Statement of Purpose: Applying for Masters in Marketing Program

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Added on  2023/06/06

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This document presents a statement of purpose written for an application to a Master's degree program in Marketing at Monash University. The author highlights their educational background in business management, practical skills gained from internships at C.A Sivakumar Chartered Accountant and Kandambari press, and involvement in community service activities such as the Singapore Red Cross Society and Aakam environmental group. The statement emphasizes the author's desire to enhance their skills and knowledge in the increasingly competitive field of marketing, expressing confidence that Monash University is the ideal platform to achieve their career aspirations. The author also conveys a strong belief that they will be a valuable asset to the institution and outlines their plan to excel in marketing after completing their Master's degree.
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Statement of purpose
Statement of purpose
Having acquired high education in Business management and also attained practical skills from
C.A Sivakumar chartered Accountant and the Kandambari press organizations, it is my pleasure
to exploit the acquired knowledge by undertaking Master degree study in marketing in your
university, Monash University. Being a student in a marketing related course in my diploma and
my degree studies, I believe I will attain the requirements for my qualification. With quality
education offered in your institution, it will contribute to my achievement academic wide and
career wide.
In my education, I have involved myself in community helping activities which has greatly
expanded my experiences. I was a member of the Singapore Red Cross Society where I
volunteered in various blood donation campaigns and assisted in administrative duties. I have
also volunteered in tree planting events undertaken by Aakam environmental group. As a way of
providing services to the community, I also administered services at the medical center during
summer volunteer programs. Involving myself in such volunteering programs has completely
developed the need for me to serve others which is a major skill required in marketing
University has given me a wide set of visions in learning. I did my degree and diploma in
business management from Singapore Institute of management. Some of the important and major
subjects I undertook include Business finance, financial market, a law of investments and
investment. All the subject I undertook in my course contributed to my succession in a graduate
course and in my previous jobs and internship. University not only generated my succession in
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Statement of purpose
academic but also it upgraded my lifestyle by exposing me to different cultural practices from
different people I met there.
After my education, I joined various organizations which sharpened my skills in business and
marketing fields. Working with C.A Sivakumar chartered Accountant broadened my
opportunities as I was able to comprehend how the company works. I worked as an assistant in
data entry and financial records maintenance. I later joined the Kandambari press organization
which strengthened my business aspirations and goals. I worked as an administrative assistant
which broadened my skill in internet research functions and financial related management
sectors. I have come to realize the benefit of upgrading my education purposely to absorb the
career competition which has greatly increased in marketing fields. To achieve that uniqueness I
choose to upgrade my studies and skills by joining your university for a master degree in
marketing.
I am completely convinced that Monash University is the perfect platform that will facilitate me
in achieving my dreams in life and digital marketing. The Monash University has historically
shaped permanent and existing personnel in marketing which has convinced me of its quality
product. I have strong faith that I would be endless valuable asset to your institution. My
professional plan is to explore in marketing after my Master degree in marketing from your
university.
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