Report on Marriott International Inc. and Hospitality Business

This report provides an analysis of Marriott International Inc. within the hospitality business. It begins with an introduction to the hospitality sector and specifically focuses on Marriott International Inc. The report outlines different functional roles within the organization, highlighting the interdependence of departments like finance and marketing. It explores various communication methods, including formal, informal, directional, internal, external, oral, and written communication. The report further examines coordination and integration across departments such as marketing, finance, sales, operations, human resources, and customer service. The effectiveness of different communication methods and the importance of monitoring progress are also discussed. Recommendations are provided on how integration and coordination can enhance overall business performance. The report concludes by emphasizing the significance of the hospitality business in positively impacting the economy and achieving organizational objectives. References from academic sources are included.

The Hospitality Business-
Toolkit

Table of Content
Introduction
Different functional roles within the hospitality sector
Different communication methods and levels used in an organisation
Coordination and integration within the organisation of business
Effectiveness of different communication methods, monitoring and integration
Recommendations on how integration and coordination enhances the overall performance of business
Conclusion
References

Introduction
 Hospitality business refers to the industry which is a broad
category of fields within the industry of service and it is a
kind of relationship between the guest and host.
 In the present presentation, Marriott International Inc, is
taken into consideration.
 It is an American multinational company which franchises,
operates and licenses lodging which includes residential,
hotel and time share properties as well

Different functional roles within the
hospitality sector
There are different departments at the organisational level of Marriott
International Inc which are defined into the following manner:
 Finance and marketing department: Both are the
departments which are dependent on each other at the
organisational level.
 For purpose of marketing and promotional activities of Marriott,
they require certain amount of finance so that they conduct the
activities into successful manner.

Different communication methods and
levels used in an organisation
 There are different kinds of communication methods into the
organisation of Marriott International Inc which includes formal and
informal communication, directional communication, internal and
external communication and oral and written communication.
 In context to Marriott International Inc, employees communicate into
formal manner with their seniors and customers and they
communicate into informal form with their friends and colleagues.

Coordination and integration within
the organisation of business
 At the organisational level of Marriott International Inc, there are different
departments such as marketing, finance, sales, operational human-resource
and customer service department which have been coordinated.
 These departments have been coordinated in order to achieve the overall
organisational objectives and targets as well.
 With the coordination of these departments, all the employees can work with
their full potential and satisfy their customers into positive manner.

Effectiveness of different
communication methods, monitoring
and integration
 At the organisational level of Marriott International Inc, within the
department of marketing there are different methods of communication
which includes verbal, non-verbal, group communication, digitalised
communication etc.
 In order to achieve the organisational objectives it is very important
that to monitor the progress on the daily basis which can be evaluated
through daily basis performance level and meetings as well.

Recommendations on how integration
and coordination enhances the overall
performance of business
 It has been recommended for Marriott International Inc organisation that
the proper integration and coordination help in achieving the overall
objectives and targets of an organisation into positive manner.
 It has been also recommended that the continuous innovation and
collaborative nature of all departments of organisation supports into the
context of enhancing the performance level of business into result
oriented form.

Conclusion
The above stated report concludes that hospitality business plays a very significant
role in terms of enhancing the performance of an economy into positive manner. It
has been concluded that there are different functional roles within the hospitality
sector which helps the organisation in achieving their objectives.

References
 Zhang and et.al., 2016. Current and future potentialities of critical hospitality
studies: Conference workshop report. Hospitality and Society, 6(1), pp.77-82.
 Zopiatis, A. and Theocharous, A. L., 2018. PRAXIS: The determining element of
innovation behavior in the hospitality industry. Journal of Hospitality and
Tourism Management, 35, pp.9-16.
 Zvereva, O., 2019. APPROACHES TO EMBEDDING GLOBAL DIMENSION
IN ADULT EDUCATION CURRICULUM BY THE CASE STUDY OF THE
HOSPITALITY BUSINESS TOOLKIT. Innovations, Technologies and Research
in Education, p.658.

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