of eight phases in the project. The determination of the project schedule
is done using bottom-up estimation technique. The start date of the project will be 23rd May
2019 and the last date will be 20th March 2020 (Yaghootkar and Gil, 2012).
Milestone Schedule
There will be a number of milestones that the members of the project team will achieve
during the timeline of the project.
WBS Task Name Start Finish Predecessors
1 M&S Store in Australia Thu 23-05-19 Fri 20-03-20
1.1.4 Milestone 1: Project
Management Plan Tue 11-06-19 Tue 11-06-19 4,5
1.2.7 Milestone 2: Construction of
the M&S Store Thu 08-08-19 Thu 08-08-19 13
1.3.9 Milestone 3: Procurement of
tools Tue 24-09-19 Tue 24-09-19 23
1.4.4 Milestone 4: Quality Review
Report Thu 24-10-19 Thu 24-10-19 28
1.5.5 Milestone 5: Training of the
Staff Tue 03-12-19 Tue 03-12-19 34
1.6.7 Milestone 6: Completion of
Merchandising
Mon 06-01-
20 Mon 06-01-20 42
1.7.4 Milestone 7: Marketing
Results Tue 11-02-20 Tue 11-02-20 47
1.8.5 Milestone 8: Store Opening Fri 20-03-20 Fri 20-03-20 53
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Project Management Plan
Gantt chart
6

Project Management Plan
Project Costs
There will be numerous costs that will be associated with the project. The determination of
these costs is done using bottom-up estimation technique. The detailed distribution of these
costs is illustrated in the table below.
WBS Task Name Duration Start Finish Predecessors Resource
Names Cost
1 M&S Store in
Australia
217
days
Thu
23-
05-19
Fri
20-03-
20
$196,200.00
1.1 Starting a Retail
Business 14 days
Thu
23-
05-19
Tue
11-06-
19
$16,240.00
1.1.1
Determination of
the sources of
funding and
planning of project
areas
8 days
Thu
23-
05-19
Mon
03-06-
19
Business
Analyst, Project
Manager
$9,280.00
1.1.2
Development of
a detailed budget for
the project
6 days
Tue
04-
06-19
Tue
11-06-
19
3 Business
Analyst $3,360.00
1.1.3
Development of
a detailed schedule
for the project
6 days
Tue
04-
06-19
Tue
11-06-
19
3 Project
Manager $3,600.00
1.1.4
Milestone 1:
Project Management
Plan
0 days
Tue
11-
06-19
Tue
11-06-
19
4,5 $0.00
1.2 Design &
Construction Phase 45 days
Wed
12-
06-19
Tue
13-08-
19
$30,040.00
1.2.1 Design &
Construction of the
Secure Offices
19 days Wed
12-
06-19
Mon
08-07-
19
6 Construction
Contractor,
Construction
$12,920.00
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Project Management Plan
Team 1
1.2.2
Design,
Construction, and
Fittings of the
Bathrooms
16 days
Wed
12-
06-19
Wed
03-07-
19
6 Construction
Team 2 $2,560.00
1.2.3
Design &
Construction of the
Cashier Counters
14 days
Tue
09-
07-19
Fri 26-
07-19 8 Construction
Team 1 $2,240.00
1.2.4
Design &
Construction of the
Customer Service
Area
12 days
Thu
04-
07-19
Fri 19-
07-19 9 Construction
Team 2 $1,920.00
1.2.5
Design &
Construction of the
Employee Area
12 days
Mon
29-
07-19
Tue
13-08-
19
10
Construction
Contractor,
Construction
Team 1
$8,160.00
1.2.6
Design &
Construction of the
Secure Storeroom
14 days
Mon
22-
07-19
Thu
08-08-
19
11 Construction
Team 2 $2,240.00
1.2.7
Milestone 2:
Construction of the
M&S Store
0 days
Thu
08-
08-19
Thu
08-08-
19
13 $0.00
1.3 Communication &
Networking 33 days
Fri
09-
08-19
Tue
24-09-
19
$18,400.00
1.3.1
Procurement and
acquisition of the
necessary tools and
equipment
8 days
Fri
09-
08-19
Tue
20-08-
19
14 Project
Manager $4,800.00
1.3.2 Cabling 5 days
Wed
21-
08-19
Tue
27-08-
19
16 Network
Engineer $1,600.00
1.3.3 Internet 3 days Wed Fri 30- 17 Network $960.00
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Project Management Plan
Connection Set-up 28-
08-19 08-19 Engineer
1.3.4 Phone System
Set-up 3 days
Wed
28-
08-19
Fri 30-
08-19 17 Implementation
Expert $1,200.00
1.3.5
Implementation
of the networking
applications
5 days
Mon
02-
09-19
Fri 06-
09-19 18,19 Implementation
Expert $2,000.00
1.3.6 PoS application
implementation 4 days
Mon
09-
09-19
Thu
12-09-
19
20
Implementation
Expert ,Networ
k Engineer
$2,880.00
1.3.7
Integration of
inventory
management system
4 days
Fri
13-
09-19
Wed
18-09-
19
21 Implementation
Expert $1,600.00
1.3.8 Integration of
the SKU data 4 days
Thu
19-
09-19
Tue
24-09-
19
22
Data Analyst,
Network
Engineer
$3,360.00
1.3.9
Milestone 3:
Procurement of
tools
0 days
Tue
24-
09-19
Tue
24-09-
19
23 $0.00
1.4 Quality Review 22 days
Wed
25-
09-19
Thu
24-10-
19
$15,680.00
1.4.1
Compliance with
the codes and
standards -
Verification &
Validation
11 days
Wed
25-
09-19
Wed
09-10-
19
24 Quality Review
Officer $6,160.00
1.4.2 Occupancy
Certificate 5 days
Thu
10-
10-19
Wed
16-10-
19
26 Quality Review
Officer $2,800.00
1.4.3 Head Office &
WHS Review
6 days Thu
17-
Thu
24-10-
27 Quality Review
Officer, WHS
$6,720.00
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Project Management Plan
10-19 19 Regulatory
Officer
1.4.4
Milestone 4:
Quality Review
Report
0 days
Thu
24-
10-19
Thu
24-10-
19
28 $0.00
1.5
Staffing &
Resource
Management
28 days
Fri
25-
10-19
Tue
03-12-
19
$32,480.00
1.5.1
Advertisements
on the staff
requirements for the
stores
7 days
Fri
25-
10-19
Mon
04-11-
19
29
HR
Analyst ,Marke
ting Analyst
$6,720.00
1.5.2
Initial screening
and Interviewing
processes
7 days
Tue
05-
11-19
Wed
13-11-
19
31 HR Analyst $3,360.00
1.5.3 Hiring and
recruitment 7 days
Thu
14-
11-19
Fri 22-
11-19 32
Business
Analyst, Data
Analyst, HR
Analyst
$10,920.00
1.5.4 Training and
induction 7 days
Mon
25-
11-19
Tue
03-12-
19
33
Business
Analyst, HR
Analyst ,Project
Manager
$11,480.00
1.5.5 Milestone 5:
Training of the Staff 0 days
Tue
03-
12-19
Tue
03-12-
19
34 $0.00
1.6 Merchandising 24 days
Wed
04-
12-19
Mon
06-01-
20
$18,240.00
1.6.1 Assemble
Displays
4 days Wed
04-
12-19
Mon
09-12-
19
35 Business
Analyst,
Marketing
Analyst ,Project
$6,560.00
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Project Management Plan
Manager
1.6.2 Price Ticketing 4 days
Tue
10-
12-19
Fri 13-
12-19 37 Implementation
Expert $1,600.00
1.6.3 SKY Scan 4 days
Mon
16-
12-19
Thu
19-12-
19
38 Data Analyst $2,080.00
1.6.4 Display of the
Merchandise 4 days
Fri
20-
12-19
Wed
25-12-
19
39 Marketing
Analyst $1,920.00
1.6.5 Gift Cards/Gift
Certificates 4 days
Thu
26-
12-19
Tue
31-12-
19
40
Marketing
Analyst ,Marke
ting Manager
$4,160.00
1.6.6 Display of the
Store Policy 4 days
Wed
01-
01-20
Mon
06-01-
20
41 HR Analyst $1,920.00
1.6.7
Milestone 6:
Completion of
Merchandising
0 days
Mon
06-
01-20
Mon
06-01-
20
42 $0.00
1.7 Marketing &
Advertising 26 days
Tue
07-
01-20
Tue
11-02-
20
$45,280.00
1.7.1
Setting up the
business goals for
the members of the
staff
3 days
Tue
07-
01-20
Thu
09-01-
20
43
Business
Analyst,
Marketing
Manager,
Project
Manager
$5,160.00
1.7.2
Manufacturing
of the branded
shopping bags
8 days
Fri
10-
01-20
Tue
21-01-
20
45
Marketing
Analyst ,Marke
ting Manager
$8,320.00
1.7.3 Update on the
new location - social
15 days Wed
22-
Tue
11-02-
46 Business
Analyst, Data
$31,800.00
11