MBA501: Stakeholder Strategy Development and Portfolio Analysis Report

This report presents a comprehensive analysis of Facebook's stakeholder strategy and portfolio. It begins with an introduction to stakeholder management and analysis, identifying key stakeholders such as employees, competitors, users, and advertisers. The report then delves into strategic options and recommendations for each stakeholder group, including swing, defensive, offensive, and hold stakeholders. Strategy implementation is discussed for each stakeholder type, focusing on understanding employee perspectives, changing unethical behavior, and adapting to market trends. The second part of the report analyzes the D&H Food Group's portfolio using BCG, GE-McKinsey, and Synergy matrices, examining the performance of its five segments: Munchy Biscuits, Pure Juice, Funville Chocolates, Burgers R Us, and Home Fresh. The report concludes with recommendations for strategic management, product diversification, and market share expansion. References are provided for further research. This assignment is contributed by a student to be published on the website Desklib. Desklib is a platform which provides all the necessary AI based study tools for students.

Stakeholder Strategy Development and Implementation
Facebook
[Student Name] – [Student Number]

Introduction
• Stakeholder management refers to engaging the relevant stakeholders
into thee relevant organizational conducts in order to achieve
profitable and successful outcomes.
• The stakeholder engagement is an eminent tool in the present
industries, as it helps in a continuous and inclusive process of the
company.
• The engagement of the stakeholders within the organizational
conducts is seen as a means to better the relationship building.

Stakeholder Analysis (summary)
• The internal members of an organization and the and the people who
are related or involved with a particular team project are called
stakeholder.
• Stakeholders analysis refers to the identification of the stakeholders
involved within an organization and the finding out their roles and
responsibilities.
• They are the key organizational members.
• They can address the conflicts or the issues involved within a particular
segment of the organization.
• Thy can help in aligning the goals and the visions of the organization.

Stakeholder Analysis- Facebook
• Facebook is much known for their services and the stakeholders who are involved
within the organizational context.
• The stakeholders management of the organization is presently facing certain issues.
• With the involvement of the third party or the brokers, the organization is facing some
problem in managing the work place concerns.
• Diversity management is another issue that the organizational member are faced with.
• Also, there are certain issues related to the maintenance of ethics within the
organization.
• The organization is also facing issues related to the corporate social responsibilities, as
it is found that the organization is not involving into the social responsibilities as much
as it is supposed to have.

Swing Stakeholder: strategic options
• The swing stakeholder refers to the ones who has both a high
cooperative and a high competitive thereat towards the organization.
• In case of Facebook, the Swing stakeholders refer to the employees of
the organization.
• The employees of the organization can influence upon the
organizational and the business conducts and also, helps in initiating
the change process.
• The employees also help in initiating the strategies within the
organization.

Swing Stakeholder:
recommendations
• The organization must change the rules and regulations in order to
decrease unethical behaviour among the organizations.
• The decision making system must lie with the management of the
organization only.
• The decisions that Facebook involve should also be changed so that
the organization can decrease its unethical behaviour.

Defensive Stakeholder: strategic
options
• The defensive stakeholders are the ones who can hinder the
profitability or the achievements of the organization.
• The defensive stakeholders are the ones who impact upon gaining the
objectives of a particular organization.
• The defensive stakeholders can be a potential threat for the
organizations.
• The competitors of Facebook are seen as a potential threat for the
organization.

Defensive Stakeholder:
recommendations
• The transaction process should be developed.
• For example, certain organizations have implemented certain
applications that drive up the transaction processes and permit the
company to include a fair voting system process.
• Therefore,, Facebook should also involve certain applications that will
enable them to include a voting policy or standard values helping the
organization to become more competent.

Offensive Stakeholder: strategic
options
• The offensive stakeholders are seen as the ones who can help in
achieving objectives for the organization.
• In case of Facebook, the offensive stakeholders are the ones who help
the organization to gain thee objectives that is the profit.
• Hence, the users are the ones who are regarded as the offensive
stakeholders for the organization.

Offensive Stakeholder:
recommendations
• Changing the prevalent belief system for the organization.
• Understanding the pattern and the objectives of the users to employ
correct strategies.
• Changing the objectives of the stakeholders in order to gain more
profit.

Hold Stakeholder: strategic options
• Hold stakeholders are the helping hands of the organizations.
• In case of Facebook, the advertisers are regarded as the Hold
Stakeholders.
• The hold stakeholders can increase thee profit of the organization.

Hold Stakeholder: recommendations
• Guarding the change process and the transaction process.
• Monitoring the existing programs and the belief patterns.
• Understanding the change patterns and the best ways for
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