Marks & Spencer's International Expansion: Business Environment Impact

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Added on  2023/06/17

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This report examines the business environment impacting Marks & Spencer, focusing on its organizational structure and international expansion strategies. It highlights the company's flat organizational structure and its benefits in facilitating quicker decision-making and increased accountability. The report also discusses factors affecting international expansion, such as understanding local markets, adhering to varying employment rules, and ensuring governmental stability. Furthermore, it emphasizes the crucial role of digital technologies in driving globalization by enhancing communication, streamlining transactions, and enabling access to foreign markets. The analysis concludes that a conducive business environment and effective utilization of digital technology are vital for Marks & Spencer's successful international expansion. Desklib provides access to past papers and solved assignments for further study.
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