HM 601 Consultancy Project: Analyzing Challenges in Hospitality

This consultancy project report examines the managerial challenges within the hospitality sector, using Marriott International as a case study. It identifies causes and effects of issues like changing labor conditions, competition, escalating operating costs, and hiring challenges. The report assesses relevant management theories, analyzes industry-specific problems, and interprets complex issues. Furthermore, it evaluates the impact of decisions in real-life contexts, providing insights into how Marriott International addresses these challenges to maintain customer satisfaction and drive business results. Desklib offers a platform for students to access similar solved assignments and past papers.

HM 601- Consultancy Project
for Hospitality Management

Table of content
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................4
Identify causes & effects of range of managerial challenges in Hospitality sector................4
Critically assess management theory, analyse & interpret complex industry-specific
managerial problems and issues.............................................................................................5
Exercise initiative& also take responsibility for outcomes of decision and to assess effect of
these outcomes in real-life context.......................................................................................12
CONCLUSION..............................................................................................................................14
REFERENCES..............................................................................................................................16

INTRODUCTION
The consultancy project is determined as a task &work in which the researcher offer
knowledge & skill in order to achieve actual output in organization. It is defined by activity in
which different departments of workplace works that provides skills and intellectual absorption.
The main purpose of researcher is to estimate time& cost needed for accomplishing task. In this
report, Marriott International is taken into consideration. It is an American International
Organization which operate, franchise &lodging involving residential properties. Hospitality
industry deals with several atrocities as well as challenges. This is regarded to be one of the
biggest sector and all the existing ones and it deals with the economic as well as the competitive
atmosphere based on marketing purposes (Rhou and Singal, 2020). The revenue that is being
generated by hospitality industry is said to be one of the immense formulation in the entire
country and that is what is being analysed by various factors. In order to derive the obstacles and
to overcome them at all levels of time it is the duty of management in order to move ahead with
the strategic orientation and that will bring about the exact solution for existing problems. The
entire report is based on how far the hospitality industry is being able to cope up with the
circumstances in the existing challenging atmosphere and the strategies that are employed by the
organisation that is being chosen to stand in the midst of atrocities. It is hospitality sector that
provides different services to their customer by their accommodation. This company was
founded by J. William Marriott and Alice Marriott in year of 1927. The chain has many hotels
worldwide and 124 in the United Kingdom. In this report, there is a discussion regarding cause
and effect of different managerial challenge in hospitality sector that arise in their market sectors
which derives obstacles that faced by organization in their services of hospitality from different
driven sectors. Also, provide a discussion regarding a management theory under which defined
various approaches such as bureaucratic theory, behavioural, system management and
contingency models emphasizes on it. Furthermore, assess as well as interpret different kind
complexity &the effect of outcome in real life situation is also discussed in this project(Cross
and Sheffield, 2019). It will also justify all content in regard to Marriott International that offers
carious services related to rooms and many other that gives customer satisfaction in distinctive
aspects of business and aspects by driven results through decision-making procedure.

MAIN BODY
Identify causes & effects of range of managerial challenges in Hospitality sector
Managerial challenges are one of those entities in the organisation that will determine the
pace of the organisation. The management of the company is in such a way that will have to
move ahead with the speculations that our pertaining with respect to society and how far the
competition is being able to meet entire personification of the organisation. It is necessary that
for fostering a better organisational entity the management will have to understand the
challenges that are pertaining in the world. The hospitality sector is regarded to be one of the
finest component that will deal with a possibility of growth when every component is being
tackled in a better orientation. This gives rise to certain extra weight and measure that will have
to be adopted by the organisation and also to effectively maintain the strategic approach in
dealing with the customers as well as clients. Customers are the major aspects of the organisation
and everything will fall in regard to how far the organisation is maintaining the customer base.
Certain components will act as a barrier towards organisational performance and they will have
to be evaluated (Breier and et.al, 2021). One of the major challenge is to maintain consistency
and that is being fostered by the Marriott hotel at all levels and that made it one of the well
reputed organisation. Their culture that is maintained by the organisation also determine how far
the organisation is able to speculate changes. Main causes and effects that are in regard to an
organisational entity is said to be one of the demandable aspect with respect to employees as well
as the external factors that are impacting organisation. While dealing with an organisation it is
first necessary that the organisation will have to move ahead in facing the challenges with the
right amount of strategic orientation and only then it can be able to withstand the competitive
atmosphere. Few of the challenges as well as the effects that are a part of managerial actions in
the hospitality industry are discussed below that will bring a clear understanding about various
components. There are different kind of managerial challenges which is confronted by
management team of Marriott international such a change in labour condition, escalating
operating cost, effect of energy cost on travel of user and demand of hotel, hiring staffs and so on
in which several of them is given below:

Changing labour condition: the labour market is defined to be one of the structural
orientation in every organisation. This in regard to hospitality industry is said to be one of the
prominent criteria because the work prospects of the organisation are dealt by labour at all
instances. The role of labour although it is internally maintained at its place about a prominent
aspects with respect to all the sources of cleanliness and generating best atmosphere in the
organisation. The changing labour structure or the factors that are responsible for bringing about
a change in labour market is the also one of the biggest impact on the organisation where it is
responsible to change the growth of the organisation. When labour market is not flexible enough
the opportunities that are in regard to the resources that are being allocated in the company will
therefore fall rapidly that might severely impact organisational existence. This changing policy
will have to be endured by the organisation at all levels such that it gets to understand the direct
effects of its operation and the strategies that it will have to inculcate. the hospitality sector
confronts labour as well as human resource challenge that imposes direct effect on benefit of
organisation. Therefore it imposes direct effect on operations of hotel during particular phase of
time period. Due to change in condition of labour, it is necessary for company to alter its policies
that impose direct effect on smooth operations of company (Reguero, 2016). ). Due to covid-19,
the change in the labour condition imposes direct effect on operations of business organisation. If
due to this pandemic the wage rate of labour is determined as a higher than it increases cost for
company and this is determined as a major managerial challenge within hospitality sector.
Competition: regardless of any criteria competition is considered to be one of the
favourable entity that is pertaining in almost all the factors. In order to move ahead with the
profitable standards and a high quality measures it is necessary that this competition will have to
be taken into consideration and the prospects of operational entities will have to be derived in
such a way that meet the expectations of others in the competitive race. The hospitality industry
in this regard will have to ensure the fact that they stand with their means at all levels by being
perennial with all the decisions such that they can stand in the competitive race for over a long
run. There are various factors that will get to impact the structure of competition in the
organisational entity. This is one of the biggest impact as well as the effect that will stand as a
part of biggest challenge for the hospitality industry. is a challenge for most of the hospitality

business, unless they offer something very unique or are able to provide high quality on
affordable prices. There are many hotels around London and Canary Wharf that offer similar
prices , accommodation and services as Marriott. In this location many of the people ,who work
there stay in a hotel for few days a week ,so the customer retention is very important.
Escalating operating cost: operational cost is one of the favourable entity that will have
to be worked upon at all levels of time. It is one of the basic requirement of the organisation in
order to escalate over the operating costs because there are certain things that are being managed
in the organisation with respect to employees as well as the maintenance of the organisation.
Escalating operating costs is one of the probable measure that will have to be taken care about
because the number of resources that are being stipulated for the organisation will have to be
gratified at a certain instance that the particular costs that are oriented with every factor of the
organisation will have to be sufficiently evaluated (Bowen and Morosan, 2018). Cost is one of
the important speculation that can bring a lot of differences in the market. Due to increase in
competition there is a lot of demand for various products as well as the services and therefore the
evaluation of cost will help the organisation to stand firm with respect to its decisions. this is
determined as a managerial challenge which is faced by organisation during particular phase of
time period. Due to increase in energy, insurance as well as labour costs, it increases cost for
Marriott international that imposes direct effect on management of business organisation. The
company faces challenges due to increase in cost that imposes direct effect on the operations
during the period of time.
Hiring and recruiting staff: training and recruitment of the important measures that are
eventually been brought about by the organisations in order to deal with the work prominence in
the organisation. The training and recruitment processes are the confidential criteria with respect
to every organisation and the employees in the organisation will have to be trained by all levels
of reaching the objectives. The management operation in regard to training and the development
processes will have to be such that people can easily be able to understand the entire criteria of
strategic operations that are being taken care about in the organisation. It is also necessary that
the organisation will have to focus upon the development sectors such that they can easily get to
inherit achievement that are in regard to competitive atmosphere. hiring and recruitment are the

favourable entities of every organisation. These are the biggest challenges that are being faced by
the organisations every now and then (Hole and Snehal, 2019). The human resources manager in
the organisation is responsible to entitled the organisation with the right amount of employees
that are necessary to keep up the pace of the organisation with their work analysis. For this the
recruitment and selection process will have to be designed in such a way that will have to bring
in all the required measures which are necessary to be followed by every individual. The right
people when being recruited into the organisation will be able to bring glory to the entire
organisation and that is what is being required for many people around the organisation to make
sure that the organisational considerations are satisfied. This can be a biggest effect when it is
not being tackled properly. It is determined as major challenge faced by HR manager to hire
talented and competent subordinates for conducting different task in proper way (Davahli and
et.al, 2020). If they do not hire staff according to requirement of available job vacancy then it
enforces negative effect on the business.
Decrease level of performance: performance is regarded to be one of the key and an
essential criteria in the organisation. One may easily not be able to deal with the lower level of
performance in the organisation that will be one of the barrier to the growth prospects. This will
act as an essential component towards bearing and effect for the hospitality industry because in a
hospitality industry it is a mandatory that people will have to work for over a good amount of
time that can help them to with stand competitive atmosphere (Konovalova and et.al, 2018). For
this the organisation will have to derive strategies of improving their performance based on the
level of motivation such that people will stay enthusiastic towards the measures they will have to
incorporate. is determined as a managerial challenge which is faced by management team.
Sometime it is not easy for them to motivate overall subordinate in order to increase performance
level so that it decreases performance during the period of time. . Due to covid-19, they do not
operate their business in an appropriate manner; it imposes direct impact on performance level of
hospitality sector in adverse manner.
Critically assess management theory, analyse & interpret complex industry-specific managerial
problems and issues
Management theories are the strategy which include tools and framework to implement in
the organization. There are different kinds of management theory which is adopted by

management team of Marriott International in order to execute different task in proper way
(Yazdani, 2021). By which interprets different approaches in regard to business that particularly
identifies managerial risks in different circumstances. Through this gravely studies models of
management in proper functioning of way of conduct. This has explained below;
Bureaucratic theory
When the company is formed, it depends on rules and structure in respect of formal as well
as informal, mechanistic company. In addition to this, bureaucratic theory connects to formal
hierarchy through which there is different kind of tasks delegated to individual person. This
theory is popular and adopted by both public and private Institution (Potter, 2021). By using this
theory, they focus is on making clear outlined by implementing hierarchical structure for division
of its labour in which it breakdown work in different method and delegated it to manageable. It
related to division of labour is determined as a key factor within bureaucratic theory. In this they
distinctive principles of their studying of approaching this management. In respond to
organization, productively manage decision-making procedure in emphasizing by controls
resources in an effective manner. Through this helps in enhancing targets of organization and
also determines issues in respective of hospitality sector. This strongly impact on business
formation or design that differentiated organization as on basis of low impersonal. As this
approach is also judged performance and efficiency in deriving rule depending on activity that
interprets promotions from their benefits and challenges related to their drawbacks.
 Due to this theory, it creates a conflict within business organization that increases
negative effect on profitability of company.
 In there are different kinds of rules as well as regulation within Bureaucracy that are
rigid.
 The theory mostly stresses on mechanical method of performing things that impose
negative effect on the company.
Scientific management theory
Scientific management theory evaluate the work flow to enhance the workflow management and
improve the economy, especially labour productivity. This theory of scientific management
developed by Frederick Winslow Taylor and first apply in the manufacturing industry. This
management theory indicates that forcing people for doing work is not going to work. This

theory helps the organization to increase in their productivity. According to the taylor money
was the key incentive that's why they develop fair day wages pay for the labour class with this
the organization productivity will also increase (Pyszczynski, Lockett, Greenberg, and Solomon,
2021). If Marriott International adopt this theory therefore, the productivity of the organization
will sure increase. This theory has four core principle to apply on the organization.
 For better performance company should look after every job task for decide which is the
best way to do the task scientifically this theory has one best way to determine and rule of
thumb to segregate the work.
 Appoint knowledgable person for the task and train the employee to perform their task
properly. That is harmony and not discord.
 Monitor the performance of the employee of the organization and resolve their problems
and issues and train them whenever is needed. Cooperation is important individual cannot
do all work alone. Division of work in this theory is important between the management and employee of
the organization with this everyone can easily execute their task properly. Development
is important of every employee in the organization.
Advantage of scientific management theory
 This theory provides the higher achiever degree for excellence in all sector of the
organization.
 This theory scheduling the routing work and keep up to date and keep innovation in the
organization with new idea's.
 This theory replaces the old thumb rule to new implement new scientific methods. When employees get high wages then the efficiency in work will get improve and the
disputes in the organization reduces with that.
Disadvantage of scientific management
 This theory is costly because in this organization have to train their employees and it take
time to improve the involvement of heavy initial outlay of capitalism.
 The system of the company only successful when the employee of the firm will be
supportive and ready to train themselves (RENNIE, 2019).
 Autocratic control, this theory also indicates the autocratic control over the employee of
the organization from the managers and their leaders.

 This also create a monotony in the organization which indicates the excessive
specialization in the work field by which the employee of the organization have to deal
with the mental slackness and after that they start losing interest in the job.
 As the point denotes that this theory need capital if the firm is not financial stable they
are unable to manage this theory.
Behaviour theory of management
The behavioural management theory also known as human relation movement that indicates the
relation of human with work. This theory believes that understanding human behaviour will
increase the organization productivity and motivates them towards the achievement of goals.
The behaviour theory of management concern with the productivity of the organization after
understand the organization employees behaviour and motivate them to do work effectively and
efficiently in the organization. Including these things like expectation of the workers towards the
organization and their needs and interests and the diversity of the company. The behaviour
theory of management only can learn through the interaction and the environment and condition
which they work in an organization. The behaviour theory of the management founded by Mary
parker Follet, Hugo Musnterberg and Elton Mayo they studied and apply in this theory the
culture and structure and the people of the organization and the process by which organization
can improve their quality.
This theory considered the human need and some assumptions are their;
 Human never satisfied with anything completely.
 By the need of satisfaction human behaviour can be motivated.
 The human need can be classified according to hire-achy structure lowest to highest and
highest to lowest.
 Addressing human interaction at the work place is essential part of the behaviour theory
of the organization.
Five hire-achy that specify the human behaviour needs that will help full in the Marriott
International (Richardson, and Jackson, 2018).
Physiological needs. This category include all the category that is going to need in necessary
well being of the humans like, food and drink.

Safety needs. This includes the basic needs of the humans that indicates the job security and
safety at workplace. This is the necessary for all type of employee in the organization.
Belonging and love needs. After the physical and safety needs every person in the organization
need a primary motivator who motivates them towards work and build a meaningful relation
with individual regarding the workplace.
Esteem needs. Individual in the company must need to develop the self confidence and achieve
the goals and objective by achieve the status and reputation in the firm.
Self-actualization needs. After completing all these above needs individual need to fulfil their
self need what they want or what they actually need to do in the organization.
Advantage of behavioural theory
 This theory emphasizes the human relation and recognize their importance in te work
field.
 This theory enables the personal growth of the individual in the work place and process
the group process.
 This theory involves the hire achy method that indicates the superiors to subordinates. This approach indicates the democratic style in the organization and motivates each
employee to do work effectively.
Disadvantage of behavioural theory
 This approach employees assigned to work according to their status and behaviour
towards the organization.
 This theory derives the employee satisfaction and dissatisfaction in the organization.
 If the organization keep their employee extra independent then the employee remain
immature and does not take the work seriously as they should have to do.
 Formal organization develop a rigid structure in the organization to form a perfect firm. If
employees compelling the immature behave in the organization therefore, it leads to
encouragement in individual and organizational goals. Hinders in company goals leads to
failure in fosters conflict.
System theory of management
System theory of management view organization as open system and inter related to each other.
In this organization considered a singular system which made up by subsystem this management
theory include internal and enteral element of the organization. System considered as open

therefore the input in the organization considered from other system. The theory of system
management evaluate the overall effectiveness of the organization that allow the application of
system concept. The closed management indicates the internal sub system of the organization
and does not include the external environment whereas; the open system are internal sub system
of the organization that interact with the other system of the company whether they are external
or internal. The Marriott International can apply this theory for betterment of their hospitality
industry and make the industry to achieve their goals and objectives. The system theory
considered these characteristics in the organizational system that is;
 Sub-system:- every organization interrelated to each other therefore they made-up with
cross culture function.
 Holism:- every sub-system work together to make a whole single system to work
effectively.
 Synergy:- collective output of the system of organization is much greater than the single
output of the sub system.
 Closed and open system:- combination of both closed and open system made a whole
organization. System boundaries:- company diverted from the external environment.
Components of organization system
Inputs:- human resource management, capital, and information technology that uses in the
organization.
Transformational process:- management activities handle by the staff of the organization.
Outputs:- services provided by the organization to the customer.
1. Feedback:- output influence the results (Xu, Peng, Pavur, and Prybutok, 2020).
Advantage of the system theory of management.
 This theory assesses the complex function management of the company.
 This theory of system management can be helpful for the start ups and new venture more
than the old one because it creates a whole new system of pr5ojects to organize the
company. After applying this theory it is easy to make the function organize well like planing,
organizing, controlling directing.
Disadvantage of the system theory of management

 The theory of system management is somewhat abstractand vague.
 The application of this theory will be complex in the organization and technical.
 This theory does not provide any tool or technique to the manager orleader of the
organization.
 This theory is a perspective theory that does not specify the tools and the technique for
managers (Yuldashev, 2019).
 The theory of system management does not consider the social and power inequalities
and their impact on the employees of the organization.
 The theory of system and management does not apply to the nature of interaction
between the employee and the organization and their interdependency.
Contingency Management Theory
It is based on framework that determines that management productiveness is contingent
and depends on their aspects. In these plays significant role that study interrelationship among
application of organization behaviour (Gunarathne and Lee, 2021). The most recognized
contingency theory is Fielder's in responds to Marriott International, determines issues in
differentiate aspects due to which affects environment of business. It also derives advantages for
it also known as leader match theory because it helps the leader to match with appropriate
situation. This theory is called contingent because the leader is depends on how his leadership
style fits in the situation. This theory also state that the leadership effectiveness not only depend
on the ability of the leader it also depends on external factor like environmental, social and
culture change which effect the change in leadership. When failing in different circumstances of
their reduces profitability of organization and impact on declining consumers through their
ineffectiveness in work. In respond to organization, derives through implementing different
tactics and methods to organize it in proper way to emphasized efficiency of business in
distinctive aspects. By these controls situations in circumstances by effective way of conduct in
organization. As this creates challenges through many ways that effect business of hospitality
sectors in distinctive aspect and ways that determines and defined below;
 Fails to explain why individual style is useful in certain situation that impact on
performance of employee and organization. Through this develops problems in
organization by implicating in this framework.

 It fails in studying problems that develop in business as there is mismatch between leader
and situation that arises situation of developing risks in their way of conduct that impact
on business.
 It doesn't provide facility of theoretical form through which not properly understanding
about organization in respond to this theory.
 In this different circumstances arise due to which create problems in analysing all
elements that effect business.
Exercise initiative& also take responsibility for outcomes of decision and to assess effect of these
outcomes in real-life context
Challenges are a spectacular entity that are being dealt by every organisation now and then.
These challenges will have to be endured at all levels at that they will not act as barriers in the
upcoming operational entity of the organisation. The hospitality industry is of varied format and
that will bring about a lot more scope for the organisation if and only if it is able to cope up with
the challenges. The challenges that are mostly being faced by the organisation are the ones that
are dealt by variable expenses which are necessary to be evaluated at all levels of time. There are
certain restrictions that are being incurred to employees around and they can be gratified with
respect to how far the organisation is being able to evaluate. The pricing strategy with respect to
various deals is also one of the biggest challenge because the hotels are mostly into dealing with
the prominence of customer approach and their satisfaction. This is one of the biggest challenge
that can easily incur with respect to the organisation. On the basis of above given matter, it is
necessary to adopt & implement strategy for overcoming from the challenges which is faced by
organization while adopting situational theory. The leader focuses on adopting or implementing
successful collaboration between the members of team so that they execute task in proper
manner. The focus is on a depth changes that is fit to past, current and future conditions that is
helpful in bringing change within the company. And they also make strategy so that they provide
social &emotional support to its subordinate in order to conduct various tasks in an appropriate
manner which is useful in achieving goal in timely manner. It is important to adopt different
kinds of strategy for increasing success and growth in future time period (Ruhanen, Axelsen and
Bowles, 2020).
Effective leadership is important in order to deal with the organisational work entities. It is
necessary that leaders will have to move ahead with the policies of identifying the loopholes in

the organisation and that is being brought about by various entities of strategic approach like that
of inspiring them with respect to work. Skills are the major necessity in the organisation and
leaders will have to bring in potential in order to influence the behaviour of employees towards
dealing with the girls. In order to achieve the objectives of organisation the common goal will
have to be first analysed and that can only be done by leaders. The definition of leader itself will
bring about various personification regarding the work that will effectively have to be amended.
Effective leadership style also depends on the task or job theta need to be achieved. According to
this theory leader know how to tackle and analyse critical situation occurred within the
organization and take decision on the basis of the situation. It is related to task and the successful
leaders are those who change their leadership style on the basis of performance and ability of the
individual or team they are working with or leading. Through this they implement that applied
different approaches through driven different outcomes by in way of positive manner, leader
determines benefits that aiming at emphasizing on growth of business. In contingency theory,
such situation leaders have to adapt their leadership style according to the current situation.
Through this derives result by making effective strategy such as making their services in an
innovative form that boost performance of company. By making productive way of decision-
making procedure boost performance of organization by driven benefits to them. In way of
conduct proper activities helps in enhancing growth of business by driven benefits that
emphasizes their effective communication through which profitability increases in effective
manner. Leaders build productive way of implementing effective strategy to enhance
profitability of company from by determining corrective measures in it (Kalogirou, and et.al,
2021). As these approaches are more flexible and determines advantages by conducting
productivity. Through it enhances profitability of organization in an effective way by rising
productivity of organization that provides by Marriott International. The system leadership is a
combination of skills and capacity that an individual can use to support the operation of systems
level change. It is an integration of coalition building, collaborative leadership and system
insight to organize action and innovation across the large scattered network. As this derives
situational approach by collaborating between team members effectively. Therefore, success of
the managers depends on handling the circumstances along with the personal skills. Contingency
leadership theory where external factors like environment, culture, social relationships etc.
influence the leadership process (Franco and et.al, 2020). The leader in the organisation and that

with respect to hospitality industry will have to create an inspiring vision that is necessary for
future to be analysed. This vision will particle early have to be realistic and attractive such that
people can use the better opportunities that are being provided by the objectives. Leadership the
strength of a people that are working in the organisation and they can share their businesses to
such an extent that can move ahead with innovations on a successful term. The culture of the
organisation will have to be stimulated such that they will have to embrace every challenge and
change that is in regard to the criteria of strategies which are being processed by hospitality
industry. Businesses are at a rapid pace and the developing with respect to the risk analysis that
are being supported various sectors all around. The leadership in this regard will have to be
proactive in order to deal with the cultural differences and will have to understand the major
complications that are in regard to problem solving criteria.
Action plan is determined as a detailed plan that top actions required to reach towards goal. It is
considered as a sequence of level that must be undertaken in order to execute different kind of
activity in an appropriate manner (Iwu and Patrick, S. M, 2021). This is well-defined structure
for attaining objectives of organization to enhance their productivity in business by productive
way of approach through enhancing capabilities of company that boost profitability. Also, three
stages are in there that are preparing, executing and building by which company can enhance
their productive and attracts more and more customers towards organization in an effective way.
Through by determining their action plan in which their challenges and problems evaluated for
functioning into effective way of approach by making proper plan for implementation. By
executing in organization strategies is study for conducting and managing business in proper
form. In this determine tasks that begins with accomplishing activity which is required for
purpose of attaining aims and objectives effectively. Study different activities that is done by
emphasizing their way of conduct and performance. In this cross-check performance to evaluate
their function that is performed is actively manner. As several staged need to be taken for
performing tasks effectively and productively through which enhance profitability and by
implementing this plan into business gains more customer towards organization. By which get
success in business through conducting an effective plan that enhance production of business. To
determines these action plan is made that helps in understanding functions that is to be
performed by other peoples to work in positive manner. Thus, the action plan for different
managerial challenges is going to be mentioned beneath:

Action plan
Challenge Action Timeframe Cost Outcomes
Changing
labour
condition
Set goals and
objective for
staffs and offer
them incentives
according to its
performance.
.
1 month £1000 per month The labour
perform their
work in better
way, if they get
incentive for
their good
performance
Competition Provide better
offers and
advertise more
2 months £2000 Customer
retention,
increase profit
Increasing of
operational
cost
Change
suppliers, buy
energy saving
equipment
3 months £4000 Satisfied
customers,
reduced prices
for the
customers
Hiring and
recruiting staff
Make appropriate
plan in order to
hire talented staff
from pool of
candidates
1 month £1000 The talented
staff
performance
works in such a
manner that
assists in
achieving goal
in timely
manner.
Decrease level
of
performance
Improve own
performance
30 days £500 Increases the
performance of
organisation
which will be
helpful in its suc

cess.
CONCLUSION
On the basis of above given report, it is analysed that it is necessary for researcher to provide
knowledge for accomplishing actual results within organization during particular phase of time
period. In this determines various elements that has been identifies in managerial functions of
hospitality industry by emphasized different key point in this. It will justify many approaches of
management in respond to organization that derives several frameworks for expansion of
business in relevance to hospitality industry. The entire report concludes upon highlighting the
aspects of hospitality industry and the challenges that are in regard to it. It is necessary that the
organisation will have to comply upon certain terms and conditions such that it gets to
implement the strategic work environment that is necessary to be initiated. It is not until when
the organisation emphasize upon dealing with the atrocities that are in regard to the organisation
that it gets to inculcate the standard after which it can move ahead in striving for the needs of
hospitality industry. Through this report one can easily understand the consequences that are in
regard to maintaining customer base as well as the effects that are a part of organisational
upliftment. The report also explains a thematic analysis that will help to identify the standards of
to which the organisation can develop strategies to combat with the challenges. This is a
necessary element where the organisation will have to cope up with the plans and actions along
with the employees that is being put forth in this report. Also winding up with the most feasible
leadership solutions that are a part of organisational entity and its importance have been derived
in this report. The report concludes up on highlighting the effects of leadership and how far it
will be able to deal with the Change management process of the organisation. A bureaucratic
model, behavioural approach in which determine human behaviour in relevant to different
aspects that emphasized on their performance and workplace. By implementing into management
of organization helps in enhancing customer in different fields of department. In this project,
there is a discussion in respect of cause and effect of various managerial challenges within
hospitality industry that arise in their sectors through different ways that seen in organization by
distinctive aspects under organization from defining ways. Also, offer explanation in respect of
administration theory and how to interpret various types of issue due to implementing the theory
and impact of outcome in real life condition is also explained in this project. Furthermore, facing
lots of issues and problems in sector of hospitality, in context to organization that has been

discussed under this. Through this has been determined various factors that occurs and arise in
their area of business by determining real life fact on this. Lastly, action plan has been studied
that will developed in this, under which different challenges has been discussed.

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